About Waypoint Media
Waypoint Media is a Media & Entertainment company based in New York (United States) founded in 2013, and was acquired by FanAI in January 2019. Brands are connected with esports content creators via a marketplace. It operates in the Media & Entertainment and Technology sectors. The company was acqui-hired. Its focus areas include Enterprise Applications, MarketingTech, Influencer Marketing and Influencer Marketplace. Its competitors include Flurry, 4C Insights and data.ai; 3 of its 3 listed competitors have raised funding.
Company details
Waypoint Media was founded in 2013 in New York, United States, to facilitate content-driven advertising in the esports and gaming sector. Operations include management, monitoring, and scaling of campaigns, along with tracking of social impacts from influencer endorsements and brand engagements across online and offline channels. Analytics are provided for audience demographics, such as age, gender, and regional distributions, on various relevant platforms.
- Headquarters New York, United States
- Stage Acquired
- SectorsMedia & EntertainmentTechnology
- Website waypointmedia.com
- Social LinkedIn X Facebook
- Acquired by FanAI (Jan 2019)
Investors in Waypoint Media
Waypoint Media has secured backing from 1 investor. Prominent investors backing the company include Fan AI.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
AI based platform offering sponsorship marketing solutions | 2016 | fan.ai | Santa Monica, United States |
Investor details for Waypoint Media
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Timeline of Waypoint Media
2 dated milestones of Waypoint Media across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Waypoint Media is founded.
- Exit Acquired by FanAI.
Competitors of Waypoint Media
Waypoint Media has 3 listed competitors in our database, 3 of them funded. They include Flurry, 4C Insights and data.ai.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| flurry.com | 2005 | San Francisco, United States | $63M | Mobile application analytics solutions are offered by Flurry. | ||
| 4cinsights.com | 2011 | Chicago, United States | $31.7M | 282 | Cloud-based market intelligence is delivered across closed ecosystems. | |
| data.ai | 2010 | San Francisco, United States | $157M | 123 | Market data is analyzed by AI to generate consumer insights. |
Detailed competitors of Waypoint Media
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Web traffic of Waypoint Media
Websites that share an audience with Waypoint Media (waypointmedia.com).
Websites whose visitors overlap most with Waypoint Media. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
advertisingz.com | advertisingz.com | 100% | – | ||
| waypoint.com | 99% | 6.5K | #2,355,454 | View details | |
gamersyde.com | gamersyde.com | 99% | #477,893 | – | |
| modojo.com | 99% | View details | |||
| cloud9.gg | 80% | 143.7K | #271,478 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 9 similar websites and full traffic analytics for Waypoint Media
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- Audience overlap
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- Traffic by brand
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Top companies in Advertising & Marketing Tech
3 companies that operate in the same segment as Waypoint Media (Advertising & Marketing Tech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 | ||
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 |
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Related news about Waypoint Media
Complete news archive for Waypoint Media
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Frequently Asked Questions about Waypoint Media
Waypoint Media was founded in 2013.
Waypoint Media is headquartered in New York, United States. It is registered at New York, New York, United States.
Waypoint Media was founded in 2013 in New York, United States, to facilitate content-driven advertising in the esports and gaming sector. Operations include management, monitoring, and scaling of campaigns, along with tracking of social impacts from influencer endorsements and brand engagements across online and offline channels. Analytics are provided for audience demographics, such as age, gender, and regional distributions, on various relevant platforms.
Waypoint Media's top competitors include 4C Insights, Flurry and data.ai.
Waypoint Media has 1 investor. Key investors include Fan AI.
Yes. Waypoint Media was acquired by FanAI in January 2019.