CAKE

Newport Beach, United States Founded: 2007 • Age: 19 yrs Acquired By Constellation Software
Multi-channel marketing campaigns are tracked and analyzed in real time.
Annual revenue - Latest available
Total funding - Funding intelligence
Employees - Tracked headcount
Investors 1 Known backers
Products 3 Services tracked
Competitors 10 Brand Intelligence

About CAKE

CAKE is a company based in Newport Beach (United States) founded in 2007 was acquired by Constellation Software in June 2019. It operates as a SaaS (Software-as-a-Service). CAKE offers products and services including Affiliate Marketing Software, Lead Distribution Software, and MultiChannel Marketing Solution. CAKE operates in a competitive market with competitors including AppsFlyer, Branch, Adjust, Flurry and 4C Insights, among others.

  • Headquarter Newport Beach, United States
  • Sectors
    Technology
    Media & Entertainment
  • Phone
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  • Website
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  • Social
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  • Legal Name Cake Software Inc.
Operational Areas
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Key Metrics
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Products & Services of CAKE

CAKE offers a comprehensive portfolio of products and services, including Affiliate Marketing Software, Lead Distribution Software, and MultiChannel Marketing Solution.

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Primary

Software for managing and measuring affiliate marketing performance.

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Tool for real-time lead collection and distribution management.

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Solution for measuring digital campaign performance across channels.

Funding Insights of CAKE

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Detailed funding history for CAKE

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Investors in CAKE

CAKE has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Constellation Software.

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Institutional
Investor Description Founded Year Domain Location
Enterprise software and services are provided globally by Constellation Software.
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Investor details for CAKE

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Investments & Acquisitions by CAKE

Investments
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Investment portfolio details for CAKE

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  • Transaction dates
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Financial Statements - CAKE

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Detailed financials for CAKE

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Cake Comparisons

CAKE Primary company
Description
Multi-channel marketing campaigns are tracked and analyzed i...
Location
Newport Beach, United States
Founded Year
2007
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for CAKE

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Competitors of CAKE

CAKE operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as AppsFlyer, Branch, Adjust, Flurry and 4C Insights, among others.

Company Name Domain Founded year HQ Location Description
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Cloud based mobile marketing analytics and attribution platform
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Cloud based marketing optimization platform for deep linking
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Cloud-based software for mobile marketing analytics is provided.
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Mobile application analytics solutions are offered by Flurry.
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Cloud-based market intelligence is delivered across closed ecosystems.
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Market data is analyzed by AI to generate consumer insights.
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Detailed competitors of CAKE

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Latest news on Cake

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Complete news archive for CAKE

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Frequently Asked Questions about CAKE

CAKE was founded in 2007.

CAKE is headquartered in Newport Beach, United States. It is registered at Newport Beach, California, United States.

CAKE is known for delivering performance marketing software solutions focused on affiliate marketing and lead distribution. The companys tools are designed to manage, measure, and optimize marketing campaigns in real-time. Solutions are provided for affiliate program management, lead validation and distribution, and multichannel campaign tracking. The software is utilized by advertisers, networks, and publishers across various sectors to enhance profitability and partner performance. Data security and privacy are prioritized through compliance with GDPR and other regulations.

CAKE's top competitors include AppsFlyer, Adjust and Branch.

CAKE offers Affiliate Marketing Software, Lead Distribution Software, and MultiChannel Marketing Solution.

CAKE has 1 investor. Key investors include Constellation Software.

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