About AddShoppers
AddShoppers is a Technology company based in New York (United States) founded in 2011. It operates as a social analytics and marketing apps are provided for eCommerce merchants. It operates in the Technology and Retail sectors. AddShoppers has raised $3.64 million across 2 funding rounds. The company has 48 employees. AddShoppers has completed 2 acquisitions, including ShareYourCart and Sociaby. AddShoppers offers products and services including SafeOpt and Minty. Its focus areas include E-Commerce Enablers, Marketing, Personalized and Social Media. Its legal entity is ADDSHOPPERS, INC. Its competitors include Klaviyo, Elastic Path Software, CommerceIQ, Bango and Yotpo and 3 more; 7 of its 8 listed competitors have raised funding.
Company details
AddShoppers is a social analytics and marketing apps platform for merchants. Features smart offers, such as discount trigerring upon hovering the mouse towards the window close button, purchase sharing, referral discounts, social analytics, etc. Integrates with most eCommerce platforms such as Shopify, Magento, BigCommerce, PrestaShop, Volusion and 3dcart. Flat pricing based on number of monthly visitors. Clients include ONeill Clothing, The Economist and Everlast.
- Headquarters New York, United States
- Employees 48
- SectorsTechnologyRetail
- Website category Business and Consumer Services · Online Marketing
- Website addshoppers.com
- Social LinkedIn X Facebook
- Legal Name Addshoppers, Inc.
- Total Equity Funding$3.64M (USD)
in 2 rounds
- Latest Funding Round$2.91M (USD), Series A
Jun 2015
- Employee Count48
- Investments & AcquisitionsShareYourCart
& 1 more
Products & Services of AddShoppers
AddShoppers offers a comprehensive portfolio of products and services, including SafeOpt and Minty.
Ensures verified offers and protects shopper data.
Helps discover brands and find best offers online.
Funding Insights of AddShoppers
AddShoppers has successfully raised a total of $3.64M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $2.91 million completed in June 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $3.64M
- Total Rounds 2
- Last Round Series A — $2.91M
- First Round $725,000
(Oct 2012)
All 2 funding rounds of AddShoppers with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2015 | $2.91M | Series A | – | – | – |
| Oct 2012 | $725,000 | Seed | – | – | – |
People of AddShoppers
27 people are tracked at AddShoppers (10 in leadership, 17 in team); the tracked headcount is 48.
| Name | Role | Group |
|---|---|---|
Heather Cheney | Chief People Officer | Leadership |
David Hale | General Counsel and Chief Privacy Officer | Leadership |
Liz Sentz | Director of Sales Development | Leadership |
Brad Lerch | Vice President Of Sales | Leadership |
Chad Ledford | President Of Minty.com | Leadership |
Shawn King | Vice President of Engineering | Leadership |
Peter Messmer | Director of Growth | Leadership |
Kevin Herrholtz | Vice President of Client Success | Leadership |
Katy Grubbs | Director Of Business Operations And Enablement | Leadership |
rebecca stanley | Director | Leadership |
John Freshley | Account Executive | Team |
Ryan Lacerda | Senior Account Executive | Team |
Emily Horn | Sales Development Representative | Team |
Allison Roberts | Strategic Account Manager | Team |
Anthony Poulson | Sales Operations Associate | Team |
Baker Quillin | Lead Technical Support Engineer | Team |
Frank Donnadio | Technical Support Engineer | Team |
Sophia Fabian | Client Success Manager | Team |
Joe Nolan | Senior Account Executive | Team |
Lea Whitmer | Affiliate Relations Manager | Team |
7 more people are available in the full profile.
Complete people profiles for AddShoppers
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by AddShoppers
AddShoppers has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include ShareYourCart and Sociaby.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Social sharing and rewards are enabled for eCommerce customer engagement. | sociaby.com | New York, United States | 2012 | Jul 2014 | •••• | |
Social Cart sharing platform for small eBusinesses | shareyourcart.com | Sofia, Bulgaria | 2011 | Nov 2013 | •••• |
Complete acquisition details for AddShoppers
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of AddShoppers
5 dated milestones of AddShoppers across 4 years, from founding to its latest funding, stage changes and deals.
- Founded AddShoppers is founded.
- Funding First funding round of $725K.
- Acquisition Acquires ShareYourCart.
- Acquisition Acquires Sociaby.
- Funding Latest funding round, Series A, of $2.9M.
