About Ansira
Ansira is a Business Services company based in St. Louis (United States) founded in 1919, and was acquired by Truelink Capital in December 2023. Advertising, CRM, and SEO services are provided globally. Ansira has completed 5 acquisitions, including Brand Protection Agency, BrightWave and Defakto Group. Its website ansira.com draws about 116 thousand monthly visits. Ansira offers products and services including Ansira Create, Ansira Incent, Ansira Attract, and Ansira Connect. Its focus areas include Marketing Services and Full Service Marketing Agency. Its legal entity is ANSIRA PARTNERS, INC. Its competitors include Townsquare Media, Advantage Solutions and Prophet; 2 of its 3 listed competitors have raised funding.
Company details
Ansira was founded in 1919 and is headquartered in St. Louis, United States. Operations focus on the marketing and technology sectors, where advertising solutions, customer relationship management (CRM) systems, and search engine optimization (SEO) services are delivered to clients. These offerings support digital strategies and business growth across various industries, with a presence primarily in North America.
- Headquarters St. Louis, United States
- Stage Acquired
- SectorsBusiness Services
- Website category Business and Consumer Services · Marketing and Advertising
- Website ansira.com
- Social LinkedIn YouTube
- Acquired by Advent International (Nov 2016)
- Legal Name Ansira Partners, Inc.
- InvestorsNewStar Financial
& 3 more
- Investments & AcquisitionsBrand Protection Agency
& 4 more
- Acquired by
Products & Services of Ansira
Ansira offers a comprehensive portfolio of products and services, including Ansira Create, Ansira Incent, Ansira Attract, and Ansira Connect.
Platform for designing brand-compliant marketing campaigns
Tool to motivate partners for marketing investments
System for driving conversions through marketing tactics
Platform for building targeted consumer interactions
Apps and channels of Ansira
its YouTube channel Ansira has 377 subscribers and 30 videos.
Videos from Ansira
The most watched videos on Ansira's YouTube channel, Ansira (377 subscribers). Click a video to play it here.
More on Ansira.
Funding Insights of Ansira
- Total Rounds 2
- First Round $165M
(Jun 2015)
- Investors Count 2
All 2 funding rounds of Ansira with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2024 | Debt – Conventional | – | – | ||
| Jun 2015 | $165M | Debt – Conventional | – | – |
4 investors in total: 4 institutional.
Investors in Ansira
Ansira has secured backing from 4 investors, including institutional and venture fund investors. Prominent investors backing the company include NewStar Financial, SLR Credit Solutions and Advent International.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity firm focused on multiple sectors | adventinternational.com | Sao Paulo, Brazil | ||
Truelink Capital is engaged in middle-market private equity investments. | truelinkcap.com | Los Angeles, United States | ||
Custom private credit solutions are offered by SLR Credit Solutions. | 2021 | slrcreditsolutions.com | Boston, United States | |
Financial services are provided by NewStar Financial in Boston. | 2004 | newstarfin.com | Boston, United States |
Investor details for Ansira
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Ansira
138 people are tracked at Ansira (63 in leadership, 75 in team).
| Name | Role | Group |
|---|---|---|
Jeff Sheehan | Vice President Of IT Services | Leadership |
Shivam Singh | Director, Support Engineering | Leadership |
Paula Carren | Chief Global Services Officer | Leadership |
Michael Walker | Vp, Software Engineering | Leadership |
Charlie Coulange | Vp, Business Development | Leadership |
Tyler Niermann | Director Of Local Marketing Activation | Leadership |
Brett Bender | Director, Strategic Sourcing Operations | Leadership |
Susana Cristobal | Senior Director, Channel Partner Marketing, Global Accounts | Leadership |
Nicholas Leheney | Senior Director, Local Marketing Activation | Leadership |
Sanket Patel | Managing Partner, Global Services | Leadership |
Emily Jones | Vice President Creative Services | Leadership |
Christina Dorizas | Vice President Of Business Development | Leadership |
Robin Tucker | Associate Director, Digital Paid Media | Leadership |
Gary Pak | COO | Leadership |
Mick Gier | Sr Director, Earned & Owned Media | Leadership |
Nina Crowley | Vice President, Sales | Leadership |
Desiree Toto | Chief Product & Technology Officer | Leadership |
Krystal Akin | VP Corporate Controller | Leadership |
Mark Ladwig | VP Edge Engineering | Leadership |
Danielle Bryant | Managing Partner, Global Services | Leadership |
118 more people are available in the full profile.
