About AppScotch
AppScotch is a Media & Entertainment company based in Foster City (United States) founded in 2013, and was acquired by data.ai in March 2016. App experiences are streamed as banner ads for try-before-install marketing. AppScotch has raised $1 million across 1 funding round from investors including data.ai, Almaz Capital and IMI.VC. The company was acqui-hired. Its focus areas include Enterprise Applications, AdTech, Creatives and Mobile. Its competitors include Aarki, Celtra and Adcade; 3 of its 3 listed competitors have raised funding.
Company details
AppScotch was founded in 2013 and is headquartered in Foster City, United States, with an RD office in Russia. The company operates in the mobile app marketing sector, where app experiences are delivered through low-latency streaming in banner ad formats. Integration with existing web and native ad units is supported, enabling platform- and OS-independent user acquisition models. Advertisers create units by providing app store links. Customers include GameInsight and MiniClip.
- Headquarters Foster City, United States
- Stage Acquired
- SectorsMedia & Entertainment
- Website appscotch.com
- Social LinkedIn X
- Acquired by data.ai (Mar 2016)
Funding Insights of AppScotch
AppScotch has successfully raised a total of $1M through 1 strategic funding round. The most recent funding activity was a Seed round of $1 million completed in February 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1M
- Total Rounds 1
- Last Round Seed — $1M
- First Round $1M
(Feb 2014)
- Investors Count 2
All 1 funding rounds of AppScotch with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2014 | $1M | Seed | – | – |
3 investors in total: 3 institutional.
Investors in AppScotch
AppScotch has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include data.ai, Almaz Capital and IMI.VC.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
VC firm investing in early stage tech companies in the US & Europe | almazcapital.com | Portola Valley, United States | ||
Tech-focused VC investment company funding companies in the US & Israel | imi.vc | Vilnius, Lithuania | ||
Market data is analyzed by AI to generate consumer insights. | 2010 | data.ai | San Francisco, United States |
Investor details for AppScotch
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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Timeline of AppScotch
3 dated milestones of AppScotch across 3 years, from founding to its latest funding, stage changes and deals.
- Founded AppScotch is founded.
- Funding First funding round of $1.0M.
- Exit Acquired by data.ai.
Competitors of AppScotch
AppScotch has 3 listed competitors in our database, 3 of them funded. They include Aarki, Celtra and Adcade.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| aarki.com | 2010 | Mountain View, United States | $10M | 12 | Platform for creative optimization and programmatic media buying is provided. | |
| celtra.com | 2006 | Mansfield, United States | $25.2M | Creative content automation solutions are provided for digital advertising. | ||
| adcade.com | 2011 | New York, United States | $9.87M | Specializes in cross-platform mobile advertising services. |
Detailed competitors of AppScotch
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Top companies in Mobile Advertising
3 companies that operate in the same segment as AppScotch (Mobile Advertising) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud based mobile marketing analytics and attribution platform | 2011 | San Francisco, California, United States | USD 1.3 B | 1,580 | ||
Mobile advertising & monetization | 2007 | San Francisco, California, United States | USD 60.05 M | |||
Mobile apps are promoted and monetized via in-app video trailers. | 2011 | San Francisco, California, United States | USD 25.62 M |
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Related news about Appscotch
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Frequently Asked Questions about AppScotch
AppScotch was founded in 2013 and raised its 1st funding round 1 year after it was founded.
AppScotch is headquartered in Foster City, United States. It is registered at Foster City, California, United States.
AppScotch is a funded company, having raised a total of $1M across 1 funding round to date. The company's 1st funding round was a Seed of $1M, raised on Feb 2014.
AppScotch was founded in 2013 and is headquartered in Foster City, United States, with an RD office in Russia. The company operates in the mobile app marketing sector, where app experiences are delivered through low-latency streaming in banner ad formats. Integration with existing web and native ad units is supported, enabling platform- and OS-independent user acquisition models. Advertisers create units by providing app store links. Customers include GameInsight and MiniClip.
AppScotch has 3 investors. Key investors include data.ai, Almaz Capital, and IMI.VC.
Yes. AppScotch was acquired by data.ai in March 2016.