Vungle

San Francisco, United States Founded: 2011 • Age: 15 yrs Acquired By Blackstone
Mobile apps are promoted and monetized via in-app video trailers.

About Vungle

Vungle is a Media & Entertainment company based in San Francisco (United States) founded in 2011, and was acquired by Blackstone in July 2019. Mobile apps are promoted and monetized via in-app video trailers. Vungle has raised $25.62 million across 5 funding rounds from investors including Blackstone, AOL and Thomvest Ventures. Vungle has completed 4 acquisitions, including AlgoLift, GameRefinery and Liftoff. Its website vungle.com draws about 1.6 million monthly visits. Vungle offers products and services including Accelerate, Direct, Monetize, Vungle Exchange, and Creative Studio. Its focus areas include Enterprise Applications, Mobile Advertising, Ad Network and Video. Its legal entity is VUNGLE, INC. Its competitors include Tapjoy, Digital Turbine and Liftoff; 2 of its 3 listed competitors have raised funding.

Company details

Vungle was founded in 2011 in San Francisco, United States, as an online ad network platform focused on the mobile sector. Mobile application developers are assisted in promoting and monetizing apps through in-app video trailers. Advertisers, publishers, game developers, and DSPs are enabled to generate revenue from mobile apps. Target audiences are reached and retained by advertisers in real time across the platforms operations.

  • Headquarters San Francisco, United States
  • Stage Acquired
  • Sectors
    Media & Entertainment
  • Website category Computers Electronics and Technology
  • Website vungle.com
  • Social LinkedIn X Facebook YouTube
  • Acquired by Blackstone (Jul 2019)
  • Legal Name Vungle, Inc.
Key Metrics
  • Total Equity Funding
    $25.62M (USD)

    in 5 rounds

  • Latest Funding Round
    $17M (USD), Series B

    Feb 2014

  • Investors
    Blackstone

    & 15 more

  • Investments & Acquisitions
    AlgoLift

    & 3 more

  • Acquired by
    Blackstone

    (Jul 2019)

Products & Services of Vungle

Vungle offers a comprehensive portfolio of products and services, including Accelerate, Direct, Monetize, Vungle Exchange, and Creative Studio.

Accelerate
User Acquisition

Acquires quality users at scale using machine learning.

Direct
Publisher Access

Provides access to premium ad placements for user engagement.

Monetize
Revenue Optimization

Maximizes earnings through superior ad experiences.

Vungle Exchange
Programmatic Advertising

Engages users in mobile apps for performance-driven ads.

Creative Studio
Ad Creation

Optimizes campaign performance with advanced creative tools.

Apps and channels of Vungle

its YouTube channel Liftoff Mobile has 750 subscribers and 30 videos.

Liftoff Mobile
YouTube 750 subscribers 30 videos Gaming
Open channel

Videos from Vungle

The most watched videos on Vungle's YouTube channel, Liftoff Mobile (750 subscribers). Click a video to play it here.

Monetize
381 views
Liftoff Accelerate
311 views
Episode 45: From Student to Game Developer: How Investing in Young Talent Can Transform the Industry
289 views
Fake Ads and Mobile Marketing Intelligence, With AppMagic’s Stan Minasov
287 views

More on Liftoff Mobile.

Funding Insights of Vungle

Vungle has successfully raised a total of $25.62M across 5 strategic funding rounds. The most recent funding activity was a Series B round of $17 million completed in February 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $25.62M
  • Total Rounds 5
  • Last Round Series B — $17M
  • Investors Count 15

All 5 funding rounds of Vungle with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Feb 2014$17MSeries B–Thomvest Ventures
Aug 2013$6.5MSeries A–Crosslink Capital
May 2012$2MSeed–Crosslink Capital, SV Angel
Sep 2011$120,000Seed–AngelPad
–
Jun 2011Seed–Musha Ventures
–
Valuation history

16 investors in total: 13 institutional and 3 angel.

Investors in Vungle

Vungle has secured backing from 16 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Blackstone, AOL and Thomvest Ventures.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Investments are directed toward fintech, cybersecurity, and martech sectors.
thomvest.comSan Francisco, United States
Venture capital is invested in various sectors by Crosslink Capital.
crosslinkcapital.comSan Francisco, United States
VC firm investing in the US
winfunding.comSan Francisco, United States
Corporate backed venture capital fund investing in multiple sectors
gv.comMountain View, United States
Venture capital is invested in multiple sectors by Uncork Capital.
uncorkcapital.comPalo Alto, United States
Early-stage investments are provided to transformative technology companies.
svangel.comSan Francisco, United States
Early-stage tech startups are invested in and accelerated globally.
500startups.co.krSeoul, South Korea
US focused seed and early-stage VC firm
eniac.vcSan Francisco, United States
Venture capital and acceleration are provided to tech startups.
500.coHo Chi Minh City, Vietnam
Startups are accelerated across sectors without focus on specific industries.
angelpad.comSan Francisco, United States
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Investor details for Vungle

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

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  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of Vungle

328 people are tracked at Vungle (97 in leadership, 231 in team).