Complete people profiles for Ansira
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Investments & Acquisitions by Ansira
Ansira has strategically engaged in corporate development activities, having acquired 5 companies. Notable acquisitions include Brand Protection Agency, BrightWave and Defakto Group.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Email marketing and eCRM services are offered by the agency. | brightwave.com | Atlanta, United States | 2003 | Apr 2019 | •••• | |
Marketing suite software solutions are offered via a dedicated platform. | defak.to | Dallas, United States | 2009 | Oct 2018 | •••• | |
Brand protection and retail intelligence are enabled via SaaS platform. | brandprotectionagency.com | Dallas, United States | 2006 | Jun 2018 | •••• | |
Digital marketing and advertisement solutions are offered to businesses. | localbiznow.com | Auburn Hills, United States | 2006 | Sep 2017 | •••• | |
Advertising campaigns are optimized in real-time using predictive modeling. | sq1.com | Dallas, United States | 2009 | Oct 2015 | •••• |
Complete acquisition details for Ansira
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Ansira
10 dated milestones of Ansira across 105 years, from founding to its latest funding, stage changes and deals.
- Founded Ansira is founded.
- Funding First funding round of $165.0M.
- Acquisition Acquires Sq1.
- Exit Acquired by Advent International.
- Acquisition Acquires Local Biz Now.
- Acquisition Acquires Brand Protection Agency.
- Acquisition Acquires Defakto Group.
- Acquisition Acquires BrightWave.
- Exit Acquired by Truelink Capital.
- Funding Latest funding round, Debt – Conventional,.
Competitors of Ansira
Ansira has 3 listed competitors in our database, 2 of them funded. They include Townsquare Media, Advantage Solutions and Prophet.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| townsquaremedia.com | 2010 | Greenwich, United States | $100.5M | 2,016 | Media Company focused on radio broadcasting, live events, marketing solutions | |
| advantagesolutions.net | 1987 | Irvine, United States | 21 | Consumer packaged goods sales and digital marketing services are provided. | ||
| prophet.com | 1992 | San Francisco, United States | $94.33M | Brand and marketing consulting solutions provider |
Detailed competitors of Ansira
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Ansira
The website of Ansira (ansira.com) receives about 116.5K visits a month and ranks #222,435 among all websites worldwide, #6,189 in Marketing and Advertising.
- Monthly visits116.5K
▼ 8.8% vs previous month
- Unique visitors42.1K
per month
- Global rank#222,435
among all websites
- Category rank#6,189
Business and Consumer Services · Marketing and Advertising
- Bounce rate39%
- Pages per visit6.2
- Average visit9 min 02 sec
- DevicesDesktop 83% · Mobile 17%
Websites whose visitors overlap most with Ansira. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
crestagroup.com | crestagroup.com | 100% | – | ||
michaelleander.com | michaelleander.com | 74% | #3,839,546 | – | |
| wearesparks.com | 74% | 16.2K | #1,950,692 | View details | |
| thecroc.com | 74% | #6,122,071 | View details | ||
| marketstar.com | 74% | 43.7K | #1,007,813 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 35 similar websites and full traffic analytics for Ansira
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 35 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Marketing & Outreach Platforms
3 companies that operate in the same segment as Ansira (Marketing & Outreach Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Creative Artists Agency is engaged in talent representation and brand management. | 1975 | Los Angeles, California, United States | USD 263.26 M | 916 | ||
Provider of advertising services | 2003 | New York, New York, United States | USD 174.38 M | 3,660 | ||
Software suite solutions are provided for brands and e-commerce businesses. | 2013 | Lehi, Utah, United States | USD 277 M | USD 2.5 B | 2,158 |
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Related news about Ansira
Complete news archive for Ansira
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Ansira
Ansira was founded in 1919 and raised its 1st funding round 96 years after it was founded.
Ansira is headquartered in St. Louis, United States. It is registered at St. Louis, Missouri, United States.
Ansira was founded in 1919 and is headquartered in St. Louis, United States. Operations focus on the marketing and technology sectors, where advertising solutions, customer relationship management (CRM) systems, and search engine optimization (SEO) services are delivered to clients. These offerings support digital strategies and business growth across various industries, with a presence primarily in North America.
Ansira's top competitors include Townsquare Media, Prophet and Advantage Solutions.
Ansira offers Ansira Create, Ansira Incent, Ansira Attract, and Ansira Connect.
Ansira has made 5 acquisitions, including Brand Protection Agency, BrightWave, and Defakto Group.
Ansira has 4 investors. Key investors include NewStar Financial, SLR Credit Solutions, Advent International, and Truelink Capital.
Ansira operates through Ansira Partners, Inc..
Yes. Ansira was acquired by Advent International in November 2016.
The website of Ansira receives about 116 thousand visits a month and ranks #222,435 among all websites worldwide.