About IL Makiage
IL Makiage is a company based in New York (United States) founded in 1972 by Shiran Holtzman Erel. IL Makiage has raised $130 million across 2 funding rounds from investors including Fidelity Investments, Franklin Templeton and First Light Capital Group. The company has 51 employees as of December 31, 2022. IL Makiage has completed 3 acquisitions, including Missbeez, NeoWize and Voyage 81. IL Makiage operates in a competitive market with competitors including Glossier, Function of Beauty, E.L.F Cosmetics, Plum and Minimalist, among others.
- Headquarter New York, United States
- Employees 51 as on 31 Dec, 2022
- Founders Shiran Holtzman Erel
- Stage Unicorn
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Sectors
ConsumerHealthcare
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Email
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Phone
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Website
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Social
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- Legal Name Im Pro Makeup Ny Lp
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
Not available
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Total Equity Funding
$130 M (USD)
in 2 rounds
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Latest Funding Round
$130 M (USD), Series B
Jan 10, 2022
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Investors
Fidelity Investments
& 4 more
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Employee Count
51
as on Dec 31, 2022
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Investments & Acquisitions
Missbeez
& 2 more
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People of IL Makiage
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Funding Insights of IL Makiage
IL Makiage has successfully raised a total of $130M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $130 million completed in January 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in IL Makiage
IL Makiage has secured backing from 5 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include Fidelity Investments, Franklin Templeton and First Light Capital Group.
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L Catterton is recognized as a leading consumer-focused private equity group.
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Diversified investment management services are offered globally by the firm.
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Investor details for IL Makiage
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Investments & Acquisitions by IL Makiage
IL Makiage has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Missbeez, NeoWize and Voyage 81.
Investment portfolio details for IL Makiage
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| Company Name | Description | Domain | Location | Founded Year | Amount |
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Core activities are centered on automotive and imaging markets.
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AI-based personalization is delivered to eCommerce via machine learning.
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Beauty services are booked at home via an app-based marketplace.
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Complete acquisition details for IL Makiage
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Financial Statements - IL Makiage
Detailed financials for IL Makiage
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Il Makiage Comparisons
Peer comparison for IL Makiage
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Competitors of IL Makiage
IL Makiage operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Glossier, Function of Beauty, E.L.F Cosmetics, Plum and Minimalist, among others.
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Multicategory beauty products are offered via an internet-first brand.
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Customized skin and hair care products are provided online.
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Multi-category color cosmetics are provided by an internet-first brand.
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Vegan skincare, haircare, and body care products are provided.
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Manufacturer of skincare, haircare, and baby care products addressing various skin and hair concerns
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Detailed competitors of IL Makiage
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Latest news on Il Makiage
Complete news archive for IL Makiage
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Frequently Asked Questions about IL Makiage
IL Makiage was founded in 1972 and raised its 1st funding round 45 years after it was founded.
IL Makiage is headquartered in New York, United States. It is registered at New York, New York, United States.
Oran Holtzman is the current CEO of IL Makiage.
IL Makiage is a funded company, having raised a total of $130M across 2 funding rounds to date.
As of Dec 31, 2022, the latest employee count at IL Makiage is 51.
Founded in 1972 and headquartered in New York, United States, IL Makiage operates as an internet-first brand in the beauty sector. Makeup products, including foundations, lipsticks, mascaras, and primers, are offered through a platform that provides personalized recommendations via user quizzes. Influencer tutorial videos are also featured to support product usage. The catalog encompasses various cosmetics such as eye shadows, highlighters, and eyebrow gels.
IL Makiage's top competitors include Glossier, Minimalist and E.L.F Cosmetics.
IL Makiage has 5 investors. Key investors include Fidelity Investments, Franklin Templeton, First Light Capital Group, Thomas Tull, and L Catterton.
The valuation of IL Makiage is $1.5B as of Jan 2022.