About Adnamic
Adnamic is a Media & Entertainment company based in Cambridge (United States) founded in 2008, and was acquired by Magnetic in July 2012. Audience segments of web users are supplied for ad networks. The company was acqui-hired. Its focus areas include Enterprise Applications, AdTech and Data Management Platform. Its competitors include Acxiom, mParticle and Alliance Data; 1 of its 3 listed competitors has raised funding.
Company details
Founded in 2008 and based in Cambridge, United States, Adnamic operates within the digital advertising sector. Audience segments of web users are provided to ad networks, allowing display campaigns to target those users during internet browsing. Publishers are enabled to develop networks of individuals, while performance metrics and reach, including retargeting options, are delivered to advertisers.
- Headquarters Cambridge, United States
- Stage Acquired
- SectorsMedia & Entertainment
- Website adnamic.com
- Social X
- Acquired by Magnetic (Jul 2012)
Investors in Adnamic
Adnamic has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Magnetic.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Search retargeting platform using data queries for audience targeting. | 2008 | magnetic.com | New York, United States |
Investor details for Adnamic
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Adnamic
2 dated milestones of Adnamic across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Adnamic is founded.
- Exit Acquired by Magnetic.
Competitors of Adnamic
Adnamic has 3 listed competitors in our database, 1 of them funded. They include Acxiom, mParticle and Alliance Data.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| acxiom.com | 1969 | Little Rock, United States | Acxiom is engaged in providing data-driven marketing solutions. | |||
| mparticle.com | 2012 | New York, United States | $266.6M | 151 | Customer data is collected and connected via API-based platform. | |
| alliancedata.com | 1996 | Plano, United States | 20,000 | Data-driven marketing, loyalty, and credit solutions are provided. |
Detailed competitors of Adnamic
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Top companies in Advertising & Marketing Tech
3 companies that operate in the same segment as Adnamic (Advertising & Marketing Tech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 | ||
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Frequently Asked Questions about Adnamic
Adnamic was founded in 2008.
Adnamic is headquartered in Cambridge, United States. It is registered at Cambridge, Massachusetts, United States.
Founded in 2008 and based in Cambridge, United States, Adnamic operates within the digital advertising sector. Audience segments of web users are provided to ad networks, allowing display campaigns to target those users during internet browsing. Publishers are enabled to develop networks of individuals, while performance metrics and reach, including retargeting options, are delivered to advertisers.
Adnamic's top competitors include mParticle, Acxiom and Alliance Data.
Adnamic has 1 investor. Key investors include Magnetic.
Yes. Adnamic was acquired by Magnetic in July 2012.