Wayin

Denver, United States Founded: 2010 • Age: 16 yrs Acquired By Cheetah Digital
Social Media Monitoring and Engagement platform
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About Wayin

Wayin is a company based in Denver (United States) founded in 2010 was acquired by Cheetah Digital in July 2019.. Wayin has raised $49.64 million across 5 funding rounds from investors including Wilson Sonsini Goodrich & Rosati, TIBCO and Cheetah Digital. The company has 28 employees as of December 31, 2022. Wayin has completed 2 acquisitions, including Comenta TV and EngageSciences. Wayin operates in a competitive market with competitors including Spredfast, Brand Networks, Salesforce Buddy Media, SocialFlow and Seesmic, among others.

  • Headquarter Denver, United States
  • Employees 28 as on 31 Dec, 2022
  • Sectors
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Wayin, Inc
Operational Areas
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $49.64 M (USD)

    in 5 rounds

  • Latest Funding Round
    $753.4 K (USD), Series C

    Apr 19, 2016

  • Investors
  • Employee Count
    28

    as on Dec 31, 2022

  • Investments & Acquisitions
    Comenta TV

    & 1 more

  • Acquired by
    Cheetah Digital

    (Jul 10, 2019)

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Funding Insights of Wayin

Wayin has successfully raised a total of $49.64M across 5 strategic funding rounds. The most recent funding activity was a Series C round of $753.4 thousand completed in April 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 5
  • Last Round Series C — $753,404
  • First Round

    (25 May 2011)

  • Investors Count 4
Date Amount Transaction Name Valuation Lead Investors Investors
Apr, 2016 Amount Series C - Wayin Valuation

investors

Sep, 2015 Amount Series C - Wayin Valuation USVP
Jun, 2014 Amount Series C - Wayin Valuation USVP
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Wayin

Wayin has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include Wilson Sonsini Goodrich & Rosati, TIBCO and Cheetah Digital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
VC firm that focuses on early stage investments in the US
Founded Year Domain Location
Data integration and analytics software is provided for enterprise use.
Founded Year Domain Location
Provider of legal services to technology and life science companies
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Wayin

Wayin has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Comenta TV and EngageSciences. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Social media intelligence on live TV shows
2011
User-generated content is discovered, aggregated, and curated for marketers.
2010
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Wayin

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Wayin Comparisons

Employees
+
Add Comparison
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Competitors of Wayin

Wayin operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Spredfast, Brand Networks, Salesforce Buddy Media, SocialFlow and Seesmic, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Social media programs are managed, monitored, and measured at scale.
domain founded_year HQ Location
Brand Networks is recognized for employee influencer marketing technology.
domain founded_year HQ Location
Social media marketing solutions
domain founded_year HQ Location
Social media content value is quantified and optimized for enterprises.
domain founded_year HQ Location
Social Campaign Management Tool
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Wayin

Frequently Asked Questions about Wayin

When was Wayin founded?

Wayin was founded in 2010 and raised its 1st funding round 1 year after it was founded.

Where is Wayin located?

Wayin is headquartered in Denver, United States. It is registered at Denver, Colorado, United States.

Is Wayin a funded company?

Wayin is a funded company, having raised a total of $49.64M across 5 funding rounds to date. The company's 1st funding round was a Series C of $13.1M, raised on May 25, 2011.

How many employees does Wayin have?

As of Dec 31, 2022, the latest employee count at Wayin is 28.

What does Wayin do?

Wayin is a social intelligence and visualization company that makes tools to analyze and integrate social content into sales, service, and marketing efforts. Wayin gives brands control over their social data to create real-time experiences for consumers. Enables brands to discover compelling stories and influencers; understand sentiment, demographics, and geographies across social platforms like Twitter and Facebook. Gartner recognized Wayin as a Cool Vendor in Data-Driven Marketing. Clients include Dunkin Donuts and Adobe.

Who are the top competitors of Wayin?

Wayin's top competitors include Addressable, Brand Networks and Salesforce Buddy Media.

How many acquisitions has Wayin made?

Wayin has made 2 acquisitions, including Comenta TV, and EngageSciences.

Who are Wayin's investors?

Wayin has 5 investors. Key investors include Wilson Sonsini Goodrich & Rosati, TIBCO, Cheetah Digital, USVP, and Doug Burgum.

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