Liftoff

San Francisco, United States Founded: 2018 • Age: 8 yrs Acquired By Vungle
Influencer marketplace is operated for app promotions on social platforms.

About Liftoff

Liftoff is a Media & Entertainment company based in San Francisco (United States) founded in 2018 by J J Maxwell and Tim Lenardo, and was acquired by Vungle in June 2021. Influencer marketplace is operated for app promotions on social platforms. It operates on a SaaS (Software-as-a-Service) and Advertising Model model in Media & Entertainment and Technology sectors. Its chief executive, as recorded, is Tim Lenardo. Liftoff offers products and services including Liftoff Influence, Accelerate, and Monetize. Its focus areas include Advertising Technology and Mobile Advertising. Its legal entity is Liftoff, Inc. Its competitors include Adly, CreatorIQ and Opendorse; 3 of its 3 listed competitors have raised funding.

Company details

Liftoff is established as a leading platform in mobile advertising and user acquisition. Services are provided to marketers, agencies, DSPs, publishers, and mobile game developers. Solutions are offered for accelerating user growth, monetizing impressions, and optimizing ad creatives through machine learning and user-generated content. The platform is utilized across various sectors, focusing on performance-driven advertising with over 5,000 verified creators and 40,000 UGC creatives produced. Tools like Vungle Exchange and Creative Intelligence are developed to enhance engagement and campaign performance.

  • Headquarters San Francisco, United States
  • Founders J J Maxwell, Tim Lenardo
  • Stage Acquired
  • Sectors
    Media & Entertainment
    Technology
  • Email
    ••••••••
  • Website jetfuel.it
  • Social LinkedIn X Facebook YouTube
  • Acquired by Vungle (Jun 2021)
  • Legal Name Liftoff, Inc.
Key Metrics

Products & Services of Liftoff

Liftoff offers a comprehensive portfolio of products and services, including Liftoff Influence, Accelerate, and Monetize.

Liftoff Influence
Advertising Platform

User-generated content is produced for performance advertising campaigns.

Accelerate
Mobile Growth

Quality users are acquired using machine learning technology.

Monetize
Revenue Optimization

Earnings are maximized for every impression on platforms.

Apps and channels of Liftoff

its YouTube channel Liftoff Mobile has 750 subscribers and 30 videos.

Liftoff Mobile
YouTube 750 subscribers 30 videos Gaming
Open channel

Videos from Liftoff

The most watched videos on Liftoff's YouTube channel, Liftoff Mobile (750 subscribers). Click a video to play it here.

Monetize
381 views
Liftoff Accelerate
311 views
Episode 45: From Student to Game Developer: How Investing in Young Talent Can Transform the Industry
289 views
Fake Ads and Mobile Marketing Intelligence, With AppMagic’s Stan Minasov
287 views

More on Liftoff Mobile.

Investors in Liftoff

Liftoff has secured backing from 1 investor. Prominent investors backing the company include Vungle.

All
InvestorDescriptionFounded YearDomainLocation
Mobile apps are promoted and monetized via in-app video trailers.
2011vungle.comSan Francisco, United States
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Investor details for Liftoff

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People of Liftoff

330 people are tracked at Liftoff (99 in leadership, 231 in team).

NameRoleGroup
J J Maxwell
Co-FounderLeadership
Tim Lenardo
Co-Founder & CEOLeadership
Kevin Ahnert
Senior Director, Financial Reporting And TreasuryLeadership
Meshall Khurshid
Senior Account DirectorLeadership
Jeremy Bondy
Chief Executive OfficerLeadership
Kristina Jansson
Senior Account DirectorLeadership
Michael Dietz
Senior Director Of SecurityLeadership
Claire Conner
Director, Commercial Fp&aLeadership
Jackie Cooper
Director, Revenue PlatformsLeadership
Han Zhang
Senior Account DirectorLeadership
Rob Murray
Head Of Acct Strat, AMERLeadership
Hannah Gilmartin
VP Of StrategyLeadership
Gauri Joshi
Director, International TaxLeadership
Pat Clayton
Deputy CFOLeadership
Benita Wold
VP Of TaxLeadership
Colin Roussil
VP - Strategy, Corporate Development, Investor RelationsLeadership
Alexandra Vornle
Global Strategy Director, CreativeLeadership
Ronan Lyall
Director, Fp&a & SystemsLeadership
Tarek Kutrieh
President And Chief Financial OfficerLeadership
Erin Morita
Director Of US TaxLeadership

310 more people are available in the full profile.

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Complete people profiles for Liftoff

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Timeline of Liftoff

2 dated milestones of Liftoff across 3 years, from founding to its latest funding, stage changes and deals.

  1. Founded Liftoff is founded.
  2. Exit Acquired by Vungle.

Competitors of Liftoff

Liftoff has 3 listed competitors in our database, 3 of them funded. They include Adly, CreatorIQ and Opendorse.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
adly.com2009Los Angeles, United States$13.51M13
Brands are matched with influencers for targeted marketing campaigns.
creatoriq.com2014Los Angeles, United States$79M187
Influencer marketing platform for enterprises
opendorse.com2013Lincoln, United States$50.95M96
Influencer marketing for athletes is facilitated through a specialized platform.
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Detailed competitors of Liftoff

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Verified entity values are shown only after access is granted.

Top companies in Advertising & Marketing Tech

3 companies that operate in the same segment as Liftoff (Advertising & Marketing Tech) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
AI-powered platform manages marketing creatives and customer journeys.
1982San Jose, California, United StatesUSD 23.77 B30,710
Ad verification solutions are delivered for digital media campaigns.
2008New York, New York, United StatesUSD 396.5 MUSD 748.29 M1,200
Native advertising solutions are delivered via a cloud-based content platform.
2006New York, New York, United StatesUSD 403.72 MUSD 1.3 B1,800
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Related news about Liftoff

Vungle to Acquire JetFuel
Destinationcrm • 5 years ago
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Complete news archive for Liftoff

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Verified entity values are shown only after access is granted.

Frequently Asked Questions about Liftoff

Liftoff was founded in 2018.

Liftoff is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Tim Lenardo is the CEO of Liftoff, as recorded in our data. They have also founded this company.

Liftoff is established as a leading platform in mobile advertising and user acquisition. Services are provided to marketers, agencies, DSPs, publishers, and mobile game developers. Solutions are offered for accelerating user growth, monetizing impressions, and optimizing ad creatives through machine learning and user-generated content. The platform is utilized across various sectors, focusing on performance-driven advertising with over 5,000 verified creators and 40,000 UGC creatives produced. Tools like Vungle Exchange and Creative Intelligence are developed to enhance engagement and campaign performance.

Liftoff's top competitors include CreatorIQ, Adly and Opendorse.

Liftoff offers Liftoff Influence, Accelerate, and Monetize.

Liftoff has 1 investor. Key investors include Vungle.

Liftoff operates through Liftoff, Inc..

Yes. Liftoff was acquired by Vungle in June 2021.

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