About Cognitive Scale
Cognitive Scale is a Retail company based in Austin (United States) founded in 2013, and was acquired by Tecnotree in December 2022. AI-driven business intelligence solutions are delivered for key sectors. It operates in the Retail and Technology sectors. Cognitive Scale has raised $36.83 million across 4 funding rounds from investors including Norwest Venture Partners, Tecnotree and M12. The company has 33 employees. The company was acqui-hired. Cognitive Scale offers products and services including 5G Marketplace, Customer Experience Management, Digital Wallet, and AI-enabled Experiences. Its focus areas include Enterprise Applications, Big Data Analytics, Industry Solutions and Heavy Industries. Its legal entity in India is Cognitivescale Software India Private Limited (U72300AP2014PTC094510). Its competitors include Urbint, Numerator and OSIsoft; 3 of its 3 listed competitors have raised funding.
Company details
Cognitive Scale was founded in 2013 in Austin, United States. Business intelligence software called Cognitive Cloud is offered, employing artificial intelligence to extract actionable insights from big data. Operations center on e-commerce, healthcare, and financial services sectors. The product lineup includes Engage for contextual customer behavior analysis and Amplify for employee productivity enhancements. All solutions are supplied as APIs for integration into existing applications and workflows.
- Headquarters Austin, United States
- Employees 33
- Stage Acquired
- SectorsRetailTechnology
- Website cognitivescale.com
- Social LinkedIn X Facebook YouTube
- Acquired by Tecnotree (Dec 2022)
- Legal Name Cognitivescale Software India Private Limited
- Date of Incorporation 03 Jun, 2014
- Jurisdiction Hyderabad, Telangana, India
- Indian entity revenue₹81,900
FY 2024 · -100% YoY
- Indian entity net loss-₹39 Lakh
FY 2024 · -4764% margin
- Indian entity EBITDA-₹39 Lakh
FY 2024 · -4764% margin
- Total Equity Funding$36.83M (USD)
in 4 rounds
- Latest Funding Round$15M (USD), Series B
Jun 2017
- InvestorsNorwest Venture Partners
& 6 more
- Employee Count33
- Acquired byTecnotree
(Dec 2022)
Associated legal entities of Cognitive Scale
Cognitive Scale operates through Cognitivescale Software India Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Cognitivescale Software India Private Limited CIN U72300AP2014PTC094510 | Active | 03 Jun 2014 | Hyderabad, Telangana | ₹0.0 Cr | 33 | 2 | View details |
Products & Services of Cognitive Scale
Cognitive Scale offers a comprehensive portfolio of products and services, including 5G Marketplace, Customer Experience Management, Digital Wallet, and AI-enabled Experiences.
Platform for 5G lifestyle bundling and B2B2X experiences.
Real-time insights for prioritizing customer interactions.
Platform for mobile financial inclusion and automation.
Enhances telco products with intelligent customer features.
Apps and channels of Cognitive Scale
its YouTube channel Tecnotree has 265 subscribers and 26 videos.
Videos from Cognitive Scale
The most watched videos on Cognitive Scale's YouTube channel, Tecnotree (265 subscribers). Click a video to play it here.
More on Tecnotree.
Funding Insights of Cognitive Scale
Cognitive Scale has successfully raised a total of $36.83M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $15 million completed in June 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $36.83M
- Total Rounds 4
- Last Round Series B — $15M
- Investors Count 6
All 4 funding rounds of Cognitive Scale with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2017 | $15M | Series B | – | Norwest Venture Partners, M12 | – |
| Oct 2016 | Series B | – | M12 | – | |
| Aug 2016 | $21.83M | Series B | – | Norwest Venture Partners, Intel Capital | – |
| Oct 2014 | Seed | – | The Entrepreneurs' Fund | – |
7 investors in total: 7 institutional.
Investors in Cognitive Scale
Cognitive Scale has secured backing from 7 investors, including venture fund investors. Prominent investors backing the company include Norwest Venture Partners, Tecnotree and M12.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital and growth equity firm providing investments and resources to entrepreneurs in various sectors. | 1961 | nvp.com | Menlo Park, United States | |
Venture capital investments in technology startups are facilitated by M12. | m12.vc | San Francisco, United States | ||
US focused VC firm | westlygroup.com | Menlo Park, United States | ||
Early-stage investments are directed toward fintech, insurtech, and AI startups. | usaacorpdev.com | San Antonio, United States | ||
Investment in technology startups focusing on compute, AI, and related innovations. | intelcapital.com | |||
Seed & early-stage VC firm investing in the US | tefunds.com | San Mateo, United States | ||
Provider of product, billing, customer management, and analytics solutions | 1978 | tecnotree.com | Espoo, Finland |
Investor details for Cognitive Scale
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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Verified entity values are shown only after access is granted.
