About Acquired
Acquired is a Media & Entertainment company based in Foster City (United States) founded in 2016 by Andrey Kazakov, and was acquired by Adjust in December 2018. Advertising tool for ad operations and budget allocation is offered. Acquired has raised $2 million across 2 funding rounds from investors including Adjust, Day One Ventures and Jonathan Zweig. Its chief executive, as recorded, is Andrey Kazakov. The company was acqui-hired. Its focus areas include Enterprise Applications, AdTech, Campaign Management Platform and Multi-channel. Its competitors include NextRoll, RhythmOne and Mediaocean; 2 of its 3 listed competitors have raised funding.
Company details
Acquired IO was founded in 2016 in Foster City, United States, within the advertising technology sector. Automated solutions are provided to advertisers and content managers for channel management, ad buying rules, budget allocation, bulk campaign creation, and creative analysis. Campaigns across multiple channels are updated automatically with adjustments to budgets, bids, and creatives. Operations focus on streamlining ad workflows for efficiency.
- Headquarters Foster City, United States
- Founders Andrey Kazakov
- Stage Acquired
- SectorsMedia & Entertainment
- Website acquired.io
- Social LinkedIn
- Acquired by Adjust (Dec 2018)
Funding Insights of Acquired
Acquired has successfully raised a total of $2M across 2 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $2M
- Total Rounds 2
- First Round $2M
(Jun 2017)
- Investors Count 3
All 2 funding rounds of Acquired with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2018 | Seed | – | Day One Ventures | – | |
| Jun 2017 | $2M | Angel Round | – | – |
4 investors in total: 2 institutional and 2 angel.
Investors in Acquired
Acquired has secured backing from 4 investors, including venture fund and angel investors. Prominent investors backing the company include Adjust, Day One Ventures and Jonathan Zweig.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage venture capital firm investing in and supporting technology startups | dayoneventures.com | San Francisco, United States | ||
JZ Jonathan Zweig | Angel investor, founder of Addepar, focused on tech and fintech startups. | unknown_499e284258cc4f519 | ||
JZ John Zdanowski | Angel investor, ex-CFO of Linden Lab, focused on tech startups | unknown_76e45c4eae1542019 | ||
Cloud-based software for mobile marketing analytics is provided. | 2012 | adjust.com | Berlin, Germany |
Investor details for Acquired
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People of Acquired
2 people are tracked at Acquired (1 in leadership, 1 in team).
| Name | Role | Group |
|---|---|---|
Andrey Kazakov | Co-Founder & CEO | Leadership |
Peter Xu | Angel Investor | Team |
Complete people profiles for Acquired
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Acquired
4 dated milestones of Acquired across 2 years, from founding to its latest funding, stage changes and deals.
- Founded Acquired is founded.
- Funding First funding round of $2.0M.
- Funding Latest funding round, Seed,.
- Exit Acquired by Adjust.
Competitors of Acquired
Acquired has 3 listed competitors in our database, 2 of them funded. They include NextRoll, RhythmOne and Mediaocean.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| nextroll.com | 2006 | San Francisco, United States | $93.95M | 526 | Provider of data-driven marketing technology for B2B and D2C businesses | |
| rhythmone.com | 2004 | San Francisco, United States | $41.93M | 517 | Audiences are connected to brands via cross-screen video advertising. | |
| mediaocean.com | 2006 | New York, United States | 540 | Advertising software and integration services are provided for enterprises. |
Detailed competitors of Acquired
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Top companies in Advertising & Marketing Tech
3 companies that operate in the same segment as Acquired (Advertising & Marketing Tech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 | ||
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 |
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Related news about Acquired
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Frequently Asked Questions about Acquired
Acquired was founded in 2016 and raised its 1st funding round 1 year after it was founded.
Acquired is headquartered in Foster City, United States. It is registered at Foster City, California, United States.
Andrey Kazakov is the CEO of Acquired, as recorded in our data. They have also founded this company.
Acquired is a funded company, having raised a total of $2M across 2 funding rounds to date. The company's 1st funding round was a Angel Round of $2M, raised on Jun 2017.
Acquired IO was founded in 2016 in Foster City, United States, within the advertising technology sector. Automated solutions are provided to advertisers and content managers for channel management, ad buying rules, budget allocation, bulk campaign creation, and creative analysis. Campaigns across multiple channels are updated automatically with adjustments to budgets, bids, and creatives. Operations focus on streamlining ad workflows for efficiency.
Acquired's top competitors include NextRoll, Mediaocean and RhythmOne.
Acquired has 4 investors. Key investors include Adjust, Day One Ventures, Jonathan Zweig, and John Zdanowski.
Yes. Acquired was acquired by Adjust in December 2018.