About Appealing Media
Appealing Media is a company based in London (United Kingdom) founded in 2009 by Tiffany Edwards was acquired by YuMe in June 2011.. Appealing Media offers products and services including Media News Website and RSS Feed Service. Appealing Media operates in a competitive market with competitors including InMobi, Tapjoy, Vungle, Mobvista and Digital Turbine, among others.
- Headquarter London, United Kingdom
- Founders Tiffany Edwards
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Sectors
Media & Entertainment
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Phone
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Website
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Social
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Products & Services of Appealing Media
Appealing Media offers a comprehensive portfolio of products and services, including Media News Website and RSS Feed Service. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Platform for sharing media news and advertising details
Tool for delivering updates on media and advertising trends
Funding Insights of Appealing Media
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Appealing Media
Appealing Media has secured backing from 1 investor. Prominent investors backing the company include YuMe. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Supply and demand side platforms for video advertising are provided.
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Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Appealing Media
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Appealing Media
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Appealing Media Comparisons
Competitors of Appealing Media
Appealing Media operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as InMobi, Tapjoy, Vungle, Mobvista and Digital Turbine, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Platform offering mobile ad network software
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| domain | founded_year | HQ Location |
Mobile advertising & monetization
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| domain | founded_year | HQ Location |
Mobile apps are promoted and monetized via in-app video trailers.
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Mobile advertising platform and ad network
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Mobile advertising network platform
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| domain | founded_year | HQ Location |
Mobile ad campaigns are managed and optimized via ML platform.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Appealing Media
When was Appealing Media founded?
Appealing Media was founded in 2009.
Where is Appealing Media located?
Appealing Media is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Who is the current CEO of Appealing Media?
Tiffany Edwards is the current CEO of Appealing Media. They have also founded this company.
What does Appealing Media do?
Appealing Media was founded in 2009 in London, United Kingdom, focusing on the advertising technology sector. Operations centered on providing tools for publishers to run ad campaigns via native applications, touch web, and mobile web properties. Services emphasized mobile video and rich media formats across Europe. The company was acquired by YuMe in June 2011 for an undisclosed amount, with its domain listed as appealingmedia.co.uk.
Who are the top competitors of Appealing Media?
What products or services does Appealing Media offer?
Appealing Media offers Media News Website and RSS Feed Service.
Who are Appealing Media's investors?
Appealing Media has 1 investor. Key investors include YuMe.