Disguise Cosmetics

Mumbai, India Founded: 2018 • Age: 8 yrs
Provides indie makeup items like kajal, lip tints, and skin care online.
Annual revenue $2.9M Latest available
Total funding - Funding intelligence
Employees - Tracked headcount
Investors - Known backers
Products 5 Services tracked
Competitors 9 Brand Intelligence

About Disguise Cosmetics

Disguise Cosmetics is a company based in Mumbai (India) founded in 2018 by Desiree Pereira, Lakshay Mohindroo, and Shivangi Shah. It operates as a B2C and D2C. Disguise Cosmetics offers products and services including All Day Gel Kajal, Lip & Cheek Tint, Plump Me Up Lip Balm, Deep Black Eyeliner, and Matte Liquid Lip Cream. Disguise Cosmetics operates in a competitive market with competitors including Mamaearth, The Ayurveda Experience, WOW Skin Science, Juicy Chemistry and Soulflower, among others.

  • Headquarter Mumbai, India
  • Founders Desiree Pereira, Lakshay Mohindroo, Shivangi Shah
  • Sectors
    Consumer
  • Email
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  • Phone
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  • Website
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  • Legal Name Delashi Care Private Limited
  • Date of Incorporation 27 Feb, 2018
  • Jurisdiction Mumbai, Maharashtra, India
Operational Areas
Consumer → Beauty, Personal & Household Care Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $2.91 M (USD)
    1685.52
    as on Mar 31, 2022
  • Net Profit
    $40.32 K (USD)
    8141.08
    as on Mar 31, 2022
  • EBITDA
    $244.33 K (USD)
    1210.46
    as on Mar 31, 2022
  • Latest Funding Round
    Not available
  • Investors
    Not available
  • Employee Count
    Not available
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Products & Services of Disguise Cosmetics

Disguise Cosmetics offers a comprehensive portfolio of products and services, including All Day Gel Kajal, Lip & Cheek Tint, Plump Me Up Lip Balm, Deep Black Eyeliner, and Matte Liquid Lip Cream.

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Primary

Smudgeproof and waterproof kajal suitable for sensitive eyes.

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Lightweight tint providing dewy glow for lips and cheeks.

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Nourishing balm that evens lip tone and adds moisture.

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Smudgeproof eyeliner for long-lasting, lifeproof wear.

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Non-drying cream offering long-lasting, comfortable color.

Funding Insights of Disguise Cosmetics

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Detailed funding history for Disguise Cosmetics

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Investments & Acquisitions by Disguise Cosmetics

Investments
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Investment portfolio details for Disguise Cosmetics

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Financial Statements - Disguise Cosmetics

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Detailed financials for Disguise Cosmetics

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Disguise Cosmetics Comparisons

Disguise Cosmetics Primary company
Description
Provides indie makeup items like kajal, lip tints, and skin ...
Location
Mumbai, India
Founded Year
2018
Annual Revenue
$2.91 M (USD)
Net Profit
$40.32 K (USD)
EBITDA
$244.33 K (USD)
Employees
Not available
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Peer comparison for Disguise Cosmetics

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Competitors of Disguise Cosmetics

Disguise Cosmetics operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Mamaearth, The Ayurveda Experience, WOW Skin Science, Juicy Chemistry and Soulflower, among others.

Company Name Domain Founded year HQ Location Description
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Online brand offering multi-category natural skin care and makeup products
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Provides online sales of Ayurvedic face, body, hair care, and educational resources.
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Organic beauty products are offered by an internet-first brand.
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Natural skin and hair care products are sold online.
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Organic beauty products are offered online by Soulflower.
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Multi-category natural beauty products are offered online by Brillare.
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Detailed competitors of Disguise Cosmetics

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Latest news on Disguise Cosmetics

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Complete news archive for Disguise Cosmetics

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Frequently Asked Questions about Disguise Cosmetics

Disguise Cosmetics was founded in 2018.

Disguise Cosmetics is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.

Annual revenue of Disguise Cosmetics is $2.91M as on Mar 31, 2022.

Disguise Cosmetics is an indie makeup brand based in Mumbai, India, specializing in safe, non-toxic cosmetics such as gel kajal, lip balms, and tints. They operate through an online platform, selling directly to consumers with features like blogs and reviews. The company focuses on comfortable, buildable products for everyday use, engaging customers through educational content and promotions, while prioritizing quality and accessibility.

Disguise Cosmetics's top competitors include Mamaearth, WOW Skin Science and Brillare.

Disguise Cosmetics offers All Day Gel Kajal, Lip & Cheek Tint, Plump Me Up Lip Balm, Deep Black Eyeliner, and Matte Liquid Lip Cream.

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