Ace Metrix

El Segundo, United States Founded: 2007 • Age: 19 yrs Acquired By iSpot.tv
Television ad analytics and optimization services are provided.
Annual revenue - Latest available
Total funding $28.3M 5 rounds
Employees - Tracked headcount
Investors 5 Known backers
Products 1 Services tracked
Competitors 10 Brand Intelligence

About Ace Metrix

Ace Metrix is a company based in El Segundo (United States) founded in 2007 was acquired by iSpot.tv in January 2021. Ace Metrix has raised $28.28 million across 5 funding rounds from investors including iSpot.tv, WPP and Leapfrog Ventures. Ace Metrix offers products and services including Ace Metrix Platform. Ace Metrix operates in a competitive market with competitors including iSpot.tv, TVision Insights, EDO, Cadent and TVSquared, among others.

  • Headquarter El Segundo, United States
  • Sectors
    Media & Entertainment
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $28.28 M (USD)

    in 5 rounds

  • Latest Funding Round
    $12.04 M (USD), Series C

    Aug 11, 2014

  • Investors
    iSpot.tv

    & 4 more

  • Employee Count
    Employee Count
  • Acquired by
    iSpot.tv

    (Jan 14, 2021)

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Products & Services of Ace Metrix

Ace Metrix offers a comprehensive portfolio of products and services, including Ace Metrix Platform.

Primary

Tool for measuring and optimizing video ad impact and business results.

Funding Insights of Ace Metrix

Ace Metrix has successfully raised a total of $28.28M across 5 strategic funding rounds. The most recent funding activity was a Series C round of $12.04 million completed in August 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 5
  • Last Round Series C — $12.0M
  • First Round

    (20 Nov 2009)

  • Investors Count 4
Date Amount Transaction Name Valuation Lead Investors Investors
Aug, 2014 Amount Series C - Ace Metrix Valuation

investors

Jun, 2012 Amount Series C - Ace Metrix Valuation WPP , HWVP
Jun, 2010 Amount Series B - Ace Metrix Valuation WPP

Investors in Ace Metrix

Ace Metrix has secured backing from 5 investors, including institutional and venture fund investors. Prominent investors backing the company include iSpot.tv, WPP and Leapfrog Ventures.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
US-focused early-stage venture capital investments are managed by Palomar Ventures.
Founded Year Domain Location
Early-stage US tech startups are invested in by HWVP.
Founded Year Domain Location
Content marketing services are provided by WPP globally.
Founded Year Domain Location

Investments & Acquisitions by Ace Metrix

Investments

Financial Statements - Ace Metrix

Ace Metrix Comparisons

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Competitors of Ace Metrix

Ace Metrix operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as iSpot.tv, TVision Insights, EDO, Cadent and TVSquared, among others.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Campaign analytics for TV ads are delivered via ACR technology.
domain founded_year HQ Location
TV advertising effectiveness is measured via computer vision sensors.
domain founded_year HQ Location
EDO is recognized as a TV outcomes company focused on advertising analytics.
domain founded_year HQ Location
TV advertising solutions are provided for businesses through data-driven methods.
domain founded_year HQ Location
TV attribution analytics
domain founded_year HQ Location
Multi-platform advertising sales software is developed for media workflows.

Latest news on Ace Metrix

Frequently Asked Questions about Ace Metrix

Ace Metrix was founded in 2007 and raised its 1st funding round 2 years after it was founded.

Ace Metrix is headquartered in El Segundo, United States. It is registered at El Segundo, California, United States.

Ace Metrix is a funded company, having raised a total of $28.28M across 5 funding rounds to date. The company's 1st funding round was a Series B of $2.24M, raised on Nov 20, 2009.

Ace Metrix was founded in 2007 in El Segundo, United States, focusing on the media and advertising sector. Analytics for video advertising evaluation are delivered through platforms including Ace Metrix LIVE for real-time campaign optimization, TREND for measuring ad effectiveness over time, TARGET for testing against specific demographics, and PRE for assessing creative potential before airing. Operations center on data-driven insights for advertisers.

Ace Metrix's top competitors include iSpot.tv, EDO and Cadent.

Ace Metrix offers Ace Metrix Platform.

Ace Metrix has 5 investors. Key investors include iSpot.tv, WPP, Leapfrog Ventures, Palomar Ventures, and HWVP.

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