About Insense
Insense is a company based in New York (United States) founded in 2016 by Danil Saliukov and Anton Saliukov. It operates as a SaaS (Software-as-a-Service) and Two-Sided Marketplace. Insense has raised $1.28 million across 7 funding rounds from investors including NP Capital, Venture Development Partners and Ilya Lagutin. Insense offers products and services including Creator Marketplace, UGC Content Production, and Creator Ads. Insense operates in a competitive market with competitors including SuperAwesome, Influential, LTK, Adly and BitStar, among others.
- Headquarter New York, United States
- Founders Danil Saliukov, Anton Saliukov
- SectorsTechnology
- Website category Business and Consumer Services · Online Marketing
- Email••••••••
- Phone•••• ••••
- Website insense.pro
- Social LinkedIn X Facebook Instagram
- Legal Name Insense Ads, Inc.
- Total Equity Funding$1.28M (USD)
in 7 rounds
- Latest Funding Round$148.99K (USD), Seed
Nov 2020
- InvestorsNP Capital
& 4 more
Products & Services of Insense
Insense offers a comprehensive portfolio of products and services, including Creator Marketplace, UGC Content Production, and Creator Ads.
Platform connecting brands with creators for campaigns.
Authentic user-generated content created for social ads.
Whitelisted ads run from creators' social handles.
Apps and channels of Insense
Insense publishes 2 mobile apps with over 10K+ downloads.
Funding Insights of Insense
Insense has successfully raised a total of $1.28M across 7 strategic funding rounds. The most recent funding activity was a Seed round of $148.99 thousand completed in November 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1.28M
- Total Rounds 7
- Last Round Seed — $148,991
- First Round $150,000
(Jan 2016)
- Investors Count 5
All 7 funding rounds of Insense with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2020 | $148,991 | Seed | – | – | – |
| Mar 2018 | $1M | Seed | – | NP Capital, Venture Development Partners | |
| Nov 2016 | $185,700 | Debt – Conventional | – | – | – |
| Sep 2016 | $75,000 | Debt – Conventional | – | – | – |
| Aug 2016 | $130,000 | Seed | – | Starta | – |
| Aug 2016 | $1.42M | Grant | – | – | |
| Jan 2016 | $150,000 | Grant | – | – |
5 investors in total: 4 institutional and 1 angel.
Investors in Insense
Insense has secured backing from 5 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include NP Capital, Venture Development Partners and Ilya Lagutin.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture Development Partners is engaged in investing in innovative technology startups. | – | vdpartners.com | San Francisco, United States | |
Early-stage tech startups are accelerated by sector-agnostic VC-backed program. | – | starta.vc | New York, United States | |
NP Capital is engaged in alternative investment fund management. | – | np.capital | Luxembourg, Luxembourg | |
A government-backed foundation providing seed-stage investments to support small businesses. | 1950 | nsf.gov | Arlington, United States | |
IL Ilya Lagutin | Angel investor and entrepreneur, co-founder of Earnest Capital, focusing on tech startups. | – | unknown_057d99e2ccf247659 | - |
Investor details for Insense
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Insense
56 people are tracked at Insense (10 in leadership, 46 in team).
| Name | Role | Group |
|---|---|---|
Danil Saliukov | Co-Founder & CEO | Leadership |
Anton Saliukov | Co-Founder & COO | Leadership |
Katia Lara | Talent Acquisition Partner | Leadership |
Thiago Nogueira | Creative Director | Leadership |
Lena Kushnir | CEO Personal Assistant | Leadership |
Juan Carlos Peña | Sales Director | Leadership |
Vinicius Tsugue | Head of Talent | Leadership |
Emre Ergin | Head of Product | Leadership |
Konstantin Trepalin | Head of Engineering | Leadership |
Manana Papiashvili | CRO & Managing Partner | Leadership |
Gabriela Quintero | Account Executive | Team |
Rodrigo Barbosa | Outreach & Moderation Manager | Team |
Julia Art | Senior Frontend Engineer | Team |
Julie Richert | Digital Account Manager | Team |
Roberto Vargas | Customer Support Specialist | Team |
Jade Cottee | Senior Marketing Manager | Team |
Sabrina Berta | Influencer Marketing Manager | Team |
Lili Deluiz | Senior Digital Account Manager | Team |
Irina Partas | Matching & Outreach Lead | Team |
Matias Andres | Influencer Marketing Specialist | Team |
36 more people are available in the full profile.
Complete people profiles for Insense
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Insense
3 dated milestones of Insense across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Insense is founded.
- Funding First funding round of $150K.
- Funding Latest funding round, Seed, of $149K.