Competitors of AddShoppers
AddShoppers has 8 listed competitors in our database, 7 of them funded. They include Klaviyo, Elastic Path Software, CommerceIQ, Bango and Yotpo, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| klaviyo.com | 2012 | Boston, United States | $778.5M | 1,454 | SaaS email marketing solutions are offered to e-commerce businesses. | |
| elasticpath.com | 2000 | Vancouver, Canada | $152.68M | 49 | API-based enterprise commerce and content management platform is delivered. | |
| commerceiq.ai | 2012 | Mountain View, United States | $195.5M | 256 | AI platform for retail ecommerce management and optimization is provided. | |
| bango.com | 1999 | Cambridge, United Kingdom | – | 274 | Marketing solutions for e-commerce businesses are provided by Bango. | |
| yotpo.com | 2011 | New York, United States | $436M | – | Cloud-based marketing platform for e-tailers | |
| smartly.io | 2013 | Helsinki, Finland | $22.76M | 103 | Social advertising is managed and optimized via a SaaS platform. | |
| yottaa.com | 2009 | Waltham, United States | $63.76M | 80 | Cloud-based landing page optimization is provided for brands and retailers. | |
| eversightlabs.com | 2013 | Palo Alto, United States | $25.2M | 55 | SaaS-based promotion software is offered for retail testing. |
Detailed competitors of AddShoppers
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
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- Competitive positioning
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Web traffic of AddShoppers
The website of AddShoppers (addshoppers.com) receives about 5.8K visits a month and ranks #2,877,838 among all websites worldwide, #5,981 in Online Marketing.
- Monthly visits5.8K
▼ 27.4% vs previous month
- Unique visitors3.5K
per month
- Global rank#2,877,838
among all websites
- Category rank#5,981
Business and Consumer Services · Online Marketing
- Bounce rate54%
- Pages per visit1.4
- Average visit27 sec
- DevicesDesktop 63% · Mobile 37%
Websites whose visitors overlap most with AddShoppers. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| markerly.com | 100% | 5.6K | #3,002,614 | View details | |
| safeopt.com | 87% | 1.6M | #40,372 | View details | |
| invitereferrals.com | 79% | 16.5K | #1,902,927 | View details | |
| clearcode.cc | 76% | 22.1K | #1,152,559 | View details | |
| punchtab.com | 74% | – | – | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 12 similar websites and full traffic analytics for AddShoppers
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 12 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in MarketingTech
10 companies that operate in the same segment as AddShoppers (MarketingTech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 357.58 M | USD 1.3 B | 3,142 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M | – | – | |
Cloud-based omnichannel communication and customer engagement platform is utilized. | 2008 | San Francisco, California, United States | USD 239.77 M | USD 5.07 B | 5,540 | |
Mobile marketing platform for attribution and user acquisition | 2012 | San Francisco, California, United States | USD 1.72 B | USD 4.71 B | 532 | |
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
SaaS email marketing solutions are offered to e-commerce businesses. | 2012 | Boston, Massachusetts, United States | USD 778.5 M | USD 1.23 B | 3,008 | |
Platform offering mobile ad network software | 2007 | Bengaluru, Karnataka, India | USD 265.6 M | USD 268.38 M | 733 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Automated usability testing and feedback for mobile experiences is provided. | 2007 | San Francisco, California, United States | USD 148.5 M | USD 21.68 M | 557 |
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Related news about Addshoppers
Complete news archive for AddShoppers
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Frequently Asked Questions about AddShoppers
AddShoppers was founded in 2011 and raised its 1st funding round 1 year after it was founded.
AddShoppers is headquartered in New York, United States. It is registered at New York, New York, United States.
AddShoppers is a funded company, having raised a total of $3.64M across 2 funding rounds to date. The company's 1st funding round was a Seed of $725K, raised on Oct 2012.
AddShoppers has 48 employees.
AddShoppers is a social analytics and marketing apps platform for merchants. Features smart offers, such as discount trigerring upon hovering the mouse towards the window close button, purchase sharing, referral discounts, social analytics, etc. Integrates with most eCommerce platforms such as Shopify, Magento, BigCommerce, PrestaShop, Volusion and 3dcart. Flat pricing based on number of monthly visitors. Clients include ONeill Clothing, The Economist and Everlast.
AddShoppers's top competitors include Klaviyo, CommerceIQ and Yotpo.
AddShoppers offers SafeOpt and Minty.
AddShoppers has made 2 acquisitions, including ShareYourCart, and Sociaby.
AddShoppers operates through Addshoppers, Inc..