VIOLETTE_FR

Brooklyn, United States Founded: 2021 • Age: 5 yrs
Multi-category natural makeup products are offered via an internet-first brand.

About VIOLETTE_FR

VIOLETTE_FR is a company based in Brooklyn (United States) founded in 2021 by Violette Serrat. It operates as a Direct-to-Consumer (D2C). VIOLETTE_FR has raised $2.75 million across 2 funding rounds from investors including Silas Capital, Super Ordinary and Felix Capital. VIOLETTE_FR offers products and services including Plume Lip, Boum-Boum Milk, Yeux Paint, Bisou Balm, and Avec Amour. VIOLETTE_FR operates in a competitive market with competitors including Mented Cosmetics, MERIT, LIVETINTED, Subtl Beauty and HAUS LABORATORIES, among others.

  • Headquarter Brooklyn, United States
  • Founders Violette Serrat
  • Sectors
    Healthcare
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Healthcare → Health Technology & Digital Health
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $2.75 M (USD)

    in 2 rounds

  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
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Products & Services of VIOLETTE_FR

VIOLETTE_FR offers a comprehensive portfolio of products and services, including Plume Lip, Boum-Boum Milk, Yeux Paint, Bisou Balm, and Avec Amour. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Feather matte lip whip with weightless comfort provided.

3-in-1 skincare spray for hydration is offered here.

Liquid eyeshadow and liner combo is provided effectively.

Sheer matte lipstick for lips is crafted uniquely.

Signature fragrance embodying elegance is presented distinctly.

People of VIOLETTE_FR
Headcount 10-50
Employee Profiles 9
Employee Profiles
People
Ann Jacoby
Director, Creative Services
People
Chloé Loisillier
General Manager Europe
People
Heidi Merris
President
People
Meghan Nguy
Director of Product Development

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Funding Insights of VIOLETTE_FR

VIOLETTE_FR has successfully raised a total of $2.75M across 2 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round
  • First Round

    (07 Jun 2021)

  • Investors Count 7
Date Amount Transaction Name Valuation Lead Investors Investors
Dec, 2024 Amount Series B - VIOLETTE_FR Valuation Felix Capital , Monogram Capital Partners
Jun, 2021 Amount Seed - VIOLETTE_FR Valuation Female Founders Fund , Felix Capital
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in VIOLETTE_FR

VIOLETTE_FR has secured backing from 7 investors, including venture fund and institutional investors. Prominent investors backing the company include Silas Capital, Super Ordinary and Felix Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Tech companies are funded by this London-based venture capital firm.
Founded Year Domain Location
PE firm invests in the US
Founded Year Domain Location
An operational investment fund focused on premium brands is operated.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by VIOLETTE_FR

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - VIOLETTE_FR

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Violette_Fr Comparisons

Employees
+
Add Comparison
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Competitors of VIOLETTE_FR

VIOLETTE_FR operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Mented Cosmetics, MERIT, LIVETINTED, Subtl Beauty and HAUS LABORATORIES, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Internet first brand offering cosmetic products
domain founded_year HQ Location
Eco-friendly beauty products are offered online by MERIT.
domain founded_year HQ Location
Internet-first brand offering apparel and beauty products for women
domain founded_year HQ Location
Makeup products are sold online with customization options.
domain founded_year HQ Location
Private label makeup products are provided in a cruelty-free range.
domain founded_year HQ Location
Multi-category makeup products are offered by internet-first brand Saie.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Violette_Fr

Violette_FR Launches at Sephora
Beautypackaging1 year ago
VIOLETTE_FR Raises Series B Funding
Finsmes1 year ago

Frequently Asked Questions about VIOLETTE_FR

When was VIOLETTE_FR founded?

VIOLETTE_FR was founded in 2021.

Where is VIOLETTE_FR located?

VIOLETTE_FR is headquartered in Brooklyn, United States. It is registered at Brooklyn, New York, United States.

Is VIOLETTE_FR a funded company?

VIOLETTE_FR is a funded company, having raised a total of $2.75M across 2 funding rounds to date. The company's 1st funding round was a Seed of $2.75M, raised on Jun 07, 2021.

What does VIOLETTE_FR do?

VIOLETTE_FR is focused on providing innovative beauty products including makeup, skincare, haircare, and fragrances. The company operates in the personal care sector, emphasizing vegan and cruelty-free solutions. Products are designed to be safe, effective, and conscious, with offerings like Plume Lip, Boum-Boum Milk, and Yeux Paint. Sustainability is prioritized through initiatives like carbon-neutral delivery options and contributions to environmental organizations.

Who are the top competitors of VIOLETTE_FR?

VIOLETTE_FR's top competitors include MERIT, Mented Cosmetics and Subtl Beauty.

What products or services does VIOLETTE_FR offer?

VIOLETTE_FR offers Plume Lip, Boum-Boum Milk, Yeux Paint, Bisou Balm, and Avec Amour.

Who are VIOLETTE_FR's investors?

VIOLETTE_FR has 7 investors. Key investors include Silas Capital, Super Ordinary, Felix Capital, Monogram Capital Partners, and Experienced Capital.

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