About Context Optional
Context Optional is a company based in San Francisco (United States) founded in 2006 was acquired by Efficient Frontier in May 2011. Context Optional has completed 1 acquisition, including Getbuzzeo. Context Optional operates in a competitive market with competitors including Spredfast, Brand Networks, Salesforce Buddy Media, Wayin and SocialFlow, among others.
- Headquarter San Francisco, United States
- SectorsTechnology
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website contextoptional.com
- Acquired by Efficient Frontier (May 2011)
- Legal Name Context Optional
- Investors
- Investments & Acquisitions
- Acquired byEfficient Frontier
(May 2011)
Investors in Context Optional
Context Optional has secured backing from 1 investor. Prominent investors backing the company include eFrontier.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Online advertising campaigns are managed globally at scale. | 2002 | efrontier.com | Sunnyvale, United States |
Investor details for Context Optional
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Investments & Acquisitions by Context Optional
Context Optional has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Getbuzzeo.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Limited information on core activities is available for Getbuzzeo. | getbuzzeo.com | Palo Alto, United States | 2008 | Jun 2010 | β’β’β’β’ |
Complete acquisition details for Context Optional
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
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Timeline of Context Optional
3 dated milestones of Context Optional across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Context Optional is founded.
- Acquisition Acquires Getbuzzeo.
- Exit Acquired by Efficient Frontier.
Competitors of Context Optional
Context Optional operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Spredfast, Brand Networks, Salesforce Buddy Media, Wayin and SocialFlow, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| spredfast.com | 2008 | Austin, United States | $116.24M | 507 | Social media programs are managed, monitored, and measured at scale. | |
| bn.co | 2006 | Saint Paul, United States | $97.04M | 62 | Brand Networks is recognized for employee influencer marketing technology. | |
| buddymedia.com | 2007 | New York, United States | $92.02M | – | Social media marketing solutions | |
| wayin.com | 2010 | Denver, United States | $49.64M | 28 | Social Media Monitoring and Engagement platform | |
| socialflow.com | 2009 | New York, United States | $45.04M | – | Social media content value is quantified and optimized for enterprises. | |
| seesmic.com | 2007 | San Francisco, United States | $16M | – | Social Campaign Management Tool | |
| addressable.io | 2022 | Tel Aviv, Israel | $13.5M | – | Web3 intelligence solutions are provided for marketers by Addressable. | |
| archive.com | 2021 | Cayman Islands | $12M | – | Archive is recognized as an influencer marketing and UGC management platform. | |
| photofy.com | 2013 | Raleigh, United States | $2.12M | 12 | Photos are enhanced and shared through a mobile application. | |
| jumpcrew.com | 2016 | Nashville, United States | $15.9M | 391 | Social media marketing and sales tools for SMBs are provided. |
Detailed competitors of Context Optional
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- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of Context Optional
Websites that share an audience with Context Optional (contextoptional.com).
Websites whose visitors overlap most with Context Optional. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| vitrue.com | 100% | 1.8K | #11,259,170 | View details | |
marismith.com | marismith.com | 99% | – | #2,635,094 | β |
| involver.com | 89% | – | – | View details | |
socialmediaclub.org | socialmediaclub.org | 86% | – | #6,006,071 | β |
| likeable.com | 76% | 4.9K | #3,848,966 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 14 similar websites and full traffic analytics for Context Optional
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- 14 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Context Optional
Complete news archive for Context Optional
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Similar companies to Context Optional
10 companies that operate in the same segment as Context Optional (MarketingTech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 360.17 M | USD 1.3 B | 2,190 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M | – | – | |
Cloud-based omnichannel communication and customer engagement platform is utilized. | 2008 | San Francisco, California, United States | USD 239.77 M | USD 5.07 B | 5,540 | |
Mobile marketing platform for attribution and user acquisition | 2012 | San Francisco, California, United States | USD 1.72 B | USD 4.71 B | 1,560 | |
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
SaaS email marketing solutions are offered to e-commerce businesses. | 2012 | Boston, Massachusetts, United States | USD 778.5 M | USD 1.23 B | 2,180 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Automated usability testing and feedback for mobile experiences is provided. | 2007 | San Francisco, California, United States | USD 148.5 M | USD 21.68 M | 557 | |
Video hosting, creation, management, and streaming services are provided. | 2004 | New York, New York, United States | USD 450 M | USD 417.01 M | 1,100 |
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Frequently Asked Questions about Context Optional
Context Optional was founded in 2006.
Context Optional is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Context Optional was founded in 2006 in San Francisco, United States, as a SaaS platform focused on social media marketing. Tools for building, managing, monitoring, and measuring brand presence across platforms like Facebook and Twitter are offered to enterprises. Audience retention and engagement are supported through integrated solutions. The company was acquired by Efficient Frontier for 50 million to combine advertising with social marketing for measurable user experiences.
Context Optional's top competitors include Addressable, Brand Networks and JumpCrew.
Context Optional has made 1 acquisition, including Getbuzzeo.
Context Optional has 1 investor. Key investors include eFrontier.
Context Optional operates through Context Optional.
Yes. Context Optional was acquired by Efficient Frontier in May 2011.

