Demandbase

San Francisco, United States Founded: 2006 • Age: 20 yrs
An AI-enabled account-based marketing platform is provided for businesses.
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About Demandbase

Demandbase is a company based in San Francisco (United States) founded in 2006.. Demandbase has raised $320.3 million across 8 funding rounds from investors including Greenspring Associates, Vista Equity Partners and Sageview Capital. The company has 24 employees as of April 09, 2024. Demandbase has completed 5 acquisitions, including DemandMatrix, Engagio and InsideView. Demandbase offers products and services including Demandbase One, Advertising Tools, and Data Insights. Demandbase operates in a competitive market with competitors including Radius, Folloze, Jabmo, Engagio and Mintigo, among others.

  • Headquarter San Francisco, United States
  • Employees 24 as on 09 Apr, 2024
  • Sectors
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Demandprediction India Private Limited
  • Date of Incorporation 08 Jan, 2019
  • Jurisdiction Pune, Maharashtra, India
Operational Areas
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
    $595.26 K (USD)
    45.26
    as on Mar 31, 2021
  • Net Profit
    $71.07 K (USD)
    150.66
    as on Mar 31, 2021
  • EBITDA
    $94.85 K (USD)
    138.69
    as on Mar 31, 2021
  • Total Equity Funding
    $320.3 M (USD)

    in 8 rounds

  • Latest Funding Round
    $175 M (USD), Series H

    Feb 16, 2023

  • Investors
  • Employee Count
    24

    as on Apr 09, 2024

  • Investments & Acquisitions
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Products & Services of Demandbase

Demandbase offers a comprehensive portfolio of products and services, including Demandbase One, Advertising Tools, and Data Insights. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Platform for B2B account identification and sales orchestration

Hyper-targeted ads based on intent signals for enterprises

AI-powered insights for marketing and sales decisions

People of Demandbase
Headcount 500-1000
Employee Profiles 205
Board Members and Advisors 6
Employee Profiles
People
Megan Anderson
VP, Customer Success
People
Graham Grome
Manager, Technical Onboarding (implementation)
People
Allison Blasco
RVP, Enterprise Sales
People
Cris Farrell
Svp, Customer Growth For North America

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Board Members and Advisors
people
Steve Klei
Director
people
Stacey Bishop
Director
people
Ned Gilhuly
Director
people
Bob Spinner
Director

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Funding Insights of Demandbase

Demandbase has successfully raised a total of $320.3M across 8 strategic funding rounds. The most recent funding activity was a Series H round of $175 million completed in February 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 8
  • Last Round Series H — $175.0M
  • First Round

    (16 Feb 2007)

  • Investors Count 13
Date Amount Transaction Name Valuation Lead Investors Investors
Feb, 2023 Amount Series H - Demandbase Valuation Vista Equity Partners
Mar, 2017 Amount Series G - Demandbase Valuation Sageview Capital
Jul, 2015 Amount Series F - Demandbase Valuation Sageview Capital
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Demandbase

Demandbase has secured backing from 13 investors, including venture fund investors. Prominent investors backing the company include Greenspring Associates, Vista Equity Partners and Sageview Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Investments are directed toward high-growth enterprise software and technology companies.
Founded Year Domain Location
Private equity investments are pursued in Europe and the US.
Founded Year Domain Location
Technology investing and private equity firm focused on partnerships.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Demandbase

Demandbase has strategically engaged in corporate development activities, having acquired 5 companies. Notable acquisitions include DemandMatrix, Engagio and InsideView. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
AI-enabled account-based marketing cum sales platform for businesses
2015
Account Based B2B Marketing platform
2015
B2B Sales prospecting tool
2013
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Demandbase

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Demandbase Comparisons

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Competitors of Demandbase

Demandbase operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Radius, Folloze, Jabmo, Engagio and Mintigo, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Predictive marketing and sales platform
domain founded_year HQ Location
Personalized content is created and shared for B2B prospect engagement.
domain founded_year HQ Location
Account based marketing solution
domain founded_year HQ Location
Account Based B2B Marketing platform
domain founded_year HQ Location
Marketing intelligence platform
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Demandbase

Frequently Asked Questions about Demandbase

When was Demandbase founded?

Demandbase was founded in 2006 and raised its 1st funding round 1 year after it was founded.

Where is Demandbase located?

Demandbase is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Who is the current CEO of Demandbase?

Gabriel Rogol is the current CEO of Demandbase.

Is Demandbase a funded company?

Demandbase is a funded company, having raised a total of $320.3M across 8 funding rounds to date. The company's 1st funding round was a Series F of $30M, raised on Feb 16, 2007.

How many employees does Demandbase have?

As of Apr 09, 2024, the latest employee count at Demandbase is 24.

What is the annual revenue of Demandbase?

Annual revenue of Demandbase is $595.26K as on Mar 31, 2021.

What does Demandbase do?

AI enabled account based marketing platform for businesses. Platforms enable businesses to identify and segments the companies visiting a website, attract target accounts with personalised messages, offers call to actions to engage site visitors, turning into conversations, closing deals, measuring to engage prospects and summarise marketing accounts stats.

Who are the top competitors of Demandbase?

Demandbase's top competitors include Radius, Folloze and Madison Logic.

What products or services does Demandbase offer?

Demandbase offers Demandbase One, Advertising Tools, and Data Insights.

How many acquisitions has Demandbase made?

Demandbase has made 5 acquisitions, including DemandMatrix, Engagio, and InsideView.

Who are Demandbase's investors?

Demandbase has 13 investors. Key investors include Greenspring Associates, Vista Equity Partners, Sageview Capital, Silver Lake, and Altos Ventures Management.

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