Aufeminin

Paris, France Founded: 1999 • Age: 27 yrs Acquired By MYTF1
Editorial and community services for women are provided online.

About Aufeminin

Aufeminin is a company based in Paris (France) founded in 1999 was acquired by MYTF1 in April 2018.. Aufeminin has completed 4 acquisitions, including Livingly Media, My Little Paris and Netmums. Aufeminin offers products and services including Fashion Articles, Beauty Tips, Family Forums, and Shopping Sections. Aufeminin operates in a competitive market with competitors including Popsugar, Bustle, Brit + Co, POPxo and MissMalini, among others.

  • Headquarter Paris, France
  • Stage Public
  • Sectors
    Media & Entertainment
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Media & Entertainment → Digital Media, Publishing & Broadcasting
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
  • Investments & Acquisitions
  • Acquired by
    MYTF1

    & 1 more

    (Apr 27, 2018)

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Products & Services of Aufeminin

Aufeminin offers a comprehensive portfolio of products and services, including Fashion Articles, Beauty Tips, Family Forums, and Shopping Sections. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Guides on clothing trends and style advice

Advice on makeup and skincare routines

Discussions on parenting and family issues

Product recommendations and purchases

Funding Insights of Aufeminin

  • Total Funding
  • Total Rounds 1
  • Last Round
  • First Round
  • Investors Count 1
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2007 Amount Post-IPO - Aufeminin Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

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Investors in Aufeminin

Aufeminin has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Axel Springer and TF1+. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
Provider of news media, digital content, and technology-based journalism
Founded Year Domain Location
A streaming and broadcasting service is provided by TF1+.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Aufeminin

Aufeminin has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include Livingly Media, My Little Paris and Netmums. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Newspaper publishing operations are managed in Paris, France.
2009
Analytical solutions for fashion marketing campaigns are provided.
2008
Women-focused digital media content is created and distributed online.
2006
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Aufeminin

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Aufeminin Comparisons

Employees
+
Add Comparison
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Competitors of Aufeminin

Aufeminin operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Popsugar, Bustle, Brit + Co, POPxo and MissMalini, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
A women focused lifestyle brand
domain founded_year HQ Location
Bustle is operated as a digital media platform for lifestyle and entertainment content.
domain founded_year HQ Location
Creative DIY tutorials, courses, and tools are offered online.
domain founded_year HQ Location
Provides content platform for lifestyle/fashion, beauty, and health topics
domain founded_year HQ Location
Lifestyle and entertainment content is published on an online platform.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Aufeminin

Frequently Asked Questions about Aufeminin

When was Aufeminin founded?

Aufeminin was founded in 1999 and raised its 1st funding round 8 years after it was founded.

Where is Aufeminin located?

Aufeminin is headquartered in Paris, France.

What does Aufeminin do?

Aufeminin was founded in 1999 and is headquartered in Paris, France, as a subsidiary of Axel Springer Group. Operations focus on the digital media sector, delivering editorial content and community features across websites, mobile devices, tablets, TV, and print. Themes covered include fashion, beauty, parenting, shopping, cooking, news, and society. User albums for photo sharing, organization, and storage are also supported.

Who are the top competitors of Aufeminin?

Aufeminin's top competitors include Popsugar, POPxo and Bustle.

What products or services does Aufeminin offer?

Aufeminin offers Fashion Articles, Beauty Tips, Family Forums, and Shopping Sections.

How many acquisitions has Aufeminin made?

Aufeminin has made 4 acquisitions, including Livingly Media, My Little Paris, and Netmums.

Who are Aufeminin's investors?

Aufeminin has 2 investors. Key investors include Axel Springer, and TF1+.

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