Heyday
About Heyday
Heyday is a Technology company based in San Francisco (United States) founded in 2020 by Sebastian Rymarz, and was acquired by Branded E-Commerce Holding in September 2024. Digital brands and e-commerce businesses are acquired and incubated. It operates in the Technology and Retail sectors. Heyday has raised $800 million across 3 funding rounds from investors including Amazon, eBay and PayPal. The company has 50 employees. Heyday has completed 1 acquisition, including ZitSticka. Heyday was last valued at $1 billion in November 2021. Its chief executive, as recorded, is Sebastian Rymarz. Its focus areas include E-Commerce Enablers, E-Commerce Sellers, Tech First Acquirers and Amazon. Its legal entity is HYDY, INC. Its competitors include TechStyle, Thrasio and Perch; 3 of its 3 listed competitors have raised funding.
Company details
Heyday was founded in 2020 in San Francisco, United States, as a platform focused on digital brands and e-commerce. Capital, tools, and insights are supplied to entrepreneurs across brand life cycle stages, including incubation and acquisition. Operations involve brand creation support and acquisitions, with services featuring estimated valuations and financial details for potential deals.
- Headquarters San Francisco, United States
- Employees 50
- Founders Sebastian Rymarz
- Stage Acquired
- SectorsTechnologyRetail
- Email••••••••
- Website heyday.co
- Social LinkedIn
- Acquired by Branded E-Commerce Holding (Sep 2024)
- Legal Name Hydy, Inc.
- Total Equity Funding$800M (USD)
in 3 rounds
- Latest Funding Round$555M (USD), Series C
Nov 2021
- InvestorsAmazon
& 10 more
- Employee Count50
- Investments & Acquisitions
- Acquired byBranded E-Commerce Holding
(Sep 2024)
Funding Insights of Heyday
Heyday has successfully raised a total of $800M across 3 strategic funding rounds. The most recent funding activity was a Series C round of $555 million completed in November 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $800M
- Total Rounds 3
- Last Round Series C — $555M
- First Round $175M
(Nov 2020)
- Investors Count 11
All 3 funding rounds of Heyday with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2021 | $555M | Series C | $1B | Raine | |
| May 2021 | $70M | Series B | $175M | General Catalyst | |
| Nov 2020 | $175M | Series A | – | General Catalyst, Khosla Ventures |
| Date | Valuation | Stage |
|---|---|---|
| Nov 2021 | $1B | •••••••• |
| May 2021 | $175M | •••••••• |
Last known valuation $1B (Nov 2021). 11 investors in total: 11 institutional.
Investors in Heyday
Heyday has secured backing from 11 investors, including venture fund and institutional investors. Prominent investors backing the company include Amazon, eBay and PayPal.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Multiple sectors are targeted through private equity by Raine. | raine.com | New York, United States | ||
Investment and transformation services for entrepreneurs in technology and finance sectors. | generalcatalyst.com | Cambridge, United States | ||
Blank check and private debt firm focused on multiple sectors | 2007 | victoryparkcapital.com | Chicago, United States | |
Early-stage startups are funded by this venture capital firm. | 2004 | khoslaventures.com | Menlo Park, United States | |
Investments in financial services are made by Arbor Ventures. | arborventures.com | Hong Kong, China | ||
Provides venture capital for technology startups and enterprise innovations worldwide. | premjiinvest.com | Bengaluru, India | ||
Deep Lake Capital is focused on FinTech and Commerce investments. | deeplakecapital.com | |||
Multi-category products are offered through an online marketplace. | 1994 | amazon.com | Seattle, United States | |
Multi-category consumer products are sold via an online marketplace platform. | 1995 | ebay.com | San Jose, United States | |
Online payment solutions are offered to consumers and businesses. | 1998 | paypal.com | San Jose, United States |
Investor details for Heyday
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
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Verified entity values are shown only after access is granted.
