About First AML
First AML is a company based in Auckland (New Zealand) founded in 2017 by Milan Cooper, Bion Behdin, and Chris Caigou. First AML has raised $27.34 million across 2 funding rounds from investors including Blackbird Ventures, Bedrock Investments and Headline. First AML offers products and services including First AML Platform, AI Assist, Identity Verification, Risk Assessments, and Audit and Reporting. First AML operates in a competitive market with competitors including Perfios, Signicat, Onfido, HID Global and IDfy, among others.
- Headquarter Auckland, New Zealand
- Founders Milan Cooper, Bion Behdin, Chris Caigou
- SectorsFinancial ServicesTechnology
- Website category Business and Consumer Services · Business Services
- Phoneβ’β’β’β’ β’β’β’β’
- Website firstaml.com
- Social LinkedIn X YouTube
- Legal Name First Aml Limited
- Total Equity Funding$27.34M (USD)
in 2 rounds
- Latest Funding Round$21.49M (USD), Series B
Nov 2021
- InvestorsBlackbird Ventures
& 5 more
Products & Services of First AML
First AML offers a comprehensive portfolio of products and services, including First AML Platform, AI Assist, Identity Verification, Risk Assessments, and Audit and Reporting.
Integrated platform for AML, KYC, and risk management processes.
Analyzes documents like trust deeds for compliance verification.
Biometric and document checks for individual authentication.
Evaluates and scores risks based on global data sources.
Generates compliance reports and audits in seconds.
Apps and channels of First AML
its YouTube channel First AML has 53 subscribers and 30 videos.
Videos from First AML
The most watched videos on First AML's YouTube channel, First AML (53 subscribers). Click a video to play it here.
More on First AML.
Funding Insights of First AML
First AML has successfully raised a total of $27.34M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $21.49 million completed in November 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $27.34M
- Total Rounds 2
- Last Round Series B β $21.49M
- First Round $5.85M
(Sep 2020)
- Investors Count 6
All 2 funding rounds of First AML with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2021 | $21.49M | Series B | β | Blackbird Ventures | |
| Sep 2020 | $5.85M | Series A | β | Bedrock |
6 investors in total: 4 institutional and 2 angel.
Investors in First AML
First AML has secured backing from 6 investors, including venture fund and angel investors. Prominent investors backing the company include Blackbird Ventures, Bedrock Investments and Headline.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investments are made in seed, early, and later-stage tech companies. | – | blackbird.vc | Surry Hills, Australia | |
Early-stage investments are made by Bedrock in technology sectors. | – | bedrockcap.com | San Francisco, United States | |
Investments are made in early-stage tech startups across multiple sectors. | – | headline.com | San Francisco, United States | |
PE fund focused on high growth companies of New Zealand | – | icehouseventures.co.nz | Auckland, New Zealand | |
EC Eliot Crowther | Founder of Swiggy, active angel investor in Indian startups | – | unknown_c8d5bfaba35a4eb38 | - |
CH Chris Heaslip | Angel investor, ex-CEO of Pushpay, active in Indian startup ecosystem | – | unknown_40e49d2e1df34a239 | - |
Investor details for First AML
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of First AML
22 people are tracked at First AML (10 in leadership, 1 in board & advisors, 11 in team).
| Name | Role | Group |
|---|---|---|
Milan Cooper | Co-Founder & CEO | Leadership |
Bion Behdin | Co-Founder | Leadership |
Chris Caigou | Co-Founder | Leadership |
Louise Hunter | VP Marketing | Leadership |
Becky Henry | Head Of Finance | Leadership |
Lydia Zulkifli | VP Product | Leadership |
Hannah Sellars | VP People And Culture | Leadership |
Jessie Mao | Global Head Of Sales And Product Enablement | Leadership |
Stephen Fletcher | Head Of Onboarding & Implementation - UK | Leadership |
Ella May | Head Of UK Delivery | Leadership |
Samantha Wong | Board Member | Board & advisors |
Christine Greule | Technical Onboarding Specialist | Team |
Kate Green | Senior Customer Success Manager | Team |
Hena Sharma | Customer Success Lead ANZ | Team |
Rebecca Passlow | Customer Success Lead - ANZ | Team |
Simon Luke | UK Country Manager | Team |
Daniel Fleming | Onboarding And Implementation Consultant | Team |
Claudia Alexander | Delivery Team Lead | Team |
Matt Keen | Principle Engineer | Team |
Serena C. | Global Demand Generation Manager | Team |
2 more people are available in the full profile.
Complete people profiles for First AML
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of First AML
3 dated milestones of First AML across 4 years, from founding to its latest funding, stage changes and deals.
- Founded First AML is founded.
- Funding First funding round of $5.8M.
- Funding Latest funding round, Series B, of $21.5M.
