About Vizu
Vizu is a company based in San Francisco (United States) founded in 2005 was acquired by Nielsen in July 2012.. Vizu has raised $23.25 million across 7 funding rounds from investors including Nielsen, Edventure Holdings and DFJ. Vizu operates in a competitive market with competitors including Medialyzer, Thorndyke, Barometric, Adlook and Drishte, among others.
- Headquarter San Francisco, United States
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Sectors
Media & Entertainment
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Vizu Corporation
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Leadership Team
92 people
Software Development Team
80 people
Data Analysis and Operations Team
60 people
Product Management Team
42 people
Senior Team
34 people
Sales and Marketing
23 people
Finance and Accounting
13 people
Legal and Compliance
13 people
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Funding Insights of Vizu
Vizu has successfully raised a total of $23.25M across 7 strategic funding rounds. The most recent funding activity was a Series C round of $2.43 million completed in April 2012. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 7
- Last Round Series C — $2.4M
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First Round
First Round
(20 Feb 2006)
- Investors Count 10
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr, 2012 | Amount | Series C - Vizu | Valuation |
investors |
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| Mar, 2011 | Amount | Series B - Vizu | Valuation |
investors |
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| Dec, 2009 | Amount | Series C - Vizu | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Vizu
Vizu has secured backing from 11 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Nielsen, Edventure Holdings and DFJ. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Investments are focused by Edventure Holdings on US tech startups.
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Founded Year | Domain | Location | |
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US focused VC firm
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Founded Year | Domain | Location | |
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Investments are made in early-stage technology companies by Inovia Capital.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Vizu
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Vizu
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Vizu Comparisons
Competitors of Vizu
Vizu operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Medialyzer, Thorndyke, Barometric, Adlook and Drishte, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Provides a media measurement platform
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Independent verification services for digital out-of-home advertising and media owners.
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Attribution intelligence software is provided for media impact analysis.
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Provides cookieless ads using deep learning technology for advertisers.
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Computer vision APIs for detection and recognition tasks are provided.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Vizu
Frequently Asked Questions about Vizu
When was Vizu founded?
Vizu was founded in 2005 and raised its 1st funding round 1 year after it was founded.
Where is Vizu located?
Vizu is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Is Vizu a funded company?
Vizu is a funded company, having raised a total of $23.25M across 7 funding rounds to date. The company's 1st funding round was a Series C of $6.75M, raised on Feb 20, 2006.
What does Vizu do?
Founded in 2005 in San Francisco, United States, Vizu operates in the advertising technology sector. A platform is offered for real-time measurement and optimization of brand advertising campaigns. Ad impressions and exposure data are tracked and translated into usable formats. Audience measurement is conducted across audio and TV channels, with data verified using deduplicated sources.
Who are the top competitors of Vizu?
Vizu's top competitors include Medialyzer, Barometric and Drishte.
Who are Vizu's investors?
Vizu has 11 investors. Key investors include Nielsen, Edventure Holdings, DFJ, Inovia Capital, and Greycroft.