WIN Brands Group

New York, United States Founded: 2012 • Age: 14 yrs
eCommerce brands are acquired and scaled by the platform.
Annual revenue - Latest available
Total funding $94.9M 4 rounds
Employees - Tracked headcount
Investors 4 Known backers
Products 2 Services tracked
Competitors 9 Brand Intelligence

About WIN Brands Group

WIN Brands Group is a company based in New York (United States) founded in 2012 by Taylor Sicard. WIN Brands Group has raised $94.9 million across 4 funding rounds from investors including Oaktree Capital Management, Assembled Brands and Orangewood Partners. WIN Brands Group has completed 6 acquisitions, including Bow & Drape, Gravity Blanket and Homesick. WIN Brands Group offers products and services including Brand Acquisition Service and Omnichannel Sales Service. WIN Brands Group operates in a competitive market with competitors including TechStyle, THG, Merama, Mensa Brands and GlobalBees, among others.

  • Headquarter New York, United States
  • Founders Taylor Sicard
  • Sectors
    Technology
    Retail
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
Operational Areas
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Retail → E-Commerce Technology & Services Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $94.9 M (USD)

    in 4 rounds

  • Latest Funding Round
    $4.9 M (USD), Series C

    Jan 15, 2025

  • Investors
  • Employee Count
    Not available
  • Investments & Acquisitions
    Bow & Drape

    & 5 more

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Products & Services of WIN Brands Group

WIN Brands Group offers a comprehensive portfolio of products and services, including Brand Acquisition Service and Omnichannel Sales Service.

Product name locked
Category locked
Primary

Service for acquiring and growing consumer brands through expert resources

Product name locked
Category locked
Locked

Strategy to expand brand sales across direct and retail channels

People of WIN Brands Group

Headcount 50-200
Employee Profiles 1
Employee Profiles
People
Kyle Widrick
Chairman Of The Board

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Teams

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Funding Insights of WIN Brands Group

WIN Brands Group has successfully raised a total of $94.9M across 4 strategic funding rounds. The most recent funding activity was a Series C round of $4.9 million completed in January 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in WIN Brands Group

WIN Brands Group has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include Oaktree Capital Management, Assembled Brands and Orangewood Partners.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Growth-oriented private transactions are facilitated by Orangewood Partners.
Locked Locked Locked
Real estate fund, infrastructure fund, and private equity firm focused on multiple sectors
Locked Locked Locked
Provider of growth capital and lines of credit for consumer product companies
Locked Locked Locked
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Investor details for WIN Brands Group

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  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by WIN Brands Group

WIN Brands Group has strategically engaged in corporate development activities, having acquired 6 companies. Notable acquisitions include Bow & Drape, Gravity Blanket and Homesick.

Investments
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Investment portfolio details for WIN Brands Group

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
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Acquisitions
Company Name Description Domain Location Founded Year Amount
Blankets and robe products are retailed online from Brooklyn.
Locked Locked 2017 Locked
Scented candles are manufactured to evoke memories and experiences.
Locked Locked 2016 Locked
Scented candles are produced and sold online by Homesick Candles.
Locked Locked 2015 Locked
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Complete acquisition details for WIN Brands Group

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  • Transaction dates
  • Acquired stakes
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  • Domains and locations

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Financial Statements - WIN Brands Group

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Detailed financials for WIN Brands Group

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Win Brands Group Comparisons

WIN Brands Group Primary company
Description
eCommerce brands are acquired and scaled by the platform.
Location
New York, United States
Founded Year
2012
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for WIN Brands Group

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Competitors of WIN Brands Group

WIN Brands Group operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as TechStyle, THG, Merama, Mensa Brands and GlobalBees, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
Membership commerce solutions for fashion businesses are provided.
Locked Locked Locked
Digital consumer brands are acquired and enabled by technology platform.
Locked Locked Locked
Platform acquiring eCommerce businesses
Locked Locked Locked
Crafts global health and wellness brands for digital platforms.
Locked Locked Locked
Direct-to-consumer brands are built and scaled through a technology platform.
Locked Locked Locked
Investment and scaling of D2C lifestyle brands are facilitated.
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Detailed competitors of WIN Brands Group

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  • Domains and locations
  • Full company profiles
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Latest news on Win Brands Group

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Complete news archive for WIN Brands Group

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Frequently Asked Questions about WIN Brands Group

WIN Brands Group was founded in 2012 and raised its 1st funding round 8 years after it was founded.

WIN Brands Group is headquartered in New York, United States. It is registered at New York, New York, United States.

WIN Brands Group is a funded company, having raised a total of $94.9M across 4 funding rounds to date.

Founded in 2012 and based in New York, United States, WIN Brands Group operates as a platform in the eCommerce sector focused on direct-to-consumer brands. Brands are acquired and subsequently scaled through optimizations in demand planning, digital marketing, operations, third-party logistics, product sourcing, and accounting. Financial backing, marketing support, and eCommerce technology expertise are provided to enhance operations across multiple channels.

WIN Brands Group's top competitors include Mensa Brands, THG and TechStyle.

WIN Brands Group offers Brand Acquisition Service and Omnichannel Sales Service.

WIN Brands Group has made 6 acquisitions, including Bow & Drape, Gravity Blanket, and Homesick.

WIN Brands Group has 4 investors. Key investors include Oaktree Capital Management, Assembled Brands, Orangewood Partners, and Assembled Brands.

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