NameRoleGroup
Kevin Ahnert
Senior Director, Financial Reporting And TreasuryLeadership
Meshall Khurshid
Senior Account DirectorLeadership
Jeremy Bondy
Chief Executive OfficerLeadership
Kristina Jansson
Senior Account DirectorLeadership
Michael Dietz
Senior Director Of SecurityLeadership
Claire Conner
Director, Commercial Fp&aLeadership
Jackie Cooper
Director, Revenue PlatformsLeadership
Han Zhang
Senior Account DirectorLeadership
Rob Murray
Head Of Acct Strat, AMERLeadership
Hannah Gilmartin
VP Of StrategyLeadership
Gauri Joshi
Director, International TaxLeadership
Pat Clayton
Deputy CFOLeadership
Benita Wold
VP Of TaxLeadership
Colin Roussil
VP - Strategy, Corporate Development, Investor RelationsLeadership
Alexandra Vornle
Global Strategy Director, CreativeLeadership
Ronan Lyall
Director, Fp&a & SystemsLeadership
Tarek Kutrieh
President And Chief Financial OfficerLeadership
Erin Morita
Director Of US TaxLeadership
Nadine Slezak
Sr. Director, Strategic FinanceLeadership
Kenneth Bross
Vice President - Fp&aLeadership

308 more people are available in the full profile.

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Complete people profiles for Vungle

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

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Verified entity values are shown only after access is granted.

Investments & Acquisitions by Vungle

Vungle has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include AlgoLift, GameRefinery and Liftoff.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Influencer marketplace is operated for app promotions on social platforms.
jetfuel.itSan Francisco, United States2018Jun 2021••••
Playable advertisements provider for marketing of games and brands
tresensa.comNew York, United States2011May 2021••••
Analytics solutions provider for game developer
gamerefinery.comHelsinki, Finland2014Mar 2021••••
Machine learning-based financial engine for marketing investments is offered.
algolift.comLos Angeles, United States2016Oct 2020••••
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Complete acquisition details for Vungle

Acquired stakes, deal sources and the complete acquisition history require an active premium plan.

  • Acquired stakes
  • Deal sources
  • Complete history
  • Exports

Verified entity values are shown only after access is granted.

Timeline of Vungle

8 dated milestones of Vungle across 10 years, from founding to its latest funding, stage changes and deals.

  1. Founded Vungle is founded.
  2. Funding First funding round.
  3. Funding Latest funding round, Series B, of $17.0M.
  4. Exit Acquired by Blackstone.
  5. Acquisition Acquires AlgoLift.
  6. Acquisition Acquires GameRefinery.
  7. Acquisition Acquires TreSensa.
  8. Acquisition Acquires Liftoff.

Competitors of Vungle

Vungle has 3 listed competitors in our database, 2 of them funded. They include Tapjoy, Digital Turbine and Liftoff.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
tapjoy.com2007San Francisco, United States$60.05M137
Mobile advertising & monetization
digitalturbine.com1998Austin, United States777
Mobile advertising network platform
liftoff.io2012Redwood, United States$5M354
Mobile ad campaigns are managed and optimized via ML platform.
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Detailed competitors of Vungle

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
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Verified entity values are shown only after access is granted.

Web traffic of Vungle

The website of Vungle (vungle.com) receives about 1.6M visits a month and ranks #71,160 among all websites worldwide, #8,417 in Computers Electronics and Technology.

  • Monthly visits
    1.6M

    ▲ 55.9% vs previous month

  • Unique visitors
    507K

    per month

  • Global rank
    #71,160

    among all websites

  • Category rank
    #8,417

    Computers Electronics and Technology · Computers Electronics and Technology

Similar websites

Websites whose visitors overlap most with Vungle. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
techcrunch.com
100%
8.3M#10,239View details
applovin.com
89%
8.9M#9,499View details
michaelsayman.com
michaelsayman.com
87%
#12,172,072–
support.chitika.com
support.chitika.com
85%
–
liftoff-game.com
liftoff-game.com
82%
#440,030–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
Premium access

All 21 similar websites and full traffic analytics for Vungle

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 21 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Top companies in Mobile Advertising

3 companies that operate in the same segment as Vungle (Mobile Advertising) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Cloud based mobile marketing analytics and attribution platform
2011San Francisco, California, United StatesUSD 1.3 B1,580
Mobile advertising & monetization
2007San Francisco, California, United StatesUSD 60.05 M
Customer data is collected and connected via API-based platform.
2012New York, New York, United StatesUSD 266.6 M151
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Related news about Vungle

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Frequently Asked Questions about Vungle

Vungle was founded in 2011.

Vungle is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Vungle is a funded company, having raised a total of $25.62M across 5 funding rounds to date.

Vungle was founded in 2011 in San Francisco, United States, as an online ad network platform focused on the mobile sector. Mobile application developers are assisted in promoting and monetizing apps through in-app video trailers. Advertisers, publishers, game developers, and DSPs are enabled to generate revenue from mobile apps. Target audiences are reached and retained by advertisers in real time across the platforms operations.

Vungle's top competitors include Tapjoy, Digital Turbine and Liftoff.

Vungle offers Accelerate, Direct, Monetize, Vungle Exchange, and Creative Studio.

Vungle has made 4 acquisitions, including AlgoLift, GameRefinery, and Liftoff.

Vungle has 16 investors. Key investors include Blackstone, AOL, Thomvest Ventures, Crosslink Capital, and Webb Investment Network.

Vungle operates through Vungle, Inc..

Yes. Vungle was acquired by Blackstone in July 2019.

The website of Vungle receives about 1.6 million visits a month and ranks #71,160 among all websites worldwide.

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