Appodeal

San Francisco, United States Founded: 2014 • Age: 12 yrs
Mobile ad mediation and SSP services are offered to publishers.

About Appodeal

Appodeal is a Media & Entertainment company based in San Francisco (United States) founded in 2014 by Pavel Golubev. Mobile ad mediation and SSP services are offered to publishers. It operates in the Media & Entertainment and Technology sectors. Appodeal has raised $11.1 million across 2 funding rounds from investors including Fund for Technological Internet Companies, ZiMAD and lametina.com. Appodeal has completed 1 acquisition, including Corona Labs. Its chief executive, as recorded, is Pavel Golubev. Its website appodeal.com draws about 117 thousand monthly visits. Its focus areas include Enterprise Applications, AdTech, Ad Network and Mobile. Its competitors include Tapjoy, Vungle and Chartboost; 3 of its 3 listed competitors have raised funding.

Company details

Appodeal was founded in 2014 in San Francisco, United States, within the mobile advertising sector. Revenue from mobile ads is optimized for publishers through integration with major ad networks. Real-time eCPM calculations are employed to evaluate ad profitability. A single SDK is supplied to app developers for connecting to multiple networks. The SSP facilitates bidding among ad networks, DSPs, and RTB exchanges for app traffic.

Key Metrics

Apps and channels of Appodeal

its YouTube channel Appodeal has 2.56K subscribers and 30 videos.

Appodeal
YouTube 2.56K subscribers 30 videos Science & Technology
Open channel

Videos from Appodeal

The most watched videos on Appodeal's YouTube channel, Appodeal (2.56K subscribers). Click a video to play it here.

How Mobile App Developers understand their Overall Business Performance?
42.8K views
Минск — идеальный город для разработчиков. Почему? Все ответы в видео!
37.9K views
How to scale your Mobile App with positive ROAS? - LTV Forecasting
17.5K views
Appodeal SDK 3.0 into Unity - Integration Guide
10.6K views

More on Appodeal.

Funding Insights of Appodeal

Appodeal has successfully raised a total of $11.1M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $8 million completed in April 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $11.1M
  • Total Rounds 2
  • Last Round Series A — $8M
  • First Round $3.1M

    (Jun 2015)

  • Investors Count 3

All 2 funding rounds of Appodeal with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Apr 2018$8MSeries A–Impulse VC
–
Jun 2015$3.1MSeed––
Valuation history

3 investors in total: 3 institutional.

Investors in Appodeal

Appodeal has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include Fund for Technological Internet Companies, ZiMAD and lametina.com.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Funding for technological internet companies and related services.
impulsevc.com
Creates and publishes mobile puzzle and card games worldwide.
2009zimad.comSan Francisco, United States
lametina.com
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Investor details for Appodeal

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People of Appodeal

82 people are tracked at Appodeal (25 in leadership, 57 in team).

NameRoleGroup
Pavel Golubev
Co-Founder & CEOLeadership
Elena Serbanescu
Head Of ASOLeadership
Paul Childs
VP Global SalesLeadership
Lidia Gal
Director Of Global Operations, AdministrativeLeadership
Randy Barenscott
Chief Business Development OfficerLeadership
Alexandr Zhitlukhin
Chief Technology OfficerLeadership
Pavel Savinskiy
Head Of Design And Creative OperationsLeadership
Olga Petriakova
Head Of RecruitmentLeadership
Anna Kolyada (Hanna Kaliada)
General Manager, Game PublishingLeadership
Evgeny Garlukovich
Vice President Of EngineeringLeadership
Tanya Moroz
General ManagerLeadership
Alberto Nutricati
General ManagerLeadership
Konstantin Manzyuk
Head Of Customer SuccessLeadership
Martin Lau
Head Of Finance Operations And RiskLeadership
David Dyer
VP Of FinanceLeadership
Danielle Lefczik
Head Of Human Resources OperationsLeadership
Rachel L.
Head Of Sales, APAC - Bidmachine/appgrowth By AppodealLeadership
Mark D. Fruehan
Global Head Of Demand & Strategic Partner Development - Bidmachine Exchange By AppodealLeadership
Kinga Kruzmanowska
Director Of International Sales - EnterpriseLeadership
Aitor Ruiz Fernández
Director Of Product Engineering - Appgrowth DSPLeadership

62 more people are available in the full profile.

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Complete people profiles for Appodeal

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

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Investments & Acquisitions by Appodeal

Appodeal has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Corona Labs.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Cross-platform framework for mobile game and app development is offered.
coronalabs.comPalo Alto, United States2008Mar 2017••••
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Complete acquisition details for Appodeal

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  • Exports

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Timeline of Appodeal

4 dated milestones of Appodeal across 4 years, from founding to its latest funding, stage changes and deals.

  1. Founded Appodeal is founded.
  2. Funding First funding round of $3.1M.
  3. Acquisition Acquires Corona Labs.
  4. Funding Latest funding round, Series A, of $8.0M.

Competitors of Appodeal

Appodeal has 3 listed competitors in our database, 3 of them funded. They include Tapjoy, Vungle and Chartboost.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
tapjoy.com2007San Francisco, United States$60.05M137
Mobile advertising & monetization
vungle.com2011San Francisco, United States$25.62M39
Mobile apps are promoted and monetized via in-app video trailers.
chartboost.com2011San Francisco, United States$21M60
Ads monetization platform based on mobile games
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Detailed competitors of Appodeal

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

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Web traffic of Appodeal

The website of Appodeal (appodeal.com) receives about 117.1K visits a month.

  • Monthly visits
    117.1K

    ▼ 21.3% vs previous month

Similar websites

Websites whose visitors overlap most with Appodeal. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
applovin.com
100%
8.9M#9,499View details
moloco.com
97%
146.6M#398View details
adjust.com
97%
90.8M#721View details
kovalee.app
92%
3.1K#5,799,335View details
honeygain.com
91%
#11,244View details
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
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All 36 similar websites and full traffic analytics for Appodeal

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 36 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Top companies in Gaming Platforms & Ecosystem

3 companies that operate in the same segment as Appodeal (Gaming Platforms & Ecosystem) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Gaming hardware and accessories are developed for players.
2005Irvine, California, United StatesUSD 126.27 M1,981
Provider of cross-platform game engine technology
1991Cary, North Carolina, United StatesUSD 8.13 B11,961
VR-based head-mounted displays for gaming are provided by Oculus.
2012Menlo Park, California, United StatesUSD 107.05 M
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Related news about Appodeal

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Complete news archive for Appodeal

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Frequently Asked Questions about Appodeal

Appodeal was founded in 2014 and raised its 1st funding round 1 year after it was founded.

Appodeal is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Pavel Golubev is the CEO of Appodeal, as recorded in our data. They have also founded this company.

Appodeal is a funded company, having raised a total of $11.1M across 2 funding rounds to date. The company's 1st funding round was a Seed of $3.1M, raised on Jun 2015.

Appodeal was founded in 2014 in San Francisco, United States, within the mobile advertising sector. Revenue from mobile ads is optimized for publishers through integration with major ad networks. Real-time eCPM calculations are employed to evaluate ad profitability. A single SDK is supplied to app developers for connecting to multiple networks. The SSP facilitates bidding among ad networks, DSPs, and RTB exchanges for app traffic.

Appodeal's top competitors include Tapjoy, Vungle and Chartboost.

Appodeal has made 1 acquisition, including Corona Labs.

Appodeal has 3 investors. Key investors include Fund for Technological Internet Companies, ZiMAD, and lametina.com.

The website of Appodeal receives about 117 thousand visits a month.

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