Board of directors of Cognitivescale Software India Private Limited (Cognitive Scale)
Cognitivescale Software India Private Limited is the primary company behind Cognitive Scale. The board of Cognitivescale Software India Private Limited currently have 2 directors; the longest-serving is Pankaj Vaish, appointed in 2014. 4 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Pankaj Vaish DIN 01918090 | Director | 03 Jun 2014 | 12 yrs 5 mo | Cognitivescale Software India Private Limited |
| Sharad Mussadilal Gupta DIN 00027227 | Director | 03 Jun 2014 | 12 yrs 5 mo | Cognitivescale Software India Private Limited |
People of Cognitive Scale
104 people are tracked at Cognitive Scale (38 in leadership, 5 in board & advisors, 61 in team); the tracked headcount is 33.
| Name | Role | Group |
|---|---|---|
Jennifer Crow | CFO | Leadership |
Armando Martinez | VP, Latin America | Leadership |
Leena Koskelainen | VP, Product Engineering | Leadership |
Padma Ravichander | Chief Executive Officer | Leadership |
Subhasish Dash | Associate Director | Leadership |
Jussi Lampainen | Director | Leadership |
Ankita Bhattacharya | Associate Director - Digital Services And Growth Strategy | Leadership |
Mark Robbins | Director Global Strategic Relationships | Leadership |
Gunnar Nyberg | Vice President Business Development | Leadership |
Juhana Kiuru | Associate Vice President Finance | Leadership |
Yaswanth Kumar | Director - Product Management | Leadership |
Prasheel Gawali | Vice President - Business Development (mena & Apac) | Leadership |
Panchanan Pradhan | Senior Vice President & Head - Product Engineering | Leadership |
Timo Holopainen | Senior Director | Leadership |
Animesh Kumar | Director | Leadership |
Rounak Talwar | Associate Vice President | Leadership |
Samer Hatamleh | Sales Director , MENA | Leadership |
Himanshu Malla | Director Of Product Engineering | Leadership |
Hitesh Morar | Chief Product Officer | Leadership |
Anurag Asthana | Svp, Core Management Board, Chief Product Engineering Officer, Tecnotree Corporation | Leadership |
84 more people are available in the full profile.
Complete people profiles for Cognitive Scale
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Financials of Cognitive Scale
Figures of Cognitivescale Software India Private Limited, the primary company behind Cognitive Scale, for FY 2024. Revenue was ₹81,900 (-100% year on year). Net loss was -₹39 Lakh (-4764% margin). EBITDA was -₹39 Lakh (-4764% margin). Revenue has grown at a compounded annual rate of -91% over three years and -77% over five years.
- ₹81,900Revenue · FY 2024 · -100% YoY
- -₹39 LakhNet loss · -4764% margin
- -₹39 LakhEBITDA · -4764% margin
- ₹1 LakhPaid-up capital
- 33Employees (provident fund records)
- -91%Revenue CAGR, 3 years
- -77%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Cognitivescale Software India Private Limited are on its company page.
Detailed financial statements for Cognitive Scale
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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Verified entity values are shown only after access is granted.
Timeline of Cognitive Scale
4 dated milestones of Cognitive Scale across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Cognitive Scale is founded.
- Funding First funding round.
- Funding Latest funding round, Series B, of $15.0M.
- Exit Acquired by Tecnotree.
Competitors of Cognitive Scale
Cognitive Scale has 3 listed competitors in our database, 3 of them funded. They include Urbint, Numerator and OSIsoft.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| urbint.com | 2015 | New York, United States | $130.08M | AI-driven urban datasets and analysis tools are offered by Urbint. | ||
| numerator.com | 1990 | Chicago, United States | $33M | Consumer purchasing behavior is analyzed via market research and insights. | ||
| osisoft.com | 1980 | San Leandro, United States | $142.74M | 845 | Cloud based business intelligence software |
Detailed competitors of Cognitive Scale
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Top companies in E-Commerce Enablers & Infrastructure
3 companies that operate in the same segment as Cognitive Scale (E-Commerce Enablers & Infrastructure) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
SaaS email marketing solutions are offered to e-commerce businesses. | 2012 | Boston, Massachusetts, United States | USD 778.5 M | USD 1.23 B | 3,008 | |
Platform acquiring Amazon FBA brands | 2018 | Walpole, Massachusetts, United States | USD 3.4 B | 233 | ||
Point-of-sale financing is facilitated via an online platform for retailers. | 2016 | Los Angeles, California, United States | USD 158.63 M | 576 |
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Related news about Cognitive Scale
Complete news archive for Cognitive Scale
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- Brand-specific news history
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Frequently Asked Questions about Cognitive Scale
Cognitive Scale was founded in 2013 and raised its 1st funding round 1 year after it was founded.
Cognitive Scale is headquartered in Austin, United States. It is registered at Austin, Texas, United States.
Cognitive Scale is a funded company, having raised a total of $36.83M across 4 funding rounds to date.
Cognitive Scale has 33 employees.
The primary company behind Cognitive Scale, Cognitivescale Software India Private Limited, reported revenue of ₹81,900 for FY 2024, down 100% year on year.
Cognitive Scale was founded in 2013 in Austin, United States. Business intelligence software called Cognitive Cloud is offered, employing artificial intelligence to extract actionable insights from big data. Operations center on e-commerce, healthcare, and financial services sectors. The product lineup includes Engage for contextual customer behavior analysis and Amplify for employee productivity enhancements. All solutions are supplied as APIs for integration into existing applications and workflows.
Cognitive Scale offers 5G Marketplace, Customer Experience Management, Digital Wallet, and AI-enabled Experiences.
Cognitive Scale has 7 investors. Key investors include Norwest Venture Partners, Tecnotree, M12, The Westly Group, and USAA Corporate Development.
Cognitive Scale operates through Cognitivescale Software India Private Limited.
Yes. Cognitive Scale was acquired by Tecnotree in December 2022.
The legal entities of Cognitive Scale currently have 2 directors, including Pankaj Vaish, Sharad Mussadilal Gupta.