About AdInnovation
AdInnovation is a company based in Meguro (Japan) founded in 2010 was acquired by Taptica in July 2017.. AdInnovation has raised $1.6 million across 1 funding round from investors including Taptica, DBJ Capital and SMBC Venture Capital. AdInnovation operates in a competitive market with competitors including Adjust, 4C Insights, Integral Ad Science, data.ai and TapClicks, among others.
- Headquarter Meguro, Japan
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Sectors
Media & Entertainment
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Email
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Phone
*********
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Website
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Social
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- Jurisdiction Bengaluru, Karnataka, India
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Funding Insights of AdInnovation
AdInnovation has successfully raised a total of $1.6M through 1 strategic funding round. The most recent funding activity was a Seed round of $1.6 million completed in July 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Seed — $1.6M
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First Round
First Round
(04 Jul 2013)
- Investors Count 3
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2013 | Amount | Seed - AdInnovation | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Investors in AdInnovation
AdInnovation has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include Taptica, DBJ Capital and SMBC Venture Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Venture capital investments are provided to innovative startups by DBJ Capital.
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Venture capital is invested in AI, energy, and various sectors.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Investments & Acquisitions by AdInnovation
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - AdInnovation
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Adinnovation Comparisons
Competitors of AdInnovation
AdInnovation operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Adjust, 4C Insights, Integral Ad Science, data.ai and TapClicks, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Cloud-based software for mobile marketing analytics is provided.
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Cloud-based market intelligence is delivered across closed ecosystems.
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| domain | founded_year | HQ Location |
AI powered ad fraud detection software
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| domain | founded_year | HQ Location |
Market data is analyzed by AI to generate consumer insights.
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| domain | founded_year | HQ Location |
Cloud based marketing management platform for businesses
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| domain | founded_year | HQ Location |
Marketing data is unified and ROI is analyzed across channels.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Adinnovation
Frequently Asked Questions about AdInnovation
When was AdInnovation founded?
AdInnovation was founded in 2010 and raised its 1st funding round 3 years after it was founded.
Where is AdInnovation located?
AdInnovation is headquartered in Meguro, Japan. It is registered at Meguro, Tokyo, Japan.
Is AdInnovation a funded company?
AdInnovation is a funded company, having raised a total of $1.6M across 1 funding round to date. The company's 1st funding round was a Seed of $1.6M, raised on Jul 04, 2013.
What does AdInnovation do?
AdInnovation Inc has three business units for marketing, consulting and technology. In the marketing business, it helps publishers launch the app in Japan and offers PR strategy, app ranking boosting, customer acquisition etc. In the consulting business, it provides services such as sales strategy, product design, developing channel etc. Technology business has product called ASAT for app tracking and analytics which measures conversion rates of search ads, calculate cost-per-action, analyze effectiveness of promotions.
Who are the top competitors of AdInnovation?
AdInnovation's top competitors include Adjust, 4C Insights and Singular.
Who are AdInnovation's investors?
AdInnovation has 4 investors. Key investors include Taptica, DBJ Capital, SMBC Venture Capital, and Mitsubishi UFJ Capital.
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