About Affinity
Affinity is a company based in San Francisco (United States) founded in 1996 was acquired by Hostway in April 2007. It operates as a SaaS (Software-as-a-Service) and Advertising Model. Affinity has raised $60 million across 1 funding round from investors including J P Morgan, Hostway and Columbia Capital. The company has 243 employees as of April 03, 2024. Affinity has completed 1 acquisition, including Opinary. Affinity offers products and services including Ad Network, Publisher Tech, and NucleusLinks. Affinity operates in a competitive market with competitors including Taboola, EX.CO, OpenWeb, Supersonic and Verve, among others.
- Headquarter San Francisco, United States
- Employees 243 as on 03 Apr, 2024
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Sectors
Media & Entertainment
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Phone
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Website
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Social
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- Legal Name Affinity Global Inc.
- Date of Incorporation 07 Feb, 2006
- Jurisdiction Mumbai, Maharashtra, India
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Annual Revenue
$22.1 M (USD)0as on Mar 31, 2023
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Net Profit
$3.06 M (USD)0as on Mar 31, 2023
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EBITDA
$4.21 M (USD)0as on Mar 31, 2023
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Total Equity Funding
$60 M (USD)
in 1 rounds
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Latest Funding Round
$60 M (USD), Private Equity Round
Jul 17, 2000
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Investors
J P Morgan
& 3 more
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Employee Count
243
as on Apr 03, 2024
- Investments & Acquisitions
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Acquired by
Hostway
(Apr 04, 2007)
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Products & Services of Affinity
Affinity offers a comprehensive portfolio of products and services, including Ad Network, Publisher Tech, and NucleusLinks.
Solutions for publishers and advertisers are provided effectively.
AI-powered tools for publishers are developed and offered.
Affiliate revenue solutions are provided for easy setup.
People of Affinity
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Funding Insights of Affinity
Affinity has successfully raised a total of $60M through 1 strategic funding round. The most recent funding activity was a Private Equity Round of $60 million completed in July 2000. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Affinity
Affinity has secured backing from 4 investors, including institutional and venture fund investors. Prominent investors backing the company include J P Morgan, Hostway and Columbia Capital.
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US tech companies are funded across stages by Columbia Capital.
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Pamlico Capital is engaged in private equity investments for growth companies.
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Comprehensive financial services are provided to corporations and individuals.
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Investor details for Affinity
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Investments & Acquisitions by Affinity
Affinity has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Opinary.
Investment portfolio details for Affinity
Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.
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- Transaction dates
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| Company Name | Description | Domain | Location | Founded Year | Amount |
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Mobile app-based polling platform for market surveys is operated.
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Complete acquisition details for Affinity
Transaction dates, acquired stakes, disclosed values, domains, and locations require an active premium plan.
- Transaction dates
- Acquired stakes
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Financial Statements - Affinity
Detailed financials for Affinity
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Affinity Comparisons
Peer comparison for Affinity
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Competitors of Affinity
Affinity operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Taboola, EX.CO, OpenWeb, Supersonic and Verve, among others.
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Ad network platform is utilized for content recommendations and monetization.
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Content management platform
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Cross-device ad network is provided for conversation-based advertising.
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Game publishing solutions are provided by Supersonic for developers.
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Privacy-first omni-channel advertising platform is provided for customer targeting.
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Adnetwork and performance marketing platform
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Detailed competitors of Affinity
Competitor domains, locations, full profiles, and operating metrics require an active premium plan.
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Latest news on Affinity
Complete news archive for Affinity
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Frequently Asked Questions about Affinity
Affinity was founded in 1996 and raised its 1st funding round 4 years after it was founded.
Affinity is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Affinity is a funded company, having raised a total of $60M across 1 funding round to date.
As of Apr 03, 2024, the latest employee count at Affinity is 243.
Annual revenue of Affinity is $22.1M as on Mar 31, 2023.
Affinity is focused on delivering cutting-edge advertising technology solutions for publishers and advertisers. Services are provided to redefine audience engagement and monetization across the purchase funnel. AI-powered tools are developed to address challenges faced by digital publishers. Operations span multiple sectors within ad tech, with a network of over 2400 partners globally. Privacy-friendly technologies are engineered to comply with GDPR and CCPA standards. Solutions are built in-house by a team of over 100 engineers, ensuring unique offerings without reselling.
Affinity's top competitors include Taboola, Supersonic and EX.CO.
Affinity offers Ad Network, Publisher Tech, and NucleusLinks.
Affinity has made 1 acquisition, including Opinary.
Affinity has 4 investors. Key investors include J P Morgan, Hostway, Columbia Capital, and Pamlico Capital.