Flycast Communications

San Francisco, United States Founded: 1996 • Age: 30 yrs Acquired By CMGI
Ad exchange for online advertising campaigns is operated.

About Flycast Communications

Flycast Communications is a Media & Entertainment company based in San Francisco (United States) founded in 1996, and was acquired by CMGI in January 2000. Ad exchange for online advertising campaigns is operated. Its focus areas include Enterprise Applications, AdTech, Ad Exchange and Cross-Device. Its competitors include Rubicon Project, OpenX and 33Across; 3 of its 3 listed competitors have raised funding.

Company details

Flycast Communications was established in 1996 in San Francisco, United States, within the online advertising sector. An ad exchange platform is maintained to support e-commerce firms, direct response marketers, and interactive agencies in planning web-based campaigns. Advertisers messages are distributed across a network, facilitating targeted outreach in digital environments. Operations focus on enabling efficient ad placements and campaign management for various marketing entities.

  • Headquarters San Francisco, United States
  • Stage Acquired
  • Sectors
    Media & Entertainment
  • Phone
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  • Website flycast.com
  • Acquired by CMGI (Jan 2000)
Key Metrics

Funding Insights of Flycast Communications

  • Total Rounds 1
  • Investors Count 1

All 1 funding rounds of Flycast Communications with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jun 1997Series A––
Valuation history

2 investors in total: 2 institutional.

Investors in Flycast Communications

Flycast Communications has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Bessemer Venture Partners and CMGI.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Venture capital investments and support for entrepreneurs in technology and innovation sectors.
1911bvp.comRedwood City, United States
Supply chain and logistics solutions are designed and distributed globally.
1968cmgi.comAndover, United States
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Investor details for Flycast Communications

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  • Complete investor list
  • Round participation
  • Investor portfolios
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Timeline of Flycast Communications

3 dated milestones of Flycast Communications across 4 years, from founding to its latest funding, stage changes and deals.

  1. Founded Flycast Communications is founded.
  2. Funding First funding round.
  3. Exit Acquired by CMGI.

Competitors of Flycast Communications

Flycast Communications has 3 listed competitors in our database, 3 of them funded. They include Rubicon Project, OpenX and 33Across.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
rubiconproject.com2007Los Angeles, United States$46M665
Provides a platform for buying and selling ad inventory
openx.com2007Pasadena, United States$85M336
Programmatic ad exchange connects publishers with advertisers via RTB platform.
33across.com2007New York, United States$25.65M
Publisher monetization and revenue platform
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Detailed competitors of Flycast Communications

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Top companies in Advertising & Marketing Tech

3 companies that operate in the same segment as Flycast Communications (Advertising & Marketing Tech) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
AI-powered platform manages marketing creatives and customer journeys.
1982San Jose, California, United StatesUSD 23.77 B30,710
Ad verification solutions are delivered for digital media campaigns.
2008New York, New York, United StatesUSD 396.5 MUSD 748.29 M1,200
Native advertising solutions are delivered via a cloud-based content platform.
2006New York, New York, United StatesUSD 403.72 MUSD 1.3 B1,800
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Frequently Asked Questions about Flycast Communications

Flycast Communications was founded in 1996 and raised its 1st funding round 1 year after it was founded.

Flycast Communications is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Flycast Communications was established in 1996 in San Francisco, United States, within the online advertising sector. An ad exchange platform is maintained to support e-commerce firms, direct response marketers, and interactive agencies in planning web-based campaigns. Advertisers messages are distributed across a network, facilitating targeted outreach in digital environments. Operations focus on enabling efficient ad placements and campaign management for various marketing entities.

Flycast Communications's top competitors include Rubicon Project, OpenX and 33Across.

Flycast Communications has 2 investors. Key investors include Bessemer Venture Partners, and CMGI.

Yes. Flycast Communications was acquired by CMGI in January 2000.

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