About Crisp Thinking
Crisp Thinking is a company based in Leeds (United Kingdom) founded in 2005 by Peter Maude was acquired by Kroll in June 2022.. Crisp Thinking has raised $26.5 million across 2 funding rounds from investors including Kroll, Baird Capital and Colin Brumpton. The company has 252 employees as of December 31, 2023. Crisp Thinking has completed 1 acquisition, including IMSafer. Crisp Thinking offers products and services including Risk Intelligence Platform, Incident Management, and Internal Audit. Crisp Thinking operates in a competitive market with competitors including Reputation, BirdEye, PowerReviews, TrustYou and Chatmeter, among others.
- Headquarter Leeds, United Kingdom
- Employees 252 as on 31 Dec, 2023
- Founders Peter Maude
- Stage Minicorn
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Sectors
Technology
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Crisp Thinking Group Limited
- Date of Incorporation 25 Nov, 2005
- Jurisdiction LEEDS, ENGLAND
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Annual Revenue
$36.21 M (USD)24as on Dec 31, 2022
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Net Profit
$11.09 M (USD)649as on Dec 31, 2022
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EBITDA
$11.75 M (USD)401as on Dec 31, 2022
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Total Equity Funding
$26.5 M (USD)
in 2 rounds
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Latest Funding Round
$25 M (USD), Series A
Oct 22, 2018
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Investors
Kroll
& 18 more
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Employee Count
252
as on Dec 31, 2023
- Investments & Acquisitions
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Acquired by
Kroll
(Jun 01, 2022)
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Products & Services of Crisp Thinking
Crisp Thinking offers a comprehensive portfolio of products and services, including Risk Intelligence Platform, Incident Management, and Internal Audit. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Platform for monitoring and mitigating enterprise risks and threats.
Tools for reporting and resolving security incidents efficiently.
Software for conducting and tracking internal audits and controls.
Unlock access to complete
Funding Insights of Crisp Thinking
Crisp Thinking has successfully raised a total of $26.5M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $25 million completed in October 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Series A — $25.0M
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First Round
First Round
(13 Nov 2013)
- Investors Count 18
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct, 2018 | Amount | Series A - Crisp Thinking | Valuation | Baird Capital |
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| Nov, 2013 | Amount | Seed - Crisp Thinking | Valuation | Colin Brumpton |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Crisp Thinking
Crisp Thinking has secured backing from 19 investors, including venture fund and angel investors. Prominent investors backing the company include Kroll, Baird Capital and Colin Brumpton. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Global private equity and venture capital investments in B2B Tech & Services companies.
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Founded Year | Domain | Location | |
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CB
Colin Brumpton |
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Founded Year | Domain | Location |
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TJ
Trevor James Arthur Newey |
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
|
Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Crisp Thinking
Crisp Thinking has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include IMSafer. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Offering parental control solutions
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2006 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
|
2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 |
Financial Statements - Crisp Thinking
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Crisp Thinking Comparisons
Competitors of Crisp Thinking
Crisp Thinking operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Reputation, BirdEye, PowerReviews, TrustYou and Chatmeter, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Cloud-based reputation management is offered for businesses via online channels.
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| domain | founded_year | HQ Location |
Cloud based platform offering software for reputation management and customer experience solutions
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| domain | founded_year | HQ Location |
Insights from customer reviews are generated via cloud-based platform.
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| domain | founded_year | HQ Location |
Cloud-based reputation management solutions are offered for hospitality industries.
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| domain | founded_year | HQ Location |
Brand management platform used by businesses for online oversight.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Crisp Thinking
Frequently Asked Questions about Crisp Thinking
When was Crisp Thinking founded?
Crisp Thinking was founded in 2005 and raised its 1st funding round 8 years after it was founded.
Where is Crisp Thinking located?
Crisp Thinking is headquartered in Leeds, United Kingdom. It is registered at Leeds, England, United Kingdom.
Is Crisp Thinking a funded company?
Crisp Thinking is a funded company, having raised a total of $26.5M across 2 funding rounds to date. The company's 1st funding round was a Seed of $1.5M, raised on Nov 13, 2013.
How many employees does Crisp Thinking have?
As of Dec 31, 2023, the latest employee count at Crisp Thinking is 252.
What is the annual revenue of Crisp Thinking?
Annual revenue of Crisp Thinking is $36.21M as on Dec 31, 2022.
What does Crisp Thinking do?
Crisp Thinking was founded in 2005 in Leeds, United Kingdom, within the risk intelligence sector. Operations focus on protecting brands, assets, and individuals from reputational damage, security threats, and online harm through AI-driven analysis of digital communications. Risk signals are detected and tracked to provide actionable intelligence. Services encompass corporate risk monitoring, platform solutions for global trust and safety teams, and pharmaceutical social compliance tools.
Who are the top competitors of Crisp Thinking?
Crisp Thinking's top competitors include Reputation, BirdEye and PowerReviews.
What products or services does Crisp Thinking offer?
Crisp Thinking offers Risk Intelligence Platform, Incident Management, and Internal Audit.
How many acquisitions has Crisp Thinking made?
Crisp Thinking has made 1 acquisition, including IMSafer.
Who are Crisp Thinking's investors?
Crisp Thinking has 19 investors. Key investors include Kroll, Baird Capital, Colin Brumpton, Trevor James Arthur Newey, and David Rasche.
What is Crisp Thinking's valuation?
The valuation of Crisp Thinking is $32M as of Nov 2013.
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