About Crisp Thinking
Crisp Thinking is a Technology company based in Leeds (United Kingdom) founded in 2005 by Peter Maude, and was acquired by Kroll in June 2022. Platform offering reputation management and risk intelligence solutions. Crisp Thinking has raised $26.5 million across 2 funding rounds from investors including Kroll, Baird Capital and Colin Brumpton. The company has 252 employees. Crisp Thinking has completed 1 acquisition, including IMSafer. Crisp Thinking was last valued at $32 million in November 2013. Its website crispthinking.com draws about 11 thousand monthly visits. Crisp Thinking offers products and services including Risk Intelligence Platform, Incident Management, and Internal Audit. Its focus areas include Enterprise Infrastructure, Cybersecurity, Website Security and Reputation Monitoring. Its legal entity is CRISP THINKING GROUP LIMITED.
Company details
Crisp Thinking was founded in 2005 in Leeds, United Kingdom, within the risk intelligence sector. Operations focus on protecting brands, assets, and individuals from reputational damage, security threats, and online harm through AI-driven analysis of digital communications. Risk signals are detected and tracked to provide actionable intelligence. Services encompass corporate risk monitoring, platform solutions for global trust and safety teams, and pharmaceutical social compliance tools.
- Annual Revenue$36.21 M (USD)24as on Dec 31, 2022
- Net Profit$11.09 M (USD)649as on Dec 31, 2022
- EBITDA$11.75 M (USD)401as on Dec 31, 2022
- Total Equity Funding$26.5M (USD)
in 2 rounds
- Latest Funding Round$25M (USD), Series A
Oct 2018
- InvestorsKroll
& 18 more
- Employee Count252
- Investments & Acquisitions
- Acquired byKroll
(Jun 2022)
Products & Services of Crisp Thinking
Crisp Thinking offers a comprehensive portfolio of products and services, including Risk Intelligence Platform, Incident Management, and Internal Audit.
Platform for monitoring and mitigating enterprise risks and threats.
Tools for reporting and resolving security incidents efficiently.
Software for conducting and tracking internal audits and controls.
Funding Insights of Crisp Thinking
Crisp Thinking has successfully raised a total of $26.5M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $25 million completed in October 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $26.5M
- Total Rounds 2
- Last Round Series A β $25M
- First Round $1.5M
(Nov 2013)
- Investors Count 18
All 2 funding rounds of Crisp Thinking with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2018 | $25M | Series A | β | Baird Capital | β |
| Nov 2013 | $1.5M | Seed | $32M | Colin Brumpton |
| Date | Valuation | Stage |
|---|---|---|
| Nov 2013 | $32M | β’β’β’β’β’β’β’β’ |
Last known valuation $32M (Nov 2013). 19 investors in total: 2 institutional and 17 angel.
Investors in Crisp Thinking
Crisp Thinking has secured backing from 19 investors, including venture fund and angel investors. Prominent investors backing the company include Kroll, Baird Capital and Colin Brumpton.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Global private equity and venture capital investments in B2B Tech & Services companies. | bairdcapital.com | |||
CB Colin Brumpton | unknown_8ee03982483b45eeb | |||
TJ Trevor James Arthur Newey | unknown_99a46680433041bab | |||
DR David Rasche | unknown_f481c8f3b1714abd8 | |||
QC Quentin Colin Maxwell Solt | unknown_887b2a08ce9f4736b | |||
FK Francis Kirkpatrick | unknown_805715a7ada44e12a | |||
JD Jacques de Cock | Angel investor, ex-Microsoft, supports Indian startups in tech and innovation | unknown_32032532bcbc4697a | ||
AM Alistair Maccallum | unknown_91fbd5625fce438bb | |||
RH Ross Hyett | unknown_cbf0975d44a7477fa | |||
JB James Bleaney | unknown_8e41e24a46e4477cb |
Investor details for Crisp Thinking
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
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People of Crisp Thinking
13 people are tracked at Crisp Thinking (11 in leadership, 2 in team); the tracked headcount is 252.
| Name | Role | Group |
|---|---|---|
Peter Maude | Co-Founder & CTO | Leadership |
Adam Hildreth | Chief Strategist | Leadership |
Paul Dix | CFO | Leadership |
Emma Andrews | COO | Leadership |
Alan Copeland | VP, Sector | Leadership |
Kevin Fletcher | Chief Data Officer | Leadership |
Andrew Jackson | VP, Sector | Leadership |
Naim Halloum | VP, Sector | Leadership |
Mike Hess | VP, Demand Gen | Leadership |
Fiona Thornton | VP of Sector | Leadership |
Joanne Rogerson | Director Of Operations | Leadership |
Rhyan Weston | General Counsel | Team |
Ash Hossain | Manager - Pharma And Healthcare | Team |
Complete people profiles for Crisp Thinking
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Investments & Acquisitions by Crisp Thinking
Crisp Thinking has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include IMSafer.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Offering parental control solutions | imsafer.com | Portland, United States | 2006 | Jun 2008 | β’β’β’β’ |
Complete acquisition details for Crisp Thinking
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
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Timeline of Crisp Thinking
6 dated milestones of Crisp Thinking across 17 years, from founding to its latest funding, stage changes and deals.
Web traffic of Crisp Thinking
The website of Crisp Thinking (crispthinking.com) receives about 10.8K visits a month.
- Monthly visits10.8K
▲ 47.6% vs previous month
Websites whose visitors overlap most with Crisp Thinking. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
keepyourkidssafe.com | keepyourkidssafe.com | 100% | β | ||
protectkids.com | protectkids.com | 98% | β | ||
a-better-child.org | a-better-child.org | 95% | β | ||
checkim.com | checkim.com | 95% | β | ||
flork.com | flork.com | 91% | β | ||
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 16 similar websites and full traffic analytics for Crisp Thinking
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- 16 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Related news about Crisp Thinking
Complete news archive for Crisp Thinking
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Frequently Asked Questions about Crisp Thinking
Crisp Thinking was founded in 2005 and raised its 1st funding round 8 years after it was founded.
Crisp Thinking is headquartered in Leeds, United Kingdom. It is registered at Leeds, England, United Kingdom.
Crisp Thinking is a funded company, having raised a total of $26.5M across 2 funding rounds to date. The company's 1st funding round was a Seed of $1.5M, raised on Nov 2013.
Crisp Thinking has 252 employees.
Annual revenue of Crisp Thinking is $36.21M as on Dec 31, 2022.
Crisp Thinking was founded in 2005 in Leeds, United Kingdom, within the risk intelligence sector. Operations focus on protecting brands, assets, and individuals from reputational damage, security threats, and online harm through AI-driven analysis of digital communications. Risk signals are detected and tracked to provide actionable intelligence. Services encompass corporate risk monitoring, platform solutions for global trust and safety teams, and pharmaceutical social compliance tools.
Crisp Thinking offers Risk Intelligence Platform, Incident Management, and Internal Audit.
Crisp Thinking has made 1 acquisition, including IMSafer.
Crisp Thinking has 19 investors. Key investors include Kroll, Baird Capital, Colin Brumpton, Trevor James Arthur Newey, and David Rasche.
The valuation of Crisp Thinking is $32M as of Nov 2013.
Crisp Thinking operates through Crisp Thinking Group Limited.
Yes. Crisp Thinking was acquired by Kroll in June 2022.

