Equativ
About Equativ
Equativ is a company based in Paris (France) was acquired by Capital Croissance in January 2021.. Equativ has completed 2 acquisitions, including Kamino Retail and Sharethrough. Equativ offers products and services including SSP, AdServer, and Curation. Equativ operates in a competitive market with competitors including PubMatic, Sovrn, Sonobi, Sharethrough and Magnite, among others.
- Headquarter Paris, France
-
Sectors
Media & Entertainment
-
Phone
*********
-
Website
*********
-
Social
*********
-
Annual Revenue
-
Net Profit
-
EBITDA
-
Latest Funding Round
-
Investors
Bridgepoint Capital
& 1 more
-
Employee Count
Employee Count
-
Investments & Acquisitions
Kamino Retail
& 1 more
-
Acquired by
Capital Croissance
(Jan 28, 2021)
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Products & Services of Equativ
Equativ offers a comprehensive portfolio of products and services, including SSP, AdServer, and Curation. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Platform for publishers to sell ad inventory programmatically and manage deals
Tool for serving and optimizing ads across digital formats
System for efficient audience targeting and deal management
Unlock access to complete
Software Development Team
27 people
Leadership Team
25 people
Sales and Marketing
20 people
Product Management Team
11 people
Senior Team
6 people
Human Resources and Administration
5 people
Data Analysis and Operations Team
5 people
Head Team
4 people
Unlock access to complete
Funding Insights of Equativ
- Total Funding Total Funding
- Total Rounds 1
- Last Round Last Round
- First Round First Round
- Investors Count 1
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb, 2023 | Amount | Private Equity Round - Equativ | Valuation | Bridgepoint Capital |
|
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Equativ
Equativ has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Bridgepoint Capital and Capital Croissance. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Middle-market businesses up to €1 billion are acquired pan-Europe.
|
Founded Year | Domain | Location | |
|
Capital Croissance is engaged in venture and growth capital investment.
|
Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
|
Founded Year | Domain | Location | |
|
Startup ecosystems are ignited through strategic investments by Signite Partners.
|
Founded Year | Domain | Location | |
|
Venture capital is directed toward companies in multiple sectors.
|
Founded Year | Domain | Location | |
|
Venture capital is invested in cybersecurity, fintech, and AI startups.
|
Founded Year | Domain | Location |
Investments & Acquisitions by Equativ
Equativ has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Kamino Retail and Sharethrough. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
Bionic investment advisor platform
|
2016 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
Retail media monetization platform
|
2023 | ||||
|
Ad network software is offered to connect advertisers and publishers.
|
2008 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
OVO is recognized as a smart digital payment application.
|
2017 | ||||
|
Bionic investment advisor platform
|
2016 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 |
Financial Statements - Equativ
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Equativ Comparisons
Competitors of Equativ
Equativ operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as PubMatic, Sovrn, Sonobi, Sharethrough and Magnite, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
SSP software is offered to publishers for ad inventory sales.
|
|
| domain | founded_year | HQ Location |
Platform offering SSP solution
|
|
| domain | founded_year | HQ Location |
Premium programmatic advertising solutions are provided for publishers and advertisers.
|
|
| domain | founded_year | HQ Location |
Ad network software is offered to connect advertisers and publishers.
|
|
| domain | founded_year | HQ Location |
SSP software is provided for publishers' content monetization across screens.
|
|
| domain | founded_year | HQ Location |
Native video ads are delivered via programmatic supply-side platform.
|
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
|
|
| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
|
|
| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
|
|
| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
|
Latest news on Equativ
Frequently Asked Questions about Equativ
Where is Equativ located?
Equativ is headquartered in Paris, France.
What does Equativ do?
Equativ has been established as a unified entity from the merger of Smart, DynAdmic, and LiquidM. Operations in the adtech sector are conducted from headquarters in Paris, France, with the domain equativ.com supporting digital activities. Integrated advertising technologies and services are managed across global markets, focusing on streamlined ad delivery and data-driven platforms without specified founding details available.
Who are the top competitors of Equativ?
Equativ's top competitors include PubMatic, Sovrn and Sharethrough.
What products or services does Equativ offer?
Equativ offers SSP, AdServer, and Curation.
How many acquisitions has Equativ made?
Equativ has made 2 acquisitions, including Kamino Retail, and Sharethrough.
Who are Equativ's investors?
Equativ has 2 investors. Key investors include Bridgepoint Capital, and Capital Croissance.
Book a demo & talk to our team
Share a few details and we’ll reach out to schedule a session.