Zelto

Wilmington, United States Founded: 2014 • Age: 12 yrs Acquired By Geniee
Ad mediation software is offered for publisher revenue optimization.
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About Zelto

Zelto is a company based in Wilmington (United States) founded in 2014 was acquired by Geniee in March 2023.. Zelto operates in a competitive market with competitors including ironSource, Tapdaq, Heyzap, Jet Media Network and Naviga, among others.

  • Headquarter Wilmington, United States
  • Sectors
    Media & Entertainment
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech
Media & Entertainment → Marketing, Advertising & Adtech
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
  • Acquired by
    Geniee

    (Mar 02, 2023)

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Funding Insights of Zelto

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Zelto

Zelto has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Geniee. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
SSP and ad exchange services for targeted advertising are provided.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Zelto

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Zelto

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Zelto Comparisons

Employees
+
Add Comparison
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Competitors of Zelto

Zelto operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as ironSource, Tapdaq, Heyzap, Jet Media Network and Naviga, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Mobile app monetization platform is provided for developers worldwide.
domain founded_year HQ Location
App marketing for app developers
domain founded_year HQ Location
Mobile app advertising mediation and monetization services are facilitated.
domain founded_year HQ Location
Advertisement monetization and audience engagement networks are provided.
domain founded_year HQ Location
A content engagement and advertising platform is offered to brands.
domain founded_year HQ Location
Mobile ad optimization is provided via SDK for app developers.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Zelto

Frequently Asked Questions about Zelto

When was Zelto founded?

Zelto was founded in 2014.

Where is Zelto located?

Zelto is headquartered in Wilmington, United States. It is registered at Wilmington, Delaware, United States.

Who is the current CEO of Zelto?

Ankit Oberoi is the current CEO of Zelto.

What does Zelto do?

Zelto was founded in 2014 in Wilmington, United States. Ad mediation software is provided as a platform for publishers. Revenue is optimized across ad networks and non-RTB environments through machine learning features. AB testing, adblock recovery, and header bidding are utilized to enhance performance. Revenue lost to adblocked traffic is addressed via dedicated recovery mechanisms.

Who are the top competitors of Zelto?

Zelto's top competitors include ironSource, Naviga and Tapdaq.

Who are Zelto's investors?

Zelto has 1 investor. Key investors include Geniee.

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