Sonobi

New York, United States Founded: 2011 • Age: 15 yrs
Premium programmatic advertising solutions are provided for publishers and advertisers.
Annual revenue - Latest available
Total funding $10.4M 2 rounds
Employees - Tracked headcount
Investors 2 Known backers
Products 2 Services tracked
Competitors 10 Brand Intelligence

About Sonobi

Sonobi is a company based in New York (United States) founded in 2011. Sonobi has raised $10.4 million across 2 funding rounds from investors including Safeguard Scientifics and Cohere Capital. Sonobi has completed 1 acquisition, including Amply Media. Sonobi offers products and services including JetStream and CTV/OTT Advertising. Sonobi operates in a competitive market with competitors including PubMatic, Sovrn, Sharethrough, Brightcom and Komli, among others.

  • Headquarter New York, United States
  • Sectors
    Media & Entertainment
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Sonobi Inc.
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $10.4 M (USD)

    in 2 rounds

  • Latest Funding Round
    Not available
  • Investors
  • Employee Count
    Not available
  • Investments & Acquisitions
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Products & Services of Sonobi

Sonobi offers a comprehensive portfolio of products and services, including JetStream and CTV/OTT Advertising.

Product name locked
Category locked
Primary

Data-driven platform for audience planning across devices and channels.

Product name locked
Category locked
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Service for targeted TV advertising to reach niche audiences.

People of Sonobi

Headcount 50-200
Employee Profiles 22
Employee Profiles
People
Michael Connolly
Co Founder/ Chief Executive Officer
People
Steve Wilcox
Vp, Channel Solutions
People
Deborah Spencer
CTO
People
Eliot Dahood
Vice President Of Products

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Funding Insights of Sonobi

Sonobi has successfully raised a total of $10.4M across 2 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Sonobi

Sonobi has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Safeguard Scientifics and Cohere Capital.

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Venture Fund
Investor Description Founded Year Domain Location
A private equity firm focused on middle market technology investments.
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Venture capital firm investing in early and growth stage companies
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Investor details for Sonobi

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Sonobi

Sonobi has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Amply Media.

Investments
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Investment portfolio details for Sonobi

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

Verified entity values are shown only after access is granted.

Acquisitions
Company Name Description Domain Location Founded Year Amount
Providerof digital & content marketing and advertising services
Locked Locked 2016 Locked
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Complete acquisition details for Sonobi

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  • Transaction dates
  • Acquired stakes
  • Disclosed values
  • Domains and locations

Verified entity values are shown only after access is granted.

Financial Statements - Sonobi

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Detailed financials for Sonobi

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  • Profit trends
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Sonobi Comparisons

Sonobi Primary company
Description
Premium programmatic advertising solutions are provided for ...
Location
New York, United States
Founded Year
2011
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Sonobi

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Competitors of Sonobi

Sonobi operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as PubMatic, Sovrn, Sharethrough, Brightcom and Komli, among others.

Company Name Domain Founded year HQ Location Description
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SSP software is offered to publishers for ad inventory sales.
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Platform offering SSP solution
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Ad network software is offered to connect advertisers and publishers.
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Digital ad inventory is monetized across devices by publisher platform.
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Platform offering SSP software
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Detailed competitors of Sonobi

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  • Domains and locations
  • Full company profiles
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Latest news on Sonobi

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Complete news archive for Sonobi

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  • Source and publication date
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Frequently Asked Questions about Sonobi

Sonobi was founded in 2011 and raised its 1st funding round 4 years after it was founded.

Sonobi is headquartered in New York, United States. It is registered at New York, New York, United States.

Sonobi is a funded company, having raised a total of $10.4M across 2 funding rounds to date.

Sonobi is a digital display advertising company bringing web publishers and advertisers together via a single buying and selling solution. Provides yield optimization technology using direct integration with a real-time bidding platform. Also offers an auction environment for 3rd party ad networks. Sonobi helps publishers consolidate revenue demand into a single bid stream and automates the process of serving campaigns across channels. Provides a self-service platform for RTB yield optimization for small publishers as well.

Sonobi's top competitors include PubMatic, Sovrn and Sharethrough.

Sonobi offers JetStream and CTV/OTT Advertising.

Sonobi has made 1 acquisition, including Amply Media.

Sonobi has 2 investors. Key investors include Safeguard Scientifics, and Cohere Capital.

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