About vCita
vCita is a Technology company based in Bellevue (United States) founded in 2010. Business management software is provided for small businesses. vCita has raised $15 million across 1 funding round from investors including Forestay Capital. vCita has completed 1 acquisition, including WiseStamp. Its website vcita.com draws about 423 thousand monthly visits. Its Indian entity Ta Associates Advisory Private Limited reported revenue of ₹205 Cr. Its focus areas include FinTech, Finance & Accounting Tech, Accounting Solutions and Quote to Cash. Its competitors include Billtrust, SpotOn and Paymentus; 3 of its 3 listed competitors have raised funding.
Company details
Founded in 2010 and based in Bellevue, United States, vCita operates in the software sector focused on small business tools. Solutions for billing, invoicing, online payments, CRM, lead generation, and marketing are included. The platform is delivered via subscription and supports integrations with Quickbooks, Facebook, and Zapier. Operations emphasize streamlined management for service-based enterprises.
- Headquarters Bellevue, United States
- SectorsTechnology
- Email••••••••
- Website vcita.com
- Social LinkedIn X Facebook
- Legal Name Ta Associates Advisory Private Limited
- Date of Incorporation 15 Dec, 2008
- Jurisdiction Mumbai, Maharashtra, India
- Indian entity revenue₹205 Cr
FY 2025 · +92% YoY
- Indian entity net profit₹25.37 Cr
FY 2025 · 12% margin
- Indian entity EBITDA₹35.32 Cr
FY 2025 · 17% margin
- Total Equity Funding$15M (USD)
in 1 rounds
- Latest Funding Round$15M (USD), Series A
Jul 2019
- Investors
- Investments & Acquisitions
Associated legal entities of vCita
vCita operates through Ta Associates Advisory Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Ta Associates Advisory Private Limited CIN U74900MH2008PTC188893 | Active | 15 Dec 2008 | Mumbai, Maharashtra | ₹205 Cr | 3 | View details |
Funding Insights of vCita
vCita has successfully raised a total of $15M through 1 strategic funding round. The most recent funding activity was a Series A round of $15 million completed in July 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $15M
- Total Rounds 1
- Last Round Series A — $15M
- First Round $15M
(Jul 2019)
- Investors Count 1
All 1 funding rounds of vCita with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2019 | $15M | Series A | – | Forestay Capital | – |
1 investors in total: 1 institutional.
Investors in vCita
vCita has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Forestay Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital is invested in software and data-driven startups. | forestaycapital.com | Geneva, Switzerland |
Investor details for vCita
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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Verified entity values are shown only after access is granted.
Board of directors of Ta Associates Advisory Private Limited (vCita)
Ta Associates Advisory Private Limited is the primary company behind vCita. The board of Ta Associates Advisory Private Limited currently have 3 directors; the longest-serving is Melanie Rae Toomey, appointed in 2015. 8 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Melanie Rae Toomey DIN 07103302 | Director | 02 Mar 2015 | 11 yrs 7 mo | Ta Associates Advisory Private Limited |
| Ravindranath Menon Kizhakkepat Bhaskaran DIN 02579565 | Director | 01 Feb 2021 | 5 yrs 8 mo | Ta Associates Advisory Private Limited |
| Jennifer Ami Barbetta DIN 10709061 | Director | 25 Jul 2024 | 2 yrs 2 mo | Ta Associates Advisory Private Limited |
People of vCita
43 people are tracked at vCita (19 in leadership, 24 in team).
| Name | Role | Group |
|---|---|---|
Shahar Ben-Hur | Chief Customer Officer | Leadership |
Maya Steiner | COO | Leadership |
Tomer Turpaz | CTO | Leadership |
Miriam Rafaeli | Head Of Growth | Leadership |
Rinat Bogin | Vice President, Business Development and Channel Partnerships | Leadership |
Liat Zohar | CMO | Leadership |
Orel Levit | Director of Channel Sales | Leadership |
Yasmin Zohar | Head of Legal | Leadership |
Netta Sadeh, MA,SHRM-SCP | Head of US Human Resources and Operations | Leadership |
Lara Sosa | Head of Telecommunication Partnerships | Leadership |
Itzik Levy | Co-Founder & CEO | Leadership |
Michal Crystal | Director Of Partner Success | Leadership |
Amir Blich | Chief Business Development Officer | Leadership |
Erikka T. | Global Director Of Support | Leadership |
Sophia Robins | Senior Partner Program Manager | Leadership |
Ines Waltar | Head of Strategic Partnerships | Leadership |
Tahlia Videlefsky | Partner Implementation Manager | Leadership |
Rachel Nulman-Schapiro | VP Product Marketing | Leadership |
Petra Kahan | Partner Success Manager | Leadership |
Lea Wang | Sales Development Representative | Team |
23 more people are available in the full profile.
