iSpot.tv

Seattle, United States Founded: 2012 • Age: 14 yrs
Campaign analytics for TV ads are delivered via ACR technology.
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About iSpot.tv

iSpot.tv is a company based in Seattle (United States) founded in 2012.. iSpot.tv has raised $440.86 million across 7 funding rounds from investors including Goldman Sachs Asset Management, Insight Partners and Madrona. iSpot.tv has completed 5 acquisitions, including 605, Ace Metrix and DRMetrix. iSpot.tv offers products and services including Creative Assessment, Audience Measurement, and Ad Verification. iSpot.tv operates in a competitive market with competitors including TVision Insights, EDO, Cadent, TVSquared and INVISION, among others.

  • Headquarter Seattle, United States
  • Stage Minicorn
  • Sectors
    Media & Entertainment
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Ispot.Tv, Inc.
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $440.86 M (USD)

    in 7 rounds

  • Latest Funding Round
    $3.13 M (USD), Series D

    Jan 12, 2024

  • Investors
  • Employee Count
    Employee Count
  • Investments & Acquisitions
    605

    & 4 more

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Products & Services of iSpot.tv

iSpot.tv offers a comprehensive portfolio of products and services, including Creative Assessment, Audience Measurement, and Ad Verification. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Tool for pre-market testing and benchmarking of ad creatives

Service to measure TV ad impressions and engagement levels

Platform for ensuring accuracy of ad placements and performance

People of iSpot.tv
Headcount 200-500
Employee Profiles 65
Board Members and Advisors 7
Employee Profiles
People
Juel U.
Quality Assurance Architect
People
Craig Ziegler
Chief Product Officer
People
Yiran Sun
Senior Data Analyst
People
Kristin Boraas
Svp, Legal

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Board Members and Advisors
people
Thomas Walker
Board Member

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Funding Insights of iSpot.tv

iSpot.tv has successfully raised a total of $440.86M across 7 strategic funding rounds. The most recent funding activity was a Series D round of $3.13 million completed in January 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 7
  • Last Round Series D — $3.1M
  • First Round

    (06 Jul 2012)

  • Investors Count 4
Date Amount Transaction Name Valuation Lead Investors Investors
Jan, 2024 Amount Series D - iSpot.tv Valuation

investors

Nov, 2022 Amount Series D - iSpot.tv Valuation

investors

Apr, 2022 Amount Series D - iSpot.tv Valuation Goldman Sachs Asset Management
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in iSpot.tv

iSpot.tv has secured backing from 4 investors, including institutional and venture fund investors. Prominent investors backing the company include Goldman Sachs Asset Management, Insight Partners and Madrona. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Investment firm scaling software and technology companies from early to late stages.
Founded Year Domain Location
Venture capital investing in AI, biotech, and technology sectors, focusing on seed and early stages in Seattle and beyond.
Founded Year Domain Location
Early-stage companies are invested in globally by TL Ventures.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by iSpot.tv

iSpot.tv has strategically engaged in corporate development activities, having acquired 5 companies. Notable acquisitions include 605, Ace Metrix and DRMetrix. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Data analytics solutions are offered to the entertainment sector.
2018
Marketing and advertising services are provided to various clients.
2015
Audio from muted live TV is streamed to mobile devices.
2013
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - iSpot.tv

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Ispot.Tv Comparisons

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Competitors of iSpot.tv

iSpot.tv operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as TVision Insights, EDO, Cadent, TVSquared and INVISION, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
TV advertising effectiveness is measured via computer vision sensors.
domain founded_year HQ Location
EDO is recognized as a TV outcomes company focused on advertising analytics.
domain founded_year HQ Location
TV advertising solutions are provided for businesses through data-driven methods.
domain founded_year HQ Location
TV attribution analytics
domain founded_year HQ Location
Multi-platform advertising sales software is developed for media workflows.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Ispot.Tv

Frequently Asked Questions about iSpot.tv

When was iSpot.tv founded?

iSpot.tv was founded in 2012.

Where is iSpot.tv located?

iSpot.tv is headquartered in Seattle, United States. It is registered at Seattle, Washington, United States.

Is iSpot.tv a funded company?

iSpot.tv is a funded company, having raised a total of $440.86M across 7 funding rounds to date. The company's 1st funding round was a Series D of $335.04M, raised on Jul 06, 2012.

What does iSpot.tv do?

Founded in 2012 and based in Seattle, United States, iSpot.tv operates in the TV advertising analytics sector. Content and advertisements viewed on smart TVs across broadcast, cable, and VOD are captured using automatic content recognition technology. Visibility into ad delivery and reach is provided to brands and networks through a dashboard, allowing evaluation and optimization of investments by industry and specific brands.

Who are the top competitors of iSpot.tv?

iSpot.tv's top competitors include EDO, Cadent and TVSquared.

What products or services does iSpot.tv offer?

iSpot.tv offers Creative Assessment, Audience Measurement, and Ad Verification.

How many acquisitions has iSpot.tv made?

iSpot.tv has made 5 acquisitions, including 605, Ace Metrix, and DRMetrix.

Who are iSpot.tv's investors?

iSpot.tv has 4 investors. Key investors include Goldman Sachs Asset Management, Insight Partners, Madrona, and TL Ventures.

What is iSpot.tv's valuation?

The valuation of iSpot.tv is $330M as of Sep 2018.

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