About Admetricks
Admetricks is a company based in Santiago (Chile) founded in 2012 was acquired by SimilarWeb in March 2024.. Admetricks has raised $505 thousand across 3 funding rounds from investors including SimilarWeb and Start-Up Chile. Admetricks offers products and services including Ad Intelligence and Media Planner. Admetricks operates in a competitive market with competitors including Adjust, Flurry, 4C Insights, data.ai and AMPLYFI, among others.
- Headquarter Santiago, Chile
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Sectors
Media & Entertainment
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Admetricks Spa
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$505 K (USD)
in 3 rounds
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Latest Funding Round
$425 K (USD), Seed
Aug 01, 2013
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Investors
SimilarWeb
& 1 more
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Employee Count
Employee Count
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Acquired by
SimilarWeb
(Mar 04, 2024)
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Products & Services of Admetricks
Admetricks offers a comprehensive portfolio of products and services, including Ad Intelligence and Media Planner. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Tool for tracking online ad investments and competitor strategies.
Platform for efficient digital marketing budget planning and simulations.
Funding Insights of Admetricks
Admetricks has successfully raised a total of $505K across 3 strategic funding rounds. The most recent funding activity was a Seed round of $425 thousand completed in August 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Seed — $425,000
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First Round
First Round
(01 Oct 2012)
- Investors Count 1
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug, 2013 | Amount | Seed - Admetricks | Valuation |
investors |
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| Dec, 2012 | Amount | Seed - Admetricks | Valuation |
investors |
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| Oct, 2012 | Amount | Seed - Admetricks | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Admetricks
Admetricks has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include SimilarWeb and Start-Up Chile. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Government-backed startup accelerator programs are operated in Chile.
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Founded Year | Domain | Location | |
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Cloud-based analytics for website traffic and mobile apps are delivered.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Admetricks
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
|
2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Admetricks
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Admetricks Comparisons
Competitors of Admetricks
Admetricks operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Adjust, Flurry, 4C Insights, data.ai and AMPLYFI, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Cloud-based software for mobile marketing analytics is provided.
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| domain | founded_year | HQ Location |
Mobile application analytics solutions are offered by Flurry.
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| domain | founded_year | HQ Location |
Cloud-based market intelligence is delivered across closed ecosystems.
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| domain | founded_year | HQ Location |
Market data is analyzed by AI to generate consumer insights.
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| domain | founded_year | HQ Location |
Open-source data is curated, analyzed, and visualized via AI platform.
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| domain | founded_year | HQ Location |
Cloud based marketing management platform for businesses
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Admetricks
Frequently Asked Questions about Admetricks
When was Admetricks founded?
Admetricks was founded in 2012.
Where is Admetricks located?
Admetricks is headquartered in Santiago, Chile. It is registered at Santiago, Region Metropolitana De Santiago, Chile.
Is Admetricks a funded company?
Admetricks is a funded company, having raised a total of $505K across 3 funding rounds to date. The company's 1st funding round was a Seed of $40K, raised on Oct 01, 2012.
What does Admetricks do?
Admetricks was founded in 2012 in Santiago, Chile, as an ad intelligence platform in the online advertising sector. Real-time monitoring of ad campaigns is enabled through AI-driven tools, with estimations of spend, impressions, trends, and rates in the digital market. Decisions on competitors advertising expenses are supported for agencies, publishers, and advertisers across various operations.
Who are the top competitors of Admetricks?
Admetricks's top competitors include Adjust, 4C Insights and Singular.
What products or services does Admetricks offer?
Admetricks offers Ad Intelligence and Media Planner.
Who are Admetricks's investors?
Admetricks has 2 investors. Key investors include SimilarWeb, and Start-Up Chile.