Buzzoola

New York, United States Founded: 2011 • Age: 15 yrs Acquired By MTS
Native video ads are facilitated via a private marketplace.

About Buzzoola

Buzzoola is a company based in New York (United States) founded in 2011 was acquired by MTS in February 2023. Buzzoola has raised $3 million across 2 funding rounds from investors including MTS, I2BF Global Ventures and Bank BKF. Buzzoola offers products and services including OUT-STREAM Video, Mobile Native Unit, Mobile Native Carousel, and Mobile Native Scroller. Buzzoola operates in a competitive market with competitors including Rubicon Project, OpenX, 33Across, Geniee and DoubleClick By Google, among others.

  • Headquarter New York, United States
  • Sectors
    Media & Entertainment
  • Website buzzoola.com/en
  • Social LinkedIn X
  • Acquired by MTS (Feb 2023)
  • Legal Name Buzzoola Internet Technologies Llc
Key Metrics
  • Total Equity Funding
    $3M (USD)

    in 2 rounds

  • Latest Funding Round
    $2M (USD), Seed

    Jun 2014

  • Investors
    MTS

    & 2 more

  • Acquired by
    MTS

    (Feb 2023)

Products & Services of Buzzoola

Buzzoola offers a comprehensive portfolio of products and services, including OUT-STREAM Video, Mobile Native Unit, Mobile Native Carousel, and Mobile Native Scroller.

OUT-STREAM Video
Video Advertising

Displays autoplay video ads in premium content for engagement.

Mobile Native Unit
In-Feed Ads

Offers native in-feed formats for high user engagement and conversion.

Mobile Native Carousel
Interactive Ads

Features multi-slide native ads with images, text, and links.

Mobile Native Scroller
Rich Media Ads

Presents animated or video ads through interactive windows on web pages.

Funding Insights of Buzzoola

Buzzoola has successfully raised a total of $3M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $2 million completed in June 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $3M
  • Total Rounds 2
  • Last Round Seed β€” $2M
  • First Round $1M

    (Jan 2012)

  • Investors Count 2

All 2 funding rounds of Buzzoola with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jun 2014$2MSeed–I2BF Global Ventures
–
Jan 2012$1MSeed––
Valuation history

3 investors in total: 3 institutional.

Investors in Buzzoola

Buzzoola has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include MTS, I2BF Global Ventures and Bank BKF.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Early-stage technology companies are funded by this venture capital firm.
–i2bf.comBeverly Hills, United States
Bank BKF operates as a commercial bank offering deposits, loans, and payment services to customers.
1993cfb.ruRussia
MTS is recognized as a leading telecommunications provider in Russia.
1993moskva.mts.ruMoscow, Russia
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Investor details for Buzzoola

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  • Round participation
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People of Buzzoola

1 people are tracked at Buzzoola (1 in leadership).

NameRoleGroup
Vitaly Zhelyapov
COO & Co-founderLeadership
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Complete people profiles for Buzzoola

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

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Timeline of Buzzoola

4 dated milestones of Buzzoola across 12 years, from founding to its latest funding, stage changes and deals.

  1. Founded Buzzoola is founded.
  2. Funding First funding round of $1.0M.
  3. Funding Latest funding round, Seed, of $2.0M.
  4. Exit Acquired by MTS.

Competitors of Buzzoola

Buzzoola operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Rubicon Project, OpenX, 33Across, Geniee and DoubleClick By Google, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
rubiconproject.com2007Los Angeles, United States$46M665
Provides a platform for buying and selling ad inventory
openx.com2007Pasadena, United States$85M336
Programmatic ad exchange connects publishers with advertisers via RTB platform.
33across.com2007New York, United States$25.65M–
Publisher monetization and revenue platform
geniee.co.jp2010Shinjuku, Japan$1.98M–
SSP and ad exchange services for targeted advertising are provided.
doubleclick.com1996New York, United States–19
Premium ad exchange and ad server
xandr.com2018New York, United States–996
Platform offering TV ad exchange software
plymedia.com2006Tel Aviv, Israel$6M–
Performance-based ad exchanges are operated for ad networks.
nyiax.com2016New York, United States$24.26M–
Ad exchange software is provided for media buying and reconciliation.
kubient.com2016New York, United States$3.03M6
An AI-based platform for ad analytics is developed by Kubient.
adbrite.com2003San Francisco, United States$35M–
Independent online ad exchange services are provided for display inventory.
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Detailed competitors of Buzzoola

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Buzzoola

The website of Buzzoola (buzzoola.com) receives about 1.9K visits a month.

  • Monthly visits
    1.9K

    ▼ 54.6% vs previous month

Latest news on Buzzoola

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Complete news archive for Buzzoola

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Similar companies to Buzzoola

10 companies that operate in the same segment as Buzzoola (Advertising & Marketing Tech), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
AI-powered platform manages marketing creatives and customer journeys.
1982San Jose, California, United States–USD 23.77 B30,710
Platform offering mobile ad network software
2007Bengaluru, Karnataka, IndiaUSD 265.6 MUSD 268.38 M1,074
AI-driven ad campaigns are managed for personalization and optimization.
2005Paris, FranceUSD 59.97 MUSD 1.94 B3,510
Ad verification solutions are delivered for digital media campaigns.
2008New York, New York, United StatesUSD 396.5 MUSD 748.29 M1,200
Consumer intelligence-driven mobile marketing platform is provided for user acquisition.
2005Singapore, SingaporeUSD 10 MUSD 288.73 M618
Native advertising solutions are delivered via a cloud-based content platform.
2006New York, New York, United StatesUSD 403.72 MUSD 1.3 B1,800
SSP software is offered to publishers for ad inventory sales.
2006Redwood City, California, United StatesUSD 31 MUSD 282.93 M1,050
Customizable smart lock screen experiences are developed for mobile devices.
2019Bengaluru, Karnataka, IndiaUSD 390 M––
Cloud based mobile marketing analytics and attribution platform
2011San Francisco, California, United StatesUSD 1.29 B––
Mobile advertising & monetization
2007San Francisco, California, United StatesUSD 60.05 M––
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Frequently Asked Questions about Buzzoola

Buzzoola was founded in 2011 and raised its 1st funding round 1 year after it was founded.

Buzzoola is headquartered in New York, United States. It is registered at New York, New York, United States.

Buzzoola is a funded company, having raised a total of $3M across 2 funding rounds to date. The company's 1st funding round was a Seed of $1M, raised on Jan 2012.

Buzzoola is a private marketplace for native video ads for desktop and mobile. Buzzoola powered ad player is placed on the website in the format of the ad unit. The ad unit can be customized and enables users to play video ads. Offers programmatic bidding on video dads based on CPV. Allows advertisers to target users based on geography, demography, device, time-based targeting. Also provides an analytics solution for measuring campaign ROI. Clients include Unilever, and Asics.

Buzzoola's top competitors include Rubicon Project, OpenX and 33Across.

Buzzoola offers OUT-STREAM Video, Mobile Native Unit, Mobile Native Carousel, and Mobile Native Scroller.

Buzzoola has 3 investors. Key investors include MTS, I2BF Global Ventures, and Bank BKF.

Buzzoola operates through Buzzoola Internet Technologies Llc.

Yes. Buzzoola was acquired by MTS in February 2023.

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