People of Heyday
14 people are tracked at Heyday (4 in leadership, 10 in team); the tracked headcount is 50.
| Name | Role | Group |
|---|---|---|
Sebastian Rymarz | Co-Founder & CEO | Leadership |
Majd Kharfan | Director, Head Of Operations Planning | Leadership |
Kai Pritchard | Head Of North America Operations | Leadership |
Rebecca Paresky | Head Of Retail Operations | Leadership |
Emanda Daniel | Salesperson | Team |
Vivek Singh | Performance Marketing Manager | Team |
Jaemee Vanden Boogaard | Retail Sales Expansion Manager | Team |
Angelina Dipaolo | Amazon Growth | Team |
Juozas Kaziukėnas | Advisor | Team |
Soham Sule | Manager - Paid Social | Team |
Mariano Bruno | Supply Planning Sr Manager | Team |
Caitlyn Cox | Manager, Franchise Administration | Team |
Christine Tang | Senior Product Marketing Manager (sr Bm) | Team |
Harshita Singh | Product Development Analyst | Team |
Complete people profiles for Heyday
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
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- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Heyday
Heyday has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include ZitSticka.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Subscription-based skincare products are offered online by ZitSticka. | zitsticka.com | New York, United States | 2017 | Nov 2022 | •••• |
Complete acquisition details for Heyday
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
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- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Heyday
7 dated milestones of Heyday across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Heyday is founded.
- Funding First funding round of $175.0M.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Series C, of $555.0M.
- Milestone Reaches Unicorn status.
- Acquisition Acquires ZitSticka.
- Exit Acquired by Branded E-Commerce Holding.
Competitors of Heyday
Heyday has 3 listed competitors in our database, 3 of them funded. They include TechStyle, Thrasio and Perch.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| techstylefashiongroup.com | 2010 | El Segundo, United States | $340M | 1,966 | Membership commerce solutions for fashion businesses are provided. | |
| thrasio.com | 2018 | Walpole, United States | $3.4B | 1,120 | Platform acquiring Amazon FBA brands | |
| perchhq.com | 2019 | Boston, United States | $906.5M | Customer-centric e-commerce and product development services are provided globally. |
Detailed competitors of Heyday
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Top companies in Brand & Marketing Technology
3 companies that operate in the same segment as Heyday (Brand & Marketing Technology) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
SaaS email marketing solutions are offered to e-commerce businesses. | 2012 | Boston, Massachusetts, United States | USD 778.5 M | USD 1.23 B | 3,008 | |
Platform acquiring Amazon FBA brands | 2018 | Walpole, Massachusetts, United States | USD 3.4 B | 233 | ||
SaaS-based collaborative commerce solutions are provided for brands and retailers. | 2000 | New York, New York, United States | USD 365 M | USD 240.52 M | 2,144 |
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Related news about Heyday
Complete news archive for Heyday
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Frequently Asked Questions about Heyday
Heyday was founded in 2020.
Heyday is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Sebastian Rymarz is the CEO of Heyday, as recorded in our data. They have also founded this company.
Heyday is a funded company, having raised a total of $800M across 3 funding rounds to date. The company's 1st funding round was a Series A of $175M, raised on Nov 2020.
Heyday has 50 employees.
Heyday was founded in 2020 in San Francisco, United States, as a platform focused on digital brands and e-commerce. Capital, tools, and insights are supplied to entrepreneurs across brand life cycle stages, including incubation and acquisition. Operations involve brand creation support and acquisitions, with services featuring estimated valuations and financial details for potential deals.
Heyday has made 1 acquisition, including ZitSticka.
Heyday has 11 investors. Key investors include Amazon, eBay, PayPal, Branded E-Commerce Holding, and Khosla Ventures.
The valuation of Heyday is $1B as of Nov 2021.
Heyday operates through Hydy, Inc..
Yes. Heyday was acquired by Branded E-Commerce Holding in September 2024.