About Dance Direct
Dance Direct is a company based in Swindon (United Kingdom) founded in 1999 was acquired by Revolution Dancewear in September 2012. The company has 71 employees. Dance Direct operates in a competitive market with competitors including boohooMAN, Ted Baker, Pretty Green, High Dive Apparel and Meander Apparel, among others.
- Headquarter Swindon, United Kingdom
- Employees 71
- SectorsRetail
- Website dancedirect.com
- Social LinkedIn X Facebook Instagram
- Acquired by Revolution Dancewear (Sep 2012)
- Legal Name International Dance Supplies Limited
- Date of Incorporation 13 May, 2005
- Jurisdiction NEWTON ABBOT, DEVON
- Annual Revenue$10.95 M (USD)-44as on Jun 30, 2021
- Net Profit-$2.61 M (USD)-307as on Jun 30, 2021
- Investors
- Employee Count71
- Acquired byRevolution Dancewear
(Sep 2012)
Investors in Dance Direct
Dance Direct has secured backing from 1 investor. Prominent investors backing the company include Revolution Dancewear.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Dance apparel for women is provided online by Revolution Dancewear. | 1996 | revolutiondance.com | Niles, United States |
Investor details for Dance Direct
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Timeline of Dance Direct
2 dated milestones of Dance Direct across 13 years, from founding to its latest funding, stage changes and deals.
- Founded Dance Direct is founded.
- Exit Acquired by Revolution Dancewear.
Competitors of Dance Direct
Dance Direct operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as boohooMAN, Ted Baker, Pretty Green, High Dive Apparel and Meander Apparel, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| boohooman.com | 2013 | Manchester, United Kingdom | – | 4,212 | Operates a direct-to-consumer brand specializing in men's apparel. | |
| tedbaker.com | 1988 | London, United Kingdom | – | 1,276 | Internet first brand offering multi-category fashion products for men, women, and kids | |
| prettygreen.com | 2009 | Reading, United Kingdom | $15.08M | 31 | Casual men's wear is provided via an internet-first brand. | |
| highdiveapparel.com | 2017 | Hereford, United Kingdom | – | 3 | A direct-to-consumer brand offering multi-category fashion products. | |
| meanderapparel.com | 2016 | Edinburgh, United Kingdom | – | 2 | Multi-category fashion products for men and women are offered online. | |
| johnrichmond.com | 1997 | London, United Kingdom | – | – | Multi-category fashion products are offered via an internet-first brand. | |
| soulmiacollection.com | 2020 | London, United Kingdom | – | – | Operates a direct-to-consumer brand offering multi-category fashion products for men and women. | |
| atterley.com | 2012 | London, United Kingdom | $7.84M | 5 | Live streaming platform for football matches and related sports content. |
Detailed competitors of Dance Direct
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- Full competitor set
- Operating metrics
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Web traffic of Dance Direct
The website of Dance Direct (dancedirect.com) receives about 84.3K visits a month.
- Monthly visits84.3K
▼ 8.5% vs previous month
Websites whose visitors overlap most with Dance Direct. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| movedancewear.com | 100% | 440.7K | #97,397 | View details | |
| ids.co.uk | 88% | 23.5K | #1,308,737 | View details | |
dancewear.co.uk | dancewear.co.uk | 76% | – | #1,355,145 | – |
planetdancedirect.co.uk | planetdancedirect.co.uk | 72% | – | – | – |
dancewearcentral.co.uk | dancewearcentral.co.uk | 70% | – | #445,936 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Dance Direct
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- Audience overlap
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Similar companies to Dance Direct
10 companies that operate in the same segment as Dance Direct (Fashion & Lifestyle E-Commerce), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Eyewear is offered online for men, women, and kids. | 2010 | Gurugram, Haryana, India | USD 1.08 B | USD 939.4 M | – | |
Fashion and lifestyle products are offered via an online marketplace. | 2007 | Bengaluru, Karnataka, India | USD 123.71 M | USD 542.17 M | 1,108 | |
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed. | 2019 | Bengaluru, Karnataka, India | USD 142.34 M | USD 32.66 M | 711 | |
Photo editing and sharing apps are developed by Meitu. | 2008 | Xiamen, Fujian, China | USD 525 M | USD 536.99 M | 2,420 | |
Subscription-based jewelry is provided by digital-first brand BlueStone. | 2011 | Bengaluru, Karnataka, India | USD 254.97 M | USD 259.64 M | 3,210 | |
Men's fashion apparel is offered online by Bonobos. | 2007 | New York, New York, United States | USD 127.67 M | – | – | |
Metabolic health is tracked via devices and fitness platforms. | 2019 | Bengaluru, Karnataka, India | USD 163.28 M | USD 65.48 M | 274 | |
Pre-owned fashion products are sold via an online marketplace. | 2008 | Vilnius, Lithuania | USD 872.04 M | – | – | |
Online rental platform offering multi-category fashion products and accessories | 2009 | New York, New York, United States | USD 326.35 M | USD 306.2 M | 850 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | – | – |
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Frequently Asked Questions about Dance Direct
Dance Direct was founded in 1999.
Dance Direct is headquartered in Swindon, United Kingdom. It is registered at Swindon, Wiltshire, United Kingdom.
Dance Direct has 71 employees.
Annual revenue of Dance Direct is $10.95M as on Jun 30, 2021.
Dance Direct is an online retailer of dancewear for men, women and children. It offers apparel, shoes, accessories and costumes for dance. It runs special programs for dance teachers. It offers products from brands such as Bloch, Capezio, Dansez and Pineapple and own private label brands Plume and Revolution. It ships across the world and offers free shipping on products over 50 GBP in the UK.
Dance Direct's top competitors include Ted Baker, John Richmond and Pretty Green.
Dance Direct has 1 investor. Key investors include Revolution Dancewear.
Dance Direct operates through International Dance Supplies Limited.
Yes. Dance Direct was acquired by Revolution Dancewear in September 2012.