
About HALF MAGIC
HALF MAGIC is a company based in New York (United States) founded in 2021. HALF MAGIC offers products and services including SPARKLESTIK EYE CRAYON, GLITTERPUCK DUO, CRYSTAL BUTTER LIP BALM, FACE GEMS, and SOFT BLUR BLUSH. HALF MAGIC operates in a competitive market with competitors including Function of Beauty, Sol de Janeiro, Juice Beauty, Victoria Beckham Beauty and Kreyol Essence, among others.
- Headquarter New York, United States
- SectorsHealthcare
- Emailβ’β’β’β’β’β’β’β’
- Website halfmagicbeauty.com
- Social Instagram YouTube
- InvestorsA24
& 3 more
Products & Services of HALF MAGIC
HALF MAGIC offers a comprehensive portfolio of products and services, including SPARKLESTIK EYE CRAYON, GLITTERPUCK DUO, CRYSTAL BUTTER LIP BALM, FACE GEMS, and SOFT BLUR BLUSH.
Eye crayon providing sparkling effects for creative eye looks.
Lip gloss duo for vibrant, long-lasting color application.
Lip balm offering hydration with a crystalline finish.
Gems for facial adornment to enhance beauty routines.
Blush for a soft, blurred effect on cheeks and face.
Apps and channels of HALF MAGIC
its YouTube channel Half Magic Beauty has 1.84K subscribers and 20 videos.
Videos from HALF MAGIC
The most watched videos on HALF MAGIC's YouTube channel, Half Magic Beauty (1.84K subscribers). Click a video to play it here.
More on Half Magic Beauty.
Funding Insights of HALF MAGIC
- Total Rounds 1
- Investors Count 4
All 1 funding rounds of HALF MAGIC with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
4 investors in total: 4 institutional.
Investors in HALF MAGIC
HALF MAGIC has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include A24, ACG Partners and Imaginary Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity firm focused on growth-stage companies | – | acgpartners.com | New York, United States | |
Retail and technology startups are funded by Imaginary venture capital. | – | imaginary.co | New York, United States | |
Investment and holding company controlled by Len Blavatnik | – | accessindustries.com | New York, United States | |
Films and TV shows are produced and distributed by A24. | 2012 | a24films.com | New York, United States |
Investor details for HALF MAGIC
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of HALF MAGIC
2 dated milestones of HALF MAGIC across 2 years, from founding to its latest funding, stage changes and deals.
- Founded HALF MAGIC is founded.
- Funding First funding round.
Competitors of HALF MAGIC
HALF MAGIC operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Function of Beauty, Sol de Janeiro, Juice Beauty, Victoria Beckham Beauty and Kreyol Essence, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| functionofbeauty.com | 2015 | New York, United States | $166.17M | 335 | Customized skin and hair care products are provided online. | |
| soldejaneiro.com | 2015 | New York, United States | $14.58M | – | Brand of body care products | |
| juicebeauty.com | 2005 | San Rafael, United States | $27.11M | 66 | Clean skincare and makeup solutions are offered by Juice Beauty. | |
| victoriabeckhambeauty.com | 2018 | New York, United States | – | 12 | Operates a direct-to-consumer brand offering multi-category organic beauty products. | |
| kreyolessence.com | 2014 | Miami, United States | $400,000 | 7 | Organic beauty products are offered online by Kreyol Essence. | |
| truemoringa.com | 2013 | Cambridge, United States | – | – | Moringa oil-based skin and hair care products are offered. | |
| innbeautyproject.com | 2019 | White Plains, United States | $12M | 22 | Online internet first brand offering organic multi-category beauty products | |
| kyliecosmetics.com | 2015 | Oxnard, United States | – | – | Organic multi-category beauty products are sold via an online platform. | |
| hollywoodhairbar.com | 2018 | Los Angeles, United States | – | – | Provides natural hair care serums and beauty items for growth and maintenance. |
Detailed competitors of HALF MAGIC
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of HALF MAGIC
The website of HALF MAGIC (halfmagicbeauty.com) receives about 103.6K visits a month.
- Monthly visits103.6K
▼ 9.6% vs previous month
Websites whose visitors overlap most with HALF MAGIC. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
basmabeauty.com | basmabeauty.com | 100% | – | #1,908,687 | β |
revlonanz.com | revlonanz.com | 99% | – | #805,605 | β |
| mobbeauty.com | 99% | – | #471,071 | View details | |
| violettefr.com | 97% | 256.4K | #148,104 | View details | |
runwayroguebeauty.com | runwayroguebeauty.com | 95% | – | #333,814 | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for HALF MAGIC
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Similar companies to HALF MAGIC
10 companies that operate in the same segment as HALF MAGIC (Beauty & Skin Care Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cosmetics, skincare, haircare, and wellness products are retailed online. | 2012 | Mumbai, Maharashtra, India | USD 103.18 M | USD 1.07 B | 10,990 | |
Beauty and cosmetic products are retailed through an online platform. | 2011 | Mumbai, Maharashtra, India | USD 559.95 M | – | – | |
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | – | 431 | |
Online brand offering mens grooming products | 2015 | Gurugram, Haryana, India | USD 52.66 M | – | – | |
Hair coloring kits are provided via an internet-first brand. | 2013 | San Francisco, California, United States | USD 248.9 M | – | 247 | |
It offers a platform to schedule & manages appointments for beauty services | 2012 | San Francisco, California, United States | USD 168.82 M | – | – | |
Retailer of perfumes, cosmetics, skincare, and related gift set items | 2012 | Gurugram, Haryana, India | USD 58.54 M | – | – | |
Platform offering multi-category natural beauty care products | 2019 | Mumbai, Maharashtra, India | USD 46.98 M | USD 9.25 M | 94 | |
Online brand offering multi-category natural skin care and makeup products | 2016 | Gurugram, Haryana, India | USD 141.36 M | USD 182.2 M | 864 | |
Multi-category organic grooming products for men are offered online. | 2015 | Gurugram, Haryana, India | USD 10.98 M | USD 13.91 M | 264 |
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Frequently Asked Questions about HALF MAGIC
HALF MAGIC was founded in 2021 and raised its 1st funding round 2 years after it was founded.
HALF MAGIC is headquartered in New York, United States. It is registered at New York, New York, United States.
HALF MAGIC was founded in 2021 and is based in New York, United States. An online platform is operated for organic beauty products in multiple categories, including vegan and cruelty-free options such as eye care, face tools, adornments, and accessories. A blog for inspiration is also provided, serving the beauty sector through e-commerce.
HALF MAGIC's top competitors include Sol de Janeiro, Function of Beauty and Kylie Cosmetics.
HALF MAGIC offers SPARKLESTIK EYE CRAYON, GLITTERPUCK DUO, CRYSTAL BUTTER LIP BALM, FACE GEMS, and SOFT BLUR BLUSH.
HALF MAGIC has 4 investors. Key investors include A24, ACG Partners, Imaginary Ventures, and Access Industries.
The website of HALF MAGIC receives about 104 thousand visits a month.