About Magnite
Magnite is a company based in Los Angeles (United States) founded in 2011 was acquired by SpotX in February 2021.. Magnite has raised $37 million across 2 funding rounds from investors including Magnite and W Capital Partners. The company has 905 employees as of December 31, 2024. Magnite has completed 5 acquisitions, including Magnite, SlimCut and SlimCut Media. Magnite offers products and services including SpringServe and DV+ Streaming. Magnite operates in a competitive market with competitors including PubMatic, Sovrn, Sharethrough, Sonobi and Brightcom, among others.
- Headquarter Los Angeles, United States
- Employees 905 as on 31 Dec, 2024
- Stage Public
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Sectors
Media & Entertainment
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Magnite Advertising Solutions India Private Limited
- Date of Incorporation 20 Jul, 2022
- Jurisdiction Thane, Maharashtra, India
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Annual Revenue
$668.17 M7.82as on Dec 31, 2024
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Net Profit
$22.79 M114.32as on Dec 31, 2024
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EBITDA
$109.6 M17.5as on Dec 31, 2024
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Total Equity Funding
$37 M (USD)
in 2 rounds
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Latest Funding Round
$350 M (USD), Post-IPO
Mar 15, 2021
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Investors
Magnite
& 1 more
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Employee Count
905
as on Dec 31, 2024
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Investments & Acquisitions
Magnite
& 4 more
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Acquired by
SpotX
(Feb 05, 2021)
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IPO & Listings of Magnite
Magnite is a publicly listed company on the NASDAQ with ticker symbol MGNI in USA, operating in the Technology services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
Products & Services of Magnite
Magnite offers a comprehensive portfolio of products and services, including SpringServe and DV+ Streaming. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Manages streaming ad inventory for efficient monetization.
Facilitates programmatic streaming video advertising solutions.
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Software Development Team
100 people
Leadership Team
69 people
Product Management Team
38 people
Sales and Marketing
26 people
Operations Team
19 people
Finance and Accounting
17 people
Senior Team
17 people
Legal and Compliance
8 people
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Funding Insights of Magnite
Magnite has successfully raised a total of $37M across 2 strategic funding rounds. The most recent funding activity was a Post-IPO round of $350 million completed in March 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Post-IPO — $350.0M
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First Round
First Round
(12 Sep 2011)
- Investors Count 1
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar, 2021 | Amount | Post-IPO - Magnite | Valuation |
investors |
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| Sep, 2011 | Amount | Series D - Magnite | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Magnite
Magnite has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Magnite and W Capital Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Investment management firm which invests in direct secondary market
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Founded Year | Domain | Location | |
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Magnite is recognized as a leading independent sell-side advertising company.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Magnite
Magnite has strategically engaged in corporate development activities, having acquired 5 companies. Notable acquisitions include Magnite, SlimCut and SlimCut Media. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Video advertisement serving platform
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2015 | ||||
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Advertising services are provided to clients by SlimCut.
|
2014 | ||||
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Advertising inventory is created for publishers via in-article video units.
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2011 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Magnite
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Magnite Comparisons
Competitors of Magnite
Magnite operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as PubMatic, Sovrn, Sharethrough, Sonobi and Brightcom, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
SSP software is offered to publishers for ad inventory sales.
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| domain | founded_year | HQ Location |
Platform offering SSP solution
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| domain | founded_year | HQ Location |
Ad network software is offered to connect advertisers and publishers.
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| domain | founded_year | HQ Location |
Premium programmatic advertising solutions are provided for publishers and advertisers.
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| domain | founded_year | HQ Location |
Digital ad inventory is monetized across devices by publisher platform.
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| domain | founded_year | HQ Location |
Platform offering SSP software
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Magnite
Frequently Asked Questions about Magnite
When was Magnite founded?
Magnite was founded in 2011.
Where is Magnite located?
Magnite is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.
Is Magnite a funded company?
Magnite is a funded company, having raised a total of $37M across 2 funding rounds to date. The company's 1st funding round was a Series D of $37M, raised on Sep 12, 2011.
How many employees does Magnite have?
As of Dec 31, 2024, the latest employee count at Magnite is 905.
What is the annual revenue of Magnite?
Annual revenue of Magnite is $668.17M as on Dec 31, 2024.
What does Magnite do?
Magnite was founded in 2011 and is headquartered in Los Angeles, United States. The company operates in the digital advertising sector, where a supply-side platform is offered to publishers. Content monetization is enabled across formats such as CTV, video, and audio. A dashboard is included for ad campaign monitoring, along with reports that analyze bidding and buyer patterns.
Who are the top competitors of Magnite?
Magnite's top competitors include PubMatic, Sovrn and Sharethrough.
What products or services does Magnite offer?
Magnite offers SpringServe and DV+ Streaming.
Is Magnite publicly traded?
Yes, Magnite is publicly traded on NASDAQ under the ticker symbol MGNI.
How many acquisitions has Magnite made?
Magnite has made 5 acquisitions, including Magnite, SlimCut, and SlimCut Media.
Who are Magnite's investors?
Magnite has 2 investors. Key investors include Magnite, and W Capital Partners.
What is Magnite's ticker symbol?
The ticker symbol of Magnite is MGNI on NASDAQ.
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