Elevate Brands

New York, United States Founded: 2009 • Age: 17 yrs Acquired By SellerX
Platform acquiring and operate Amazon FBA businesses

About Elevate Brands

Elevate Brands is a Technology company based in New York (United States) founded in 2009 by James Lucien Stein, and was acquired by SellerX in May 2023. Platform acquiring and operate Amazon FBA businesses. It operates in the Technology and Retail sectors. Elevate Brands has raised $372.5 million across 5 funding rounds from investors including SellerX, Oaktree Capital Management and FJ Labs. The company has 7 employees. Elevate Brands offers products and services including Business Acquisition Service and Resources and Guides. Its focus areas include E-Commerce Enablers, E-Commerce Sellers, Tech First Acquirers and Amazon. Its legal entity is ELEVATE BRANDS LLC. Its competitors include TechStyle, Thrasio and Perch; 3 of its 3 listed competitors have raised funding.

Company details

Elevate Brands was founded in 2009 and is headquartered in New York, United States. Operations focus on the e-commerce sector, specifically acquiring and managing Amazon FBA businesses. Businesses are analyzed and evaluated, with price quotes provided to owners. Deals are closed through fund transfers after acceptance. Partnerships are extended for scaling operations, including revenue sharing from future earnings.

  • Headquarters New York, United States
  • Employees 7
  • Founders James Lucien Stein
  • Stage Acquired
  • Sectors
    Technology
    Retail
  • Website elevatebrands.com
  • Social LinkedIn X Facebook
  • Acquired by SellerX (May 2023)
  • Legal Name Elevate Brands Llc
Key Metrics
  • Total Equity Funding
    $372.5M (USD)

    in 5 rounds

  • Latest Funding Round
    $55M (USD), Series B

    Nov 2021

  • Investors
    SellerX

    & 10 more

  • Employee Count
    7
  • Acquired by
    SellerX

    (May 2023)

Products & Services of Elevate Brands

Elevate Brands offers a comprehensive portfolio of products and services, including Business Acquisition Service and Resources and Guides.

Business Acquisition Service
Mergers and Acquisitions

Facilitates buying and selling of Amazon eCommerce businesses for growth.

Resources and Guides
Educational Services

Provides strategies and insights for Amazon business owners.

Funding Insights of Elevate Brands

Elevate Brands has successfully raised a total of $372.5M across 5 strategic funding rounds. The most recent funding activity was a Series B round of $55 million completed in November 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $372.5M
  • Total Rounds 5
  • Last Round Series B β€” $55M
  • First Round $55M

    (Feb 2021)

  • Investors Count 10

All 5 funding rounds of Elevate Brands with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Nov 2021$55MSeries B–Soroban Capital Partners
Jul 2021Debt – Conventional––
Jul 2021$250MSeries B–Upper90
Apr 2021$12.5MSeries C––
–
Feb 2021$55MSeries A–Acceleprise
Valuation history

11 investors in total: 6 institutional and 5 angel.

Investors in Elevate Brands

Elevate Brands has secured backing from 11 investors, including venture fund and angel investors. Prominent investors backing the company include SellerX, Oaktree Capital Management and FJ Labs.

All
Venture Fund
Angel
InvestorDescriptionFounded YearDomainLocation
An investment firm focused on public companies across sectors.
2010sorobancap.com
Seed and early-stage tech startups are invested in by Upper90.
upper90.ioNew York, United States
Real estate fund, infrastructure fund, and private equity firm focused on multiple sectors
1995oaktreecapital.comLos Angeles, United States
Venture capital firm focused on marketplaces, gaming, web3, fintech, and multiple sectors
2007fjlabs.comNew York, United States
acceleprise.vc

Adam Jacobs

Angel investor, co-founder of Hatch Ventures, ex-CEO of The Iconic
unknown_5db141601a6d46968

Ron Suber

Fintech veteran, angel investor, ex-Prosper Marketplace President, active in India
unknown_10876e5b84a44f908

Khajak Keledjian

Founder of Intermix, angel investor in Indian startups, based in USA
unknown_8ba64e04a88741de8

Pandu Sjahrir

Indonesian investor, entrepreneur, focused on tech and impact investments in Southeast Asia.
unknown_1c8ed6f0a8714e0b9

Rob Tarkoff

Angel investor, tech executive, focused on SaaS and enterprise software.
unknown_1d3d6dafb97b42a6a
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Investor details for Elevate Brands

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People of Elevate Brands

11 people are tracked at Elevate Brands (8 in leadership, 3 in team); the tracked headcount is 7.