Competitors of First AML
First AML operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Perfios, Signicat, Onfido, HID Global and IDfy, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| perfios.com | 2008 | Bengaluru, India | $258.77M | – | Provides financial technology solutions for data analysis and verification globally. | |
| signicat.com | 2006 | Trondheim, Norway | $2.09M | 150 | Software solutions for identity management are provided via APIs. | |
| onfido.com | 2012 | London, United Kingdom | $242.38M | 516 | Identity verification solutions are provided, including document and biometric authentication. | |
| hidglobal.com | 1991 | Austin, United States | – | – | Cloud-based physical identity and access management systems are developed. | |
| idfy.com | 2011 | Mumbai, India | $56.03M | 587 | Identity verification, background screening, and fraud prevention solutions are provided. | |
| encompasscorporation.com | 2011 | Glasgow, United Kingdom | $197.68M | 206 | Corporate Digital Identity and KYC solutions are provided by Encompass. | |
| kriya.co | 2010 | London, United Kingdom | $451.59M | 130 | Diversified business loans, payments, and authentication solutions are provided online. | |
| unico.io | 2007 | Sao Paulo, Brazil | $337.34M | – | Digital identity solutions company providing facial biometrics and digital admission solutions | |
| digio.com.br | 2016 | Sao Paulo, Brazil | – | – | Mobile platform offering credit cards | |
| trulioo.com | 2011 | Vancouver, Canada | $477.19M | – | Identity verification platform |
Detailed competitors of First AML
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of First AML
The website of First AML (firstaml.com) receives about 81.2K visits a month and ranks #271,749 among all websites worldwide, #7,733 in Business Services.
- Monthly visits81.2K
▼ 15.7% vs previous month
- Unique visitors29.5K
per month
- Global rank#271,749
among all websites
- Category rank#7,733
Business and Consumer Services · Business Services
- Bounce rate31%
- Pages per visit6.9
- Average visit2 min 28 sec
- DevicesDesktop 48% Β· Mobile 52%
Websites whose visitors overlap most with First AML. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| mystatelimited.com.au | 100% | 6.2K | #3,005,731 | View details | |
hnlaw.com.au | hnlaw.com.au | 89% | – | #4,377,342 | β |
| financialeducation.com.au | 83% | 18.3K | #1,477,038 | View details | |
sophiegrace.com.au | sophiegrace.com.au | 80% | – | #3,652,110 | β |
Latest news on First Aml
Complete news archive for First AML
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to First AML
10 companies that operate in the same segment as First AML (Regulatory & Compliance Tech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud-based anti-money laundering solutions are provided for compliance. | 2014 | London, England, United Kingdom | USD 167.21 M | USD 45.67 M | 443 | |
CLEAR is focused on secure identity verification for seamless experiences. | 2010 | New York, New York, United States | USD 135 M | USD 900.78 M | 4,019 | |
Automated and expert-led identity verification services are provided. | 2010 | Munchen, Bayern, Germany | USD 40 M | – | 29 | |
AI-based fraud prevention for e-commerce payments is provided. | 2013 | New York, New York, United States | USD 232.02 M | USD 346.08 M | 693 | |
AI-powered data and decision intelligence solutions are provided for businesses. | 2016 | London, England, United Kingdom | USD 546.08 M | – | – | |
Facial recognition and AI video analysis solutions are provided. | 2011 | Beijing, China | USD 1.98 B | – | – | |
Compliance management solutions for financial institutions | 2014 | New York, New York, United States | USD 461 M | – | – | |
Identity verification, background screening, and fraud prevention solutions are provided. | 2011 | Mumbai, Maharashtra, India | USD 103.31 M | – | – | |
Software solutions for identity management are provided via APIs. | 2006 | Trondheim, Trøndelag, Norway | USD 2.09 M | USD 72.04 M | 150 | |
AI-driven image recognition for emotion and activity analysis is provided. | – | Boston, Massachusetts, United States | USD 59.7 M | – | 40 |
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Frequently Asked Questions about First AML
First AML was founded in 2017 and raised its 1st funding round 3 years after it was founded.
First AML is headquartered in Auckland, New Zealand.
Milan Cooper is the current CEO of First AML. They have also founded this company.
First AML is a funded company, having raised a total of $27.34M across 2 funding rounds to date. The company's 1st funding round was a Series A of $5.85M, raised on Sep 2020.
KYC AML solutions for multiple sectors such as law firms, financial institutions, accountants, real estate agencies, and more. It facilitates transaction monitoring, customer onboarding, identity verification, fraud prevention, and more. It facilitates biometric identity verification.
First AML offers First AML Platform, AI Assist, Identity Verification, Risk Assessments, and Audit and Reporting.
First AML has 6 investors. Key investors include Blackbird Ventures, Bedrock Investments, Headline, Eliot Crowther, and Icehouse Ventures.
First AML operates through First Aml Limited.

