About Brand Affinity Technologies
Brand Affinity Technologies is a company based in Irvine (United States) founded in 2007 by Ryan Steelberg. It operates as a Marketplace. Brand Affinity Technologies has raised $30.08 million across 4 funding rounds from investors including Ad Pepper media, Matthew Pritzker and Miramar Digital Ventures. Brand Affinity Technologies has completed 2 acquisitions, including Beelya and Printroom. Brand Affinity Technologies operates in a competitive market with competitors including Adly, BitStar, CreatorIQ, Opendorse and Partipost, among others.
- Headquarter Irvine, United States
- Founders Ryan Steelberg
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Sectors
Media & Entertainment
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Phone
Locked
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Website
Locked
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Social
Locked
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
Not available
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Total Equity Funding
$30.08 M (USD)
in 4 rounds
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Latest Funding Round
$3.46 M (USD), Series D
Oct 03, 2013
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Investors
Ad Pepper media
& 4 more
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Employee Count
Not available
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Investments & Acquisitions
Beelya
& 1 more
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Funding Insights of Brand Affinity Technologies
Brand Affinity Technologies has successfully raised a total of $30.08M across 4 strategic funding rounds. The most recent funding activity was a Series D round of $3.46 million completed in October 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Brand Affinity Technologies
Brand Affinity Technologies has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include Ad Pepper media, Matthew Pritzker and Miramar Digital Ventures.
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Diversified private investment firm
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Seed and early-stage US investments are targeted by the fund.
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RimLight, LLC is operated as a privately held investment fund.
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Locked | Locked | Locked |
Investor details for Brand Affinity Technologies
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Investments & Acquisitions by Brand Affinity Technologies
Brand Affinity Technologies has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Beelya and Printroom.
Investment portfolio details for Brand Affinity Technologies
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- Portfolio identities
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Verified entity values are shown only after access is granted.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Sports collectibles are manufactured and sold through digital platforms.
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Locked | Locked | 2016 | Locked | |
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Storefront solutions for gifting businesses are provided by Printroom.
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Locked | Locked | 1999 | Locked |
Complete acquisition details for Brand Affinity Technologies
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Financial Statements - Brand Affinity Technologies
Detailed financials for Brand Affinity Technologies
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- Profit trends
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Brand Affinity Technologies Comparisons
Peer comparison for Brand Affinity Technologies
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Competitors of Brand Affinity Technologies
Brand Affinity Technologies operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Adly, BitStar, CreatorIQ, Opendorse and Partipost, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
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Brands are matched with influencers for targeted marketing campaigns.
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BitStar is engaged in supporting creators and businesses with influencer marketing and content production.
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Influencer marketing platform for enterprises
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Influencer marketing for athletes is facilitated through a specialized platform.
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Brands are connected with influencers via a marketing platform.
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Brands and creators are connected through an online marketplace.
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Detailed competitors of Brand Affinity Technologies
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Latest news on Brand Affinity Technologies
Complete news archive for Brand Affinity Technologies
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Frequently Asked Questions about Brand Affinity Technologies
Brand Affinity Technologies was founded in 2007 and raised its 1st funding round 3 years after it was founded.
Brand Affinity Technologies is headquartered in Irvine, United States. It is registered at Irvine, California, United States.
Brand Affinity Technologies is a funded company, having raised a total of $30.08M across 4 funding rounds to date.
Brand Affinity Technologies operates a platform connecting celebrities with advertisers for collaborations through leveraging cutting-edge technology, media technology, advertising platforms, and celebrity connections. Prioritizing client-centric approaches, it ensures high-quality outcomes, innovation, and sustainable practices in its field. It continues to evolve, meeting industry challenges with strategic approaches.
Brand Affinity Technologies has 5 investors. Key investors include Ad Pepper media, Matthew Pritzker, Miramar Digital Ventures, RimLight, LLC, and Fulcrum Equity Partners.