About Admetricks
Admetricks is a Media & Entertainment company based in Santiago (Chile) founded in 2012, and was acquired by SimilarWeb in March 2024. AI-powered ad analytics are provided for real-time campaign monitoring. Admetricks has raised $505 thousand across 3 funding rounds from investors including SimilarWeb and Start-Up Chile. Its website admetricks.com draws about 14 thousand monthly visits. Admetricks offers products and services including Ad Intelligence and Media Planner. Its focus areas include Enterprise Applications, AdTech, Analytics and Ad Analytics Suite. Its legal entity is Admetricks SpA.
Company details
Admetricks was founded in 2012 in Santiago, Chile, as an ad intelligence platform in the online advertising sector. Real-time monitoring of ad campaigns is enabled through AI-driven tools, with estimations of spend, impressions, trends, and rates in the digital market. Decisions on competitors advertising expenses are supported for agencies, publishers, and advertisers across various operations.
- Headquarters Santiago, Chile
- Stage Acquired
- SectorsMedia & Entertainment
- Website category Business and Consumer Services · Online Marketing
- Email••••••••
- Website admetricks.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by SimilarWeb (Mar 2024)
- Legal Name Admetricks Spa
- Total Equity Funding$505K (USD)
in 3 rounds
- Latest Funding Round$425K (USD), Seed
Aug 2013
- InvestorsSimilarWeb
& 1 more
- Acquired bySimilarWeb
(Mar 2024)
Products & Services of Admetricks
Admetricks offers a comprehensive portfolio of products and services, including Ad Intelligence and Media Planner.
Tool for tracking online ad investments and competitor strategies.
Platform for efficient digital marketing budget planning and simulations.
Apps and channels of Admetricks
its YouTube channel Admetricks, a Similarweb company has 527 subscribers and 30 videos.
Videos from Admetricks
The most watched videos on Admetricks's YouTube channel, Admetricks, a Similarweb company (527 subscribers). Click a video to play it here.
More on Admetricks, a Similarweb company.
Funding Insights of Admetricks
Admetricks has successfully raised a total of $505K across 3 strategic funding rounds. The most recent funding activity was a Seed round of $425 thousand completed in August 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $505,000
- Total Rounds 3
- Last Round Seed — $425,000
- First Round $40,000
(Oct 2012)
- Investors Count 1
All 3 funding rounds of Admetricks with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2013 | $425,000 | Seed | – | – | |
| Dec 2012 | $40,000 | Seed | – | – | |
| Oct 2012 | $40,000 | Seed | – | – | – |
2 investors in total: 2 institutional.
Investors in Admetricks
Admetricks has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include SimilarWeb and Start-Up Chile.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Government-backed startup accelerator programs are operated in Chile. | startupchile.org | Santiago, Chile | ||
Cloud-based analytics for website traffic and mobile apps are delivered. | 2007 | similarweb.com | New York, United States |
Investor details for Admetricks
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Admetricks
4 dated milestones of Admetricks across 12 years, from founding to its latest funding, stage changes and deals.
- Founded Admetricks is founded.
- Funding First funding round of $40K.
- Funding Latest funding round, Seed, of $425K.
- Exit Acquired by SimilarWeb.
Web traffic of Admetricks
The website of Admetricks (admetricks.com) receives about 13.7K visits a month and ranks #1,767,207 among all websites worldwide, #3,917 in Online Marketing.
- Monthly visits13.7K
▲ 3% vs previous month
- Unique visitors5.4K
per month
- Global rank#1,767,207
among all websites
- Category rank#3,917
Business and Consumer Services · Online Marketing
- Bounce rate39%
- Pages per visit2.0
- Average visit40 sec
- DevicesDesktop 45% · Mobile 55%
Websites whose visitors overlap most with Admetricks. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
yopagoporclick.com | yopagoporclick.com | 100% | – | ||
bluecaribu.com | bluecaribu.com | 99% | – | ||
| admetrics.io | 95% | 52.9K | #812,897 | View details | |
ecommerceccs.cl | ecommerceccs.cl | 91% | – | ||
| antevenio.com | 87% | 48.4K | #791,333 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 14 similar websites and full traffic analytics for Admetricks
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 14 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Related news about Admetricks
Complete news archive for Admetricks
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- Older coverage
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Frequently Asked Questions about Admetricks
Admetricks was founded in 2012.
Admetricks is headquartered in Santiago, Chile. It is registered at Santiago, Region Metropolitana De Santiago, Chile.
Admetricks is a funded company, having raised a total of $505K across 3 funding rounds to date. The company's 1st funding round was a Seed of $40K, raised on Oct 2012.
Admetricks was founded in 2012 in Santiago, Chile, as an ad intelligence platform in the online advertising sector. Real-time monitoring of ad campaigns is enabled through AI-driven tools, with estimations of spend, impressions, trends, and rates in the digital market. Decisions on competitors advertising expenses are supported for agencies, publishers, and advertisers across various operations.
Admetricks offers Ad Intelligence and Media Planner.
Admetricks has 2 investors. Key investors include SimilarWeb, and Start-Up Chile.
Admetricks operates through Admetricks Spa.
Yes. Admetricks was acquired by SimilarWeb in March 2024.