Alternative Apparel

Norcross, United States Founded: 1995 • Age: 31 yrs Acquired By Hanes
Brand of casual apparel for men and women

About Alternative Apparel

Alternative Apparel is a Retail company based in Norcross (United States) founded in 1995, and was acquired by Hanes in October 2017. It operates as a brand of casual apparel for men and women. The company has 150 employees. Its chief executive is Evan Toporek. Its website alternativeapparel.com draws about 11 thousand monthly visits. Alternative Apparel offers products and services including Sustainable Apparel and Eco-friendly Products. Its focus areas include Consumer Goods, Apparel Brands, Casual Wear and Multi category. Its legal entity is ALTERNATIVE APPAREL, INC. Its competitors include True Religion Apparel, Inditex, Everlane, American Eagle Outfitters and Levi Strauss and 3 more; 3 of its 8 listed competitors have raised funding.

Company details

Alternative Apparel was founded in 1995 in Norcross, United States, within the apparel sector. Casual and formal clothing for men and women, such as tops, t-shirts, hoodies, dresses, sweats, bottoms, and outerwear, is provided. Sales occur via an online platform, company stores, and third-party retailers. Additional brands are distributed by the company to broaden its product range.

  • Headquarters Norcross, United States
  • Employees 150
  • Sectors
    Retail
  • Email
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  • Phone
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  • Website alternativeapparel.com
  • Social LinkedIn X Facebook Instagram
  • Acquired by Hanes (Oct 2017)
  • Legal Name Alternative Apparel, Inc.
Key Metrics

Products & Services of Alternative Apparel

Alternative Apparel offers a comprehensive portfolio of products and services, including Sustainable Apparel and Eco-friendly Products.

Sustainable Apparel
Clothing

Offers eco-friendly clothing with minimal environmental impact.

Eco-friendly Products
Apparel Accessories

Provides sustainable items to support ethical fashion choices.

Funding Insights of Alternative Apparel

  • Total Rounds 1
  • Investors Count 1

All 1 funding rounds of Alternative Apparel with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jun 2008–Private Equity Round––
Valuation history

2 investors in total: 2 institutional.

Investors in Alternative Apparel

Alternative Apparel has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Hanes and Rosewood Capital.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
-
–rosewoodcap.com-
Casual apparel for men and women is provided by Hanes.
1901hanes.comClinton, United States
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Investor details for Alternative Apparel

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People of Alternative Apparel

9 people are tracked at Alternative Apparel (1 in leadership, 8 in team); the tracked headcount is 150.

NameRoleGroup
Evan Toporek
CEOLeadership
Nurane Haqverdiyeva
ManagerTeam
Paul Ellis
Ux/ui DesignerTeam
Caroline Hust
DesignerTeam
Erica Bonilla
Store ManagerTeam
Chad Leblanc
Inside Sales RepresentativeTeam
Franchesca Collins
Account Executive (se Imprintables)Team
Chris Burden
PhotographerTeam
Melissa Arey
BuyerTeam
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Complete people profiles for Alternative Apparel

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Timeline of Alternative Apparel

3 dated milestones of Alternative Apparel across 22 years, from founding to its latest funding, stage changes and deals.

  1. Founded Alternative Apparel is founded.
  2. Funding First funding round.
  3. Exit Acquired by Hanes.

Competitors of Alternative Apparel

Alternative Apparel has 8 listed competitors in our database, 3 of them funded. They include True Religion Apparel, Inditex, Everlane, American Eagle Outfitters and Levi Strauss, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
truereligion.com2002Los Angeles, United States–1,453
Internet first brand of fashion apparel wear for men and women
inditex.com1974Arteixo, Spain–171,839
Retailer of fashion products
everlane.com2010San Francisco, United States$90.21M375
Multi-category fashion products are offered via an internet-first brand.
ae.com1977Pittsburgh, United States–40,000
Multi-category fashion products for men and women are offered.
levistrauss.com1853San Francisco, United States–18,000
Brand of fashion apparel for men and women
allsaints.com1994London, United Kingdom$14.29M314
Internet first brand of casual apparel wear for men and women
100thieves.com2017Los Angeles, United States$95M149
Multi-category casual apparel is offered online for men and women.
hanes.com1901Clinton, United States–48,000
Casual apparel for men and women is provided by Hanes.
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Detailed competitors of Alternative Apparel

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Web traffic of Alternative Apparel

The website of Alternative Apparel (alternativeapparel.com) receives about 11.3K visits a month.

  • Monthly visits
    11.3K

    ▲ 25.4% vs previous month

Similar websites

Websites whose visitors overlap most with Alternative Apparel. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
nextlevelapparel.com
100%
70.7K#432,545View details
zappos.com
100%
20.7M#1,928View details
americanapparel.net
americanapparel.net
100%
–––
alstyle.com
100%
––View details
attitudeclothing.co.uk
attitudeclothing.co.uk
99%
–#116,739–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 40 similar websites and full traffic analytics for Alternative Apparel

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Top companies in Fashion & Lifestyle E-Commerce

10 companies that operate in the same segment as Alternative Apparel (Fashion & Lifestyle E-Commerce), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Eyewear is offered online for men, women, and kids.
2010Gurugram, Haryana, IndiaUSD 1.08 BUSD 939.4 M–
Fashion and lifestyle products are offered via an online marketplace.
2007Bengaluru, Karnataka, IndiaUSD 123.71 MUSD 542.17 M1,108
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed.
2019Bengaluru, Karnataka, IndiaUSD 142.34 MUSD 32.66 M711
Photo editing and sharing apps are developed by Meitu.
2008Xiamen, Fujian, ChinaUSD 525 MUSD 536.99 M2,420
Subscription-based jewelry is provided by digital-first brand BlueStone.
2011Bengaluru, Karnataka, IndiaUSD 254.97 MUSD 259.64 M3,210
Men's fashion apparel is offered online by Bonobos.
2007New York, New York, United StatesUSD 127.67 M––
Metabolic health is tracked via devices and fitness platforms.
2019Bengaluru, Karnataka, IndiaUSD 163.28 MUSD 65.48 M274
Pre-owned fashion products are sold via an online marketplace.
2008Vilnius, LithuaniaUSD 872.04 M––
Online rental platform offering multi-category fashion products and accessories
2009New York, New York, United StatesUSD 326.35 MUSD 306.2 M850
Customizable smart lock screen experiences are developed for mobile devices.
2019Bengaluru, Karnataka, IndiaUSD 390 M––
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Related news about Alternative Apparel

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Frequently Asked Questions about Alternative Apparel

Alternative Apparel was founded in 1995 and raised its 1st funding round 13 years after it was founded.

Alternative Apparel is headquartered in Norcross, United States. It is registered at Norcross, Georgia, United States.

Evan Toporek is the current CEO of Alternative Apparel.

Alternative Apparel has 150 employees.

Alternative Apparel was founded in 1995 in Norcross, United States, within the apparel sector. Casual and formal clothing for men and women, such as tops, t-shirts, hoodies, dresses, sweats, bottoms, and outerwear, is provided. Sales occur via an online platform, company stores, and third-party retailers. Additional brands are distributed by the company to broaden its product range.

Alternative Apparel's top competitors include True Religion Apparel, Everlane and Inditex.

Alternative Apparel offers Sustainable Apparel and Eco-friendly Products.

Alternative Apparel has 2 investors. Key investors include Hanes, and Rosewood Capital.

Alternative Apparel operates through Alternative Apparel, Inc..

Yes. Alternative Apparel was acquired by Hanes in October 2017.

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