About ADstruc
ADstruc is a company based in New York (United States) founded in 2010 was acquired by Vistar Media in April 2024.. ADstruc has raised $3.1 million across 3 funding rounds from investors including Vistar Media, Interpublic and Social Leverage. The company has 49 employees as of December 31, 2022. ADstruc operates in a competitive market with competitors including Place Exchange, AdBidx, Itellio, Atedra and Spacewolff, among others.
- Headquarter New York, United States
- Employees 49 as on 31 Dec, 2022
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Sectors
Media & Entertainment
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Project X Media , Inc.
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$3.1 M (USD)
in 3 rounds
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Latest Funding Round
$2 M (USD), Series A
Mar 10, 2014
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Investors
Vistar Media
& 6 more
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Employee Count
49
as on Dec 31, 2022
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Acquired by
Vistar Media
(Apr 29, 2024)
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Funding Insights of ADstruc
ADstruc has successfully raised a total of $3.1M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $2 million completed in March 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Series A — $2.0M
- First Round First Round
- Investors Count 6
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar, 2014 | Amount | Series A - ADstruc | Valuation | Interpublic |
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| Sep, 2010 | Amount | Series A - ADstruc | Valuation | RRE Ventures , Founder Collective |
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| Aug, 2010 | Amount | Seed - ADstruc | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in ADstruc
ADstruc has secured backing from 7 investors, including institutional and venture fund investors. Prominent investors backing the company include Vistar Media, Interpublic and Social Leverage. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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VC firm investing in seed and early stage companies in the US
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Founded Year | Domain | Location | |
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Venture capital firm focused on tech sectors
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Founded Year | Domain | Location | |
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Venture capital firm and fund of funds focused on fintech, Adtech, and multiple sectors
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by ADstruc
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - ADstruc
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Adstruc Comparisons
Competitors of ADstruc
ADstruc operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Place Exchange, AdBidx, Itellio, Atedra and Spacewolff, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Programmatic ad exchange for out-of-home advertising is facilitated.
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| domain | founded_year | HQ Location |
Digital billboard advertising is facilitated through a data-driven exchange platform.
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| domain | founded_year | HQ Location |
Itellio functions as an out-of-home ad exchange network, connecting advertisers and media owners.
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| domain | founded_year | HQ Location |
Offers programmatic platforms for digital advertising and ad management services.
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| domain | founded_year | HQ Location |
An online marketplace connecting advertisers with owners of ad space.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Adstruc
Frequently Asked Questions about ADstruc
When was ADstruc founded?
ADstruc was founded in 2010.
Where is ADstruc located?
ADstruc is headquartered in New York, United States. It is registered at New York, New York, United States.
Is ADstruc a funded company?
ADstruc is a funded company, having raised a total of $3.1M across 3 funding rounds to date.
How many employees does ADstruc have?
As of Dec 31, 2022, the latest employee count at ADstruc is 49.
What does ADstruc do?
ADstruc was founded in 2010 in New York, United States, as an online platform within the advertising technology sector focused on out-of-home (OOH) media. Inventory for traditional and digital OOH advertising is listed and auctioned to facilitate purchases by advertisers. Services are provided for RFP preparation, campaign planning, and procurement. Contracts and billing processes are automated through the platform to streamline operations.
Who are the top competitors of ADstruc?
ADstruc's top competitors include Place Exchange, AdBidx and Dillboard.
Who are ADstruc's investors?
ADstruc has 7 investors. Key investors include Vistar Media, Interpublic, Social Leverage, Techstars, and RRE Ventures.
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