Competitors of Insense
Insense operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as SuperAwesome, Influential, LTK, Adly and BitStar, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| superawesome.com | 2013 | London, United Kingdom | $37M | 159 | Kid-safe programmatic ad platform for under-13 audiences is operated. | |
| influential.co | 2014 | Las Vegas, United States | $18.65M | 249 | Influencer marketing platform is provided for social media content monetization. | |
| shopltk.com | 2011 | Dallas, United States | $615M | 389 | Multi-category products are aggregated online for shopping. | |
| adly.com | 2009 | Los Angeles, United States | $13.51M | 13 | Brands are matched with influencers for targeted marketing campaigns. | |
| bitstar.tokyo | 2014 | Tokyo, Japan | $22.67M | – | BitStar is engaged in supporting creators and businesses with influencer marketing and content production. | |
| grin.co | 2014 | Sacramento, United States | $143.92M | 220 | Influencer marketing platform for ecommerce businesses is provided by GRIN. | |
| humanz.com | 2017 | Tel Aviv, Israel | $16M | – | Influencer marketing solutions are delivered via cloud and AI platform. | |
| ikala.ai | 2011 | Taipei, Taiwan | $51.45M | – | AI-powered influencer marketing and cloud management solutions are provided. | |
| kofluence.com | 2018 | Bengaluru, India | $5.33M | 80 | AI-driven influencer marketing solutions are offered for businesses. |
Detailed competitors of Insense
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Insense
The website of Insense (insense.pro) receives about 230.2K visits a month and ranks #188,284 among all websites worldwide, #5,142 in Online Marketing.
- Monthly visits230.2K
▲ 29.5% vs previous month
- Unique visitors67.5K
per month
- Global rank#188,284
among all websites
- Category rank#5,142
Business and Consumer Services · Online Marketing
- Bounce rate39%
- Pages per visit4.3
- Average visit1 min 31 sec
- DevicesDesktop 45% · Mobile 55%
Websites whose visitors overlap most with Insense. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| billo.app | 100% | 311K | #115,163 | View details | |
| usetwirl.com | 93% | 63.5K | #761,999 | View details | |
| joinbrands.com | 92% | 212.1K | #146,722 | View details | |
shoutugc.com | shoutugc.com | 88% | – | #1,537,174 | – |
| inbeat.agency | 88% | 124.3K | #443,266 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Insense
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Insense
Complete news archive for Insense
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Insense
10 companies that operate in the same segment as Insense (MarketingTech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 360.17 M | USD 1.3 B | 2,190 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M | – | – | |
Cloud-based omnichannel communication and customer engagement platform is utilized. | 2008 | San Francisco, California, United States | USD 239.77 M | USD 5.07 B | 5,540 | |
Mobile marketing platform for attribution and user acquisition | 2012 | San Francisco, California, United States | USD 1.72 B | USD 4.71 B | 1,560 | |
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
SaaS email marketing solutions are offered to e-commerce businesses. | 2012 | Boston, Massachusetts, United States | USD 778.5 M | USD 1.23 B | 2,180 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Automated usability testing and feedback for mobile experiences is provided. | 2007 | San Francisco, California, United States | USD 148.5 M | USD 21.68 M | 557 | |
Video hosting, creation, management, and streaming services are provided. | 2004 | New York, New York, United States | USD 450 M | USD 417.01 M | 1,100 |
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Frequently Asked Questions about Insense
Insense was founded in 2016.
Insense is headquartered in New York, United States. It is registered at New York, New York, United States.
Danil Saliukov is the current CEO of Insense. They have also founded this company.
Insense is a funded company, having raised a total of $1.28M across 7 funding rounds to date. The company's 1st funding round was a Grant of $150K, raised on Jan 2016.
Insense is recognized as an all-in-one influencer marketing platform where collaboration between brands and creators for user-generated content (UGC), organic posting, and whitelisted ads on platforms like Instagram and TikTok is facilitated. Services including creator matchmaking, campaign management, and content production are offered to support brand awareness, conversions, and sales. Integration with platforms such as TikTok, Meta, and Shopify is enabled to streamline marketing efforts. Both self-service and managed service options are provided to cater to diverse business needs in the digital marketing sector.
Insense's top competitors include SuperAwesome, Adly and iKala.
Insense offers Creator Marketplace, UGC Content Production, and Creator Ads.
Insense has 5 investors. Key investors include NP Capital, Venture Development Partners, Ilya Lagutin, Starta, and National Science Foundation.
Insense operates through Insense Ads, Inc..
Yes. Insense publishes Insense: Brand Collabs and 1 more app, with over 10,000 downloads.
The website of Insense receives about 230 thousand visits a month and ranks #188,284 among all websites worldwide.