NameRoleGroup
James Lucien Stein
Co-Founder & COOLeadership
Darren Goode
Global Chief Marketing & Brand Officer (interim)Leadership
Rob Bell
Chief Strategy OfficerLeadership
Olivier Van Calster
Chief Executive OfficerLeadership
Charles Bernheim
Chief Commercial Officer (cco)Leadership
Nadia Trabelsi
Director Of ESGLeadership
Eric Lai
Head Of People AsiaLeadership
Jade Mossop
Creative DirectorLeadership
Emily Atkinson
Social Media Manager And Content ProducerTeam
Jasna Petrovic
Talent Acquisition LeadTeam
Nana Agyapong
Financial ControllerTeam
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Complete people profiles for Elevate Brands

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Timeline of Elevate Brands

4 dated milestones of Elevate Brands across 14 years, from founding to its latest funding, stage changes and deals.

  1. Founded Elevate Brands is founded.
  2. Funding First funding round of $55.0M.
  3. Funding Latest funding round, Series B, of $55.0M.
  4. Exit Acquired by SellerX.

Competitors of Elevate Brands

Elevate Brands has 3 listed competitors in our database, 3 of them funded. They include TechStyle, Thrasio and Perch.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
techstylefashiongroup.com2010El Segundo, United States$340M1,966
Membership commerce solutions for fashion businesses are provided.
thrasio.com2018Walpole, United States$3.4B1,120
Platform acquiring Amazon FBA brands
perchhq.com2019Boston, United States$906.5M
Customer-centric e-commerce and product development services are provided globally.
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Detailed competitors of Elevate Brands

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Top companies in Brand & Marketing Technology

3 companies that operate in the same segment as Elevate Brands (Brand & Marketing Technology) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
SaaS email marketing solutions are offered to e-commerce businesses.
2012Boston, Massachusetts, United StatesUSD 778.5 MUSD 1.23 B3,008
Platform acquiring Amazon FBA brands
2018Walpole, Massachusetts, United StatesUSD 3.4 B233
SaaS-based collaborative commerce solutions are provided for brands and retailers.
2000New York, New York, United StatesUSD 365 MUSD 240.52 M2,144
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Related news about Elevate Brands

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Frequently Asked Questions about Elevate Brands

Elevate Brands was founded in 2009 and raised its 1st funding round 12 years after it was founded.

Elevate Brands is headquartered in New York, United States. It is registered at New York, New York, United States.

Elevate Brands is a funded company, having raised a total of $372.5M across 5 funding rounds to date. The company's 1st funding round was a Series A of $55M, raised on Feb 2021.

Elevate Brands has 7 employees.

Elevate Brands was founded in 2009 and is headquartered in New York, United States. Operations focus on the e-commerce sector, specifically acquiring and managing Amazon FBA businesses. Businesses are analyzed and evaluated, with price quotes provided to owners. Deals are closed through fund transfers after acceptance. Partnerships are extended for scaling operations, including revenue sharing from future earnings.

Elevate Brands's top competitors include Thrasio, TechStyle and Perch.

Elevate Brands offers Business Acquisition Service and Resources and Guides.

Elevate Brands has 11 investors. Key investors include SellerX, Oaktree Capital Management, FJ Labs, Soroban Capital Partners, and Upper90.

Elevate Brands operates through Elevate Brands Llc.

Yes. Elevate Brands was acquired by SellerX in May 2023.

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