E-Cloth

Kent, United Kingdom Founded: 1995 • Age: 31 yrs Acquired By Camano Capital
Multi-category home care products are offered via an internet-first brand.

About E-Cloth

E-Cloth is a company based in United Kingdom founded in 1995 was acquired by Camano Capital in August 2020. The company has 12 employees. E-Cloth offers products and services including Location Selection Tool. E-Cloth operates in a competitive market with competitors including My Fabulosa, Marmalade of London, Fragrance Group London, Arrow County Supplies and Future Developments, among others.

  • Headquarter Kent, United Kingdom
  • Employees 12
  • Sectors
    Retail
  • Email
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  • Phone
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  • Website e-cloth.com
  • Social LinkedIn X Facebook
  • Acquired by Camano Capital (Aug 2020)
  • Legal Name E-Cloth Limited
  • Date of Incorporation 09 Oct, 1995
  • Jurisdiction ALTRINCHAM, CHESHIRE, UNITED KINGDOM
Operational Areas
Key Metrics

Products & Services of E-Cloth

E-Cloth offers a comprehensive portfolio of products and services, including Location Selection Tool.

Location Selection Tool
Website Feature

Tool for users to choose their country on the site

Investors in E-Cloth

E-Cloth has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Camano Capital and Tonka Bay Equity.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
Private equity investments are made to grow private businesses.
–tonkabayequity.comMinnetonka, United States
Camano Capital is engaged in private equity for consumer companies.
–camanocapital.comSeattle, United States
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Investor details for E-Cloth

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Timeline of E-Cloth

2 dated milestones of E-Cloth across 25 years, from founding to its latest funding, stage changes and deals.

  1. Founded E-Cloth is founded.
  2. Exit Acquired by Camano Capital.

Competitors of E-Cloth

E-Cloth operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as My Fabulosa, Marmalade of London, Fragrance Group London, Arrow County Supplies and Future Developments, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
myfabulosa.co.uk2019Crewe, United Kingdom–106
Multi-category home cleaning solutions are provided via an online platform.
marmaladeoflondon.com2011Cheltenham, United Kingdom$18.51M7
Multi-category home care products are offered via an internet-first brand.
fragrancegrouplondon.com2017London, United Kingdom––
Luxury home fragrances, candles, and room diffusers are offered.
arrowcounty.com1976Shrewsbury, United Kingdom––
Provider of professional cleaning supplies and janitorial products
fdev.co.uk1987Burslem, United Kingdom––
Online seller of cleaning, disinfecting, detergents, and car care items.
ocean-saver.com2018Leeds, United Kingdom$1.25M–
Eco-friendly multi-category home care products are offered through the platform.
dewproducts.com2018Dundee, United Kingdom$433,321–
Internet first brand offering multicategory cleaning products
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Detailed competitors of E-Cloth

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
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Web traffic of E-Cloth

The website of E-Cloth (e-cloth.com) receives about 49K visits a month.

  • Monthly visits
    49K

    ▼ 6.9% vs previous month

Similar websites

Websites whose visitors overlap most with E-Cloth. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
minky.com
minky.com
100%
–#406,651–
studio.co.uk
studio.co.uk
82%
–#23,912–
spincare.co.uk
spincare.co.uk
81%
–#1,016,034–
ecloth.com
ecloth.com
39%
–––
lakeland.co.uk
38%
2M#22,170View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 10 similar websites and full traffic analytics for E-Cloth

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  • 10 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Latest news on E-Cloth

Tonka Bay & Camano Capital Invest in E-Cloth LLC
Tonkabayequity β€’ 6 years ago
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Complete news archive for E-Cloth

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
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Similar companies to E-Cloth

10 companies that operate in the same segment as E-Cloth (Food & Grocery Retail), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Food and grocery deliveries are facilitated through an app-based platform.
2013San Francisco, California, United StatesUSD 2.47 BUSD 10.72 B23,700
Food and grocery items are ordered via an online network.
2014Bengaluru, Karnataka, IndiaUSD 3.54 BUSD 2.46 B4,490
Meal recipe kits are delivered through a weekly subscription service.
2011Berlin, Berlin, GermanyUSD 367.28 M––
Online marketplace offering multi-category grocery products
2015Barcelona, Catalonia, SpainUSD 1.16 B––
Personal and household products are delivered via an e-commerce platform.
2011Bengaluru, Karnataka, IndiaUSD 943.07 M––
Instant delivery of groceries and essentials is facilitated online.
2013Gurugram, Haryana, IndiaUSD 757.12 M––
Multi-category products are delivered quickly through an online platform.
2020Bengaluru, Karnataka, IndiaUSD 2.3 BUSD 344.05 K100
Organic groceries are offered through an online membership platform.
2013Los Angeles, California, United StatesUSD 332.18 M––
Online marketplace platform offering multi-category grocery products
2012San Francisco, California, United StatesUSD 2.93 BUSD 3.74 B3,270
Platform offering food and grocery delivery services
2013London, England, United KingdomUSD 2.95 BUSD 2.59 B3,960
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Frequently Asked Questions about E-Cloth

E-Cloth was founded in 1995.

E-Cloth is headquartered in United Kingdom. It is registered at Kent, United Kingdom.

E-Cloth has 12 employees.

E-Cloth was established in 1995 in Kent, United Kingdom, as an internet-first brand within the home care sector. A variety of cleaning and maintenance items is provided through its online domain, e-cloth.com. The product range encompasses floor mops, cleaning cloths, dusting mop heads, dusters, wall dusters, dusting wands, tea towels, and kitchen tools. Operations focus on multi-category household solutions for everyday use.

E-Cloth's top competitors include My Fabulosa, Marmalade of London and Arrow County Supplies.

E-Cloth offers Location Selection Tool.

E-Cloth has 2 investors. Key investors include Camano Capital, and Tonka Bay Equity.

E-Cloth operates through E-Cloth Limited.

Yes. E-Cloth was acquired by Camano Capital in August 2020.

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