Complete people profiles for vCita
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Professional contacts
Verified entity values are shown only after access is granted.
Financials of vCita
Figures of Ta Associates Advisory Private Limited, the primary company behind vCita, for FY 2025. Revenue was ₹205 Cr (+92% year on year). Net profit was ₹25.37 Cr (12% margin). EBITDA was ₹35.32 Cr (17% margin). Revenue has grown at a compounded annual rate of +46% over three years and +34% over five years.
- ₹205 CrRevenue · FY 2025 · +92% YoY
- ₹25.37 CrNet profit · 12% margin
- ₹35.32 CrEBITDA · 17% margin
- ₹2.56 CrPaid-up capital
- +46%Revenue CAGR, 3 years
- +34%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Ta Associates Advisory Private Limited are on its company page.
Detailed financial statements for vCita
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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Investments & Acquisitions by vCita
vCita has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include WiseStamp.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Email signatures are created and customized through an online platform. | wisestamp.com | Tel Aviv, Israel | 2008 | Aug 2019 | •••• |
Complete acquisition details for vCita
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
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Verified entity values are shown only after access is granted.
Timeline of vCita
3 dated milestones of vCita across 9 years, from founding to its latest funding, stage changes and deals.
- Founded vCita is founded.
- Funding First funding round of $15.0M.
- Acquisition Acquires WiseStamp.
Competitors of vCita
vCita has 3 listed competitors in our database, 3 of them funded. They include Billtrust, SpotOn and Paymentus.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| billtrust.com | 2001 | Hamilton Township, United States | $105M | Invoice and payment management solutions are offered for small businesses. | ||
| spoton.com | 1999 | San Francisco, United States | $900M | 1,355 | Provider of cloud-based POS software solutions for businesses and service providers | |
| paymentus.com | 2004 | Atlanta, United States | $23.6M | 1,273 | Comprehensive billing and payment solution provider |
Detailed competitors of vCita
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
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Verified entity values are shown only after access is granted.
Web traffic of vCita
The website of vCita (vcita.com) receives about 423.5K visits a month.
- Monthly visits423.5K
▼ 8% vs previous month
Websites whose visitors overlap most with vCita. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| bookfresh.com | 100% | View details | |||
leadgenjay.com | leadgenjay.com | 79% | #509,340 | – | |
| zoom.us | 78% | 563.4M | #82 | View details | |
bitrix24.com | bitrix24.com | 78% | #26,505 | – | |
| calendly.com | 77% | 40.1M | #1,297 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for vCita
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
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- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in SME & Vertical Software
3 companies that operate in the same segment as vCita (SME & Vertical Software) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Business management software is offered for home service providers. | 2007 | Glendale, California, United States | USD 1.1 B | USD 960.97 M | 3,049 | |
Provider of cloud-based POS software solutions for businesses and service providers | 1999 | San Francisco, California, United States | USD 923 M | 2,684 | ||
It offers a platform to schedule & manages appointments for beauty services | 2012 | San Francisco, California, United States | USD 168.82 M |
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Related news about Vcita
Complete news archive for vCita
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Frequently Asked Questions about vCita
vCita was founded in 2010 and raised its 1st funding round 9 years after it was founded.
vCita is headquartered in Bellevue, United States. It is registered at Bellevue, Washington, United States.
vCita is a funded company, having raised a total of $15M across 1 funding round to date. The company's 1st funding round was a Series A of $15M, raised on Jul 2019.
The primary company behind vCita, Ta Associates Advisory Private Limited, reported revenue of ₹205 Cr for FY 2025, up 92% year on year.
Founded in 2010 and based in Bellevue, United States, vCita operates in the software sector focused on small business tools. Solutions for billing, invoicing, online payments, CRM, lead generation, and marketing are included. The platform is delivered via subscription and supports integrations with Quickbooks, Facebook, and Zapier. Operations emphasize streamlined management for service-based enterprises.
vCita has made 1 acquisition, including WiseStamp.
vCita has 1 investor. Key investors include Forestay Capital.
vCita operates through Ta Associates Advisory Private Limited.
The legal entities of vCita currently have 3 directors, including Melanie Rae Toomey, Ravindranath Menon Kizhakkepat Bhaskaran, Jennifer Ami Barbetta.
The website of vCita receives about 423 thousand visits a month.