About WhoToo
WhoToo is a Technology company based in Seattle (United States) founded in 2012, and was acquired by NetWise Data in August 2019. DaaS Marketing Platform. The company was acqui-hired. Its focus areas include Enterprise Applications, MarketingTech, Marketing Intelligence and Competitive Intelligence. Its competitors include AlphaSense, 4C Insights and data.ai; 3 of its 3 listed competitors have raised funding.
Company details
WhoToo was founded in 2012 in Seattle, United States, within the data as a service and marketing technology sector. Operations focus on delivering a platform that grants marketers access to datasets for user evaluation through metrics like demographics, technology, and usage patterns. Services include public and private data exchanges, along with cloud-based tools for reporting, analysis, targeting, and personalization, all accessible on demand.
- Headquarters Seattle, United States
- Stage Acquired
- SectorsTechnology
- Website whotoo.com
- Social LinkedIn
- Acquired by NetWise Data (Aug 2019)
- InvestorsDemandbase
& 1 more
- Acquired by
Investors in WhoToo
WhoToo has secured backing from 2 investors. Prominent investors backing the company include Demandbase and NetWise Data.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
An AI-enabled account-based marketing platform is provided for businesses. | 2006 | demandbase.com | San Francisco, United States | |
Specialised consumer and business data sets. | 2011 | netwisedata.com | Boca Raton, United States |
Investor details for WhoToo
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Timeline of WhoToo
3 dated milestones of WhoToo across 7 years, from founding to its latest funding, stage changes and deals.
- Founded WhoToo is founded.
- Exit Acquired by Demandbase.
- Exit Acquired by NetWise Data.
Competitors of WhoToo
WhoToo has 3 listed competitors in our database, 3 of them funded. They include AlphaSense, 4C Insights and data.ai.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| alpha-sense.com | 2011 | New York, United States | $1.39B | 438 | AI-powered market intelligence and search platform is operated. | |
| 4cinsights.com | 2011 | Chicago, United States | $31.7M | 282 | Cloud-based market intelligence is delivered across closed ecosystems. | |
| data.ai | 2010 | San Francisco, United States | $157M | 123 | Market data is analyzed by AI to generate consumer insights. |
Detailed competitors of WhoToo
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Top companies in MarketingTech
3 companies that operate in the same segment as WhoToo (MarketingTech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 357.58 M | USD 1.3 B | 3,142 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M |
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Frequently Asked Questions about WhoToo
WhoToo was founded in 2012.
WhoToo is headquartered in Seattle, United States. It is registered at Seattle, Washington, United States.
WhoToo was founded in 2012 in Seattle, United States, within the data as a service and marketing technology sector. Operations focus on delivering a platform that grants marketers access to datasets for user evaluation through metrics like demographics, technology, and usage patterns. Services include public and private data exchanges, along with cloud-based tools for reporting, analysis, targeting, and personalization, all accessible on demand.
WhoToo's top competitors include AlphaSense, 4C Insights and data.ai.
WhoToo has 2 investors. Key investors include Demandbase, and NetWise Data.
Yes. WhoToo was acquired by NetWise Data in August 2019.