About Wrapp
Wrapp is a company based in Stockholm (Sweden) founded in 2011 was acquired by Meniga in January 2019.. Wrapp has raised $30.15 million across 6 funding rounds from investors including Klarna, Nordea and H&M. Wrapp operates in a competitive market with competitors including utu, Larky, Bink, Reward and Swipii, among others.
- Headquarter Stockholm, Sweden
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Sectors
Technology
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Phone
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Website
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Social
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Funding Insights of Wrapp
Wrapp has successfully raised a total of $30.15M across 6 strategic funding rounds. The most recent funding activity was a Series C round of $4.65 million completed in January 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 6
- Last Round Series C — $4.7M
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First Round
First Round
(14 Nov 2011)
- Investors Count 8
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan, 2016 | Amount | Series C - Wrapp | Valuation |
investors |
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| Nov, 2015 | Amount | Series C - Wrapp | Valuation |
investors |
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| Aug, 2015 | Amount | Series C - Wrapp | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Wrapp
Wrapp has secured backing from 9 investors, including institutional and venture fund investors. Prominent investors backing the company include Klarna, Nordea and H&M. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Venture capital firm specializing in early-stage tech investments and founder support.
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Founded Year | Domain | Location | |
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Tech-based companies are invested in by Atomico venture capital fund.
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Founded Year | Domain | Location | |
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Venture capital investments and support services are offered to early-stage tech startups.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Wrapp
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Wrapp
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Wrapp Comparisons
Competitors of Wrapp
Wrapp operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as utu, Larky, Bink, Reward and Swipii, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Cross-border rewards points are earned and redeemed via mobile app.
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| domain | founded_year | HQ Location |
Coalition loyalty software is provided for financial institutions by Larky.
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| domain | founded_year | HQ Location |
Delivers mobile-based customer loyalty program management solutions for businesses.
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| domain | founded_year | HQ Location |
Card-linked marketing solutions are provided for merchants and banks.
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| domain | founded_year | HQ Location |
Mobile-based loyalty programs are provided for customers and businesses.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Wrapp
Frequently Asked Questions about Wrapp
When was Wrapp founded?
Wrapp was founded in 2011.
Where is Wrapp located?
Wrapp is headquartered in Stockholm, Sweden.
Is Wrapp a funded company?
Wrapp is a funded company, having raised a total of $30.15M across 6 funding rounds to date.
What does Wrapp do?
Wrapp offers a mobile-first card linked coalition loyalty program to businesses and users. Users need to download the Wrapp app from the Google Play StoreAppStore, attach their payments card to this app, and discover deals around them. Once discovered, they need to activate the deal, and then pay using the payments card linked to this app. Users will automatically get cashback to the card which was used to make this payment. Pivoted from a social gifting platform to a card-linked loyalty program in 2016. As on June 2017, the app is rated 4.3 and has 5M downloads from the Google Play Store.
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