AdColony

Los Angeles, United States Founded: 2008 • Age: 18 yrs Acquired By Digital Turbine
Instant-play HD video ads are delivered across mobile apps.
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About AdColony

AdColony is a company based in Los Angeles (United States) founded in 2008 was acquired by Digital Turbine in February 2021.. The company has 15 employees as of March 21, 2024. AdColony has completed 2 acquisitions, including HUNT Mobile Ads and Mobilike. AdColony offers products and services including DT Exchange, DT FairBid, DT Offer Wall, and UA Solutions. AdColony operates in a competitive market with competitors including InMobi, Tapjoy, Vungle, Mobvista and Digital Turbine, among others.

  • Headquarter Los Angeles, United States
  • Employees 15 as on 21 Mar, 2024
  • Sectors
    Media & Entertainment
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Adcolony India Private Limited
  • Date of Incorporation 25 Nov, 2016
  • Jurisdiction Gurgaon, Haryana, India
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech
Media & Entertainment → Marketing, Advertising & Adtech
Key Metrics
  • Annual Revenue
    $1.14 M (USD)
    -5.1
    as on Mar 31, 2022
  • Net Profit
    $98.17 K (USD)
    5.53
    as on Mar 31, 2022
  • EBITDA
    $169.78 K (USD)
    17.23
    as on Mar 31, 2022
  • Latest Funding Round
  • Investors
    Opera

    & 1 more

  • Employee Count
    15

    as on Mar 21, 2024

  • Investments & Acquisitions
  • Acquired by
    Digital Turbine

    & 1 more

    (Feb 26, 2021)

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Products & Services of AdColony

AdColony offers a comprehensive portfolio of products and services, including DT Exchange, DT FairBid, DT Offer Wall, and UA Solutions. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Facilitates real-time mediation for app revenue and programmatic demand.

Provides innovative revenue solutions for app developers and brands.

Enables in-app offers to boost consumer engagement and monetization.

Drives app installs through multi-channel marketing strategies.

People of AdColony
Headcount 500-1000
Employee Profiles 272
Board Members and Advisors 8
Employee Profiles
People
Sadia Ali
Junior System Administrator
People
Bill Stone
CEO
People
Jessica Maunder
Client Services Account Director
People
Melis Ataözü
Campaign Manager

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Board Members and Advisors
people
Holly Hess Groos
Director

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Funding Insights of AdColony

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in AdColony

AdColony has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Opera and Digital Turbine. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
Mobile advertising network platform
Founded Year Domain Location
Generic web browsers for consumers are provided by Opera.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by AdColony

AdColony has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include HUNT Mobile Ads and Mobilike. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Platform offering mobile ad network solution
2010
Turkey based mobile advertising network
2009
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - AdColony

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Adcolony Comparisons

Employees
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Add Comparison
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Competitors of AdColony

AdColony operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as InMobi, Tapjoy, Vungle, Mobvista and Digital Turbine, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Platform offering mobile ad network software
domain founded_year HQ Location
Mobile advertising & monetization
domain founded_year HQ Location
Mobile apps are promoted and monetized via in-app video trailers.
domain founded_year HQ Location
Mobile advertising platform and ad network
domain founded_year HQ Location
Mobile advertising network platform
domain founded_year HQ Location
Mobile ad campaigns are managed and optimized via ML platform.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Adcolony

Frequently Asked Questions about AdColony

When was AdColony founded?

AdColony was founded in 2008.

Where is AdColony located?

AdColony is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.

How many employees does AdColony have?

As of Mar 21, 2024, the latest employee count at AdColony is 15.

What is the annual revenue of AdColony?

Annual revenue of AdColony is $1.14M as on Mar 31, 2022.

What does AdColony do?

The company was founded in 2008 and is headquartered in Los Angeles, United States. Operations focus on the mobile video advertising sector, where proprietary instant-play technology is used to provide full-screen HD video ads on iOS and Android apps. Partnerships are maintained with Fortune 500 brands and over half of the top-grossing App Store publishers. Offices are located in Los Angeles, San Francisco, Seattle, and New York.

Who are the top competitors of AdColony?

AdColony's top competitors include InMobi, Tapjoy and Vungle.

What products or services does AdColony offer?

AdColony offers DT Exchange, DT FairBid, DT Offer Wall, and UA Solutions.

How many acquisitions has AdColony made?

AdColony has made 2 acquisitions, including HUNT Mobile Ads, and Mobilike.

Who are AdColony's investors?

AdColony has 2 investors. Key investors include Opera, and Digital Turbine.

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