About ZitSticka
ZitSticka is a Consumer company based in New York (United States) founded in 2017 by Daniel Kaplan and Robbie Miller, and was acquired by Heyday in November 2022. Subscription-based skincare products are offered online by ZitSticka. It operates in the Consumer and Healthcare sectors. ZitSticka has raised $5 million across 1 funding round from investors including Heyday, Silas Capital and Propeller Industries. Its website zitsticka.com draws about 23 thousand monthly visits. Its focus areas include Retail, Beauty Tech, Ecommerce and Skin Care. Its competitors include TULA, PROVEN and True Botanicals; 3 of its 3 listed competitors have raised funding.
Company details
ZitSticka was founded in 2017 and is headquartered in New York, United States. As an internet-first brand in the skincare sector, subscription-based products such as facial masks, patches, pore cleaners, and spot treatment kits are provided. Customization options are available through an online skin quiz, allowing products to be tailored to individual needs. Operations focus on direct-to-consumer delivery.
Funding Insights of ZitSticka
ZitSticka has successfully raised a total of $5M through 1 strategic funding round. The most recent funding activity was a Series A round of $5 million completed in October 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $5M
- Total Rounds 1
- Last Round Series A — $5M
- First Round $5M
(Oct 2019)
- Investors Count 4
All 1 funding rounds of ZitSticka with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2019 | $5M | Series A | – | BFG |
5 investors in total: 5 institutional.
Investors in ZitSticka
ZitSticka has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include Heyday, Silas Capital and Propeller Industries.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early stage investments in consumer products are facilitated. | bfgpartners.com | Boulder, United States | ||
Tech startups in US sectors are funded by Interplay Ventures. | interplay.vc | New York, United States | ||
Venture capital firm making growth stage investments | 2012 | silascapital.com | New York, United States | |
Accounting and bookkeeping services are provided to businesses. | 2008 | propellerindustries.com | Austin, United States | |
Digital brands and e-commerce businesses are acquired and incubated. | 2020 | heyday.co | San Francisco, United States |
Investor details for ZitSticka
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People of ZitSticka
4 people are tracked at ZitSticka (3 in leadership, 1 in team).
| Name | Role | Group |
|---|---|---|
Daniel Kaplan | Co-Founder | Leadership |
Robbie Miller | Co-Founder | Leadership |
Jodi Brauer, CPA, MS | VP Accounting & Finance | Leadership |
Erin Miller | Content Creator | Team |
Complete people profiles for ZitSticka
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Timeline of ZitSticka
3 dated milestones of ZitSticka across 5 years, from founding to its latest funding, stage changes and deals.
- Founded ZitSticka is founded.
- Funding First funding round of $5.0M.
- Exit Acquired by Heyday.
Competitors of ZitSticka
ZitSticka has 3 listed competitors in our database, 3 of them funded. They include TULA, PROVEN and True Botanicals.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| tula.com | 2014 | New York, United States | $12.66M | Private label skincare products for women are offered by TULA. | ||
| provenskincare.com | 2005 | San Francisco, United States | $23.32M | Customized skin care products are provided via an online platform. | ||
| truebotanicals.com | 2014 | San Francisco, United States | $21.59M | Natural luxury skincare products are offered by an internet-first brand. |
Detailed competitors of ZitSticka
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Web traffic of ZitSticka
The website of ZitSticka (zitsticka.com) receives about 22.9K visits a month.
- Monthly visits22.9K
▼ 19.9% vs previous month
Websites whose visitors overlap most with ZitSticka. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
porefavor.com | porefavor.com | 100% | #594,551 | – | |
nourishmax.com | nourishmax.com | 99% | #538,486 | – | |
ballboyzsoap.com | ballboyzsoap.com | 97% | #883,599 | – | |
| clearstem.com | 96% | #180,335 | View details | ||
| starface.world | 95% | 179.5K | #244,801 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 28 similar websites and full traffic analytics for ZitSticka
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- 28 similar websites
- Audience overlap
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Top companies in Beauty & Personal Care Products
3 companies that operate in the same segment as ZitSticka (Beauty & Personal Care Products) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
3M is recognized as a global leader in industrial innovation. | 1902 | United States | USD 24.95 B | 74 | ||
Provider of FMCG conglomerate products | 1837 | United States | USD 457.23 M | 923 | ||
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | 431 |
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Related news about Zitsticka
Complete news archive for ZitSticka
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Frequently Asked Questions about ZitSticka
ZitSticka was founded in 2017 and raised its 1st funding round 2 years after it was founded.
ZitSticka is headquartered in New York, United States. It is registered at New York, New York, United States.
ZitSticka is a funded company, having raised a total of $5M across 1 funding round to date. The company's 1st funding round was a Series A of $5M, raised on Oct 2019.
ZitSticka was founded in 2017 and is headquartered in New York, United States. As an internet-first brand in the skincare sector, subscription-based products such as facial masks, patches, pore cleaners, and spot treatment kits are provided. Customization options are available through an online skin quiz, allowing products to be tailored to individual needs. Operations focus on direct-to-consumer delivery.
ZitSticka's top competitors include PROVEN, True Botanicals and TULA.
ZitSticka has 5 investors. Key investors include Heyday, Silas Capital, Propeller Industries, BFG Partners, and Interplay.
Yes. ZitSticka was acquired by Heyday in November 2022.