About Legolas Media
Legolas Media is a Media & Entertainment company based in New York (United States) founded in 2009 by Ran Cohen, and was acquired by Undertone in June 2014. Platform offering ad insertion solution. Legolas Media has raised $6.55 million across 2 funding rounds from investors including Undertone, Valhalla Partners and Greylock Partners. The company was acqui-hired. Its focus areas include Enterprise Applications, AdTech, Campaign Management Platform and Multi-channel. Its competitors include Innovid, Teads and NextRoll; 3 of its 3 listed competitors have raised funding.
Company details
Legolas Media was founded in 2009 in New York, United States, operating in the advertising technology sector. Solutions for ad insertion are provided through a platform that manages campaigns across video, television, and social media channels. Video ads are streamed on connected TV devices, with overlays integrated into content to support brand engagement. Campaign management tools are also offered to facilitate operations.
- Headquarters New York, United States
- Founders Ran Cohen
- Stage Acquired
- SectorsMedia & Entertainment
- Website legolas-media.com
- Acquired by Undertone (Jun 2014)
Funding Insights of Legolas Media
Legolas Media has successfully raised a total of $6.55M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $5 million completed in March 2011. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $6.55M
- Total Rounds 2
- Last Round Series B — $5M
- First Round $1.55M
(Aug 2010)
- Investors Count 3
All 2 funding rounds of Legolas Media with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2011 | $5M | Series B | – | Valhalla Partners | |
| Aug 2010 | $1.55M | Seed | – | – | – |
4 investors in total: 4 institutional.
Investors in Legolas Media
Legolas Media has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include Undertone, Valhalla Partners and Greylock Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Tech-focused VC firm investing in geographies such as the US | valhallapartners.com | Vienna, United States | ||
Venture capital firm specializing in early-stage tech investments and founder support. | 1965 | greylock.com | ||
Venture capital firm investing in early and growth stage technology companies. | blumbergcapital.com | |||
Creative ad formats are developed and delivered across screens. | 2002 | undertone.com | New York, United States |
Investor details for Legolas Media
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Legolas Media
1 people are tracked at Legolas Media (1 in leadership).
| Name | Role | Group |
|---|---|---|
Ran Cohen | Co-Founder | Leadership |
Complete people profiles for Legolas Media
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Legolas Media
4 dated milestones of Legolas Media across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Legolas Media is founded.
- Funding First funding round of $1.6M.
- Funding Latest funding round, Series B, of $5.0M.
- Exit Acquired by Undertone.
Competitors of Legolas Media
Legolas Media has 3 listed competitors in our database, 3 of them funded. They include Innovid, Teads and NextRoll.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| innovid.com | 2007 | New York, United States | $82.6M | 197 | Connected TV video ad delivery platform | |
| teads.com | 2011 | New York, United States | $20.75M | 1,200 | Self-service ad platforms for campaign management are provided. | |
| nextroll.com | 2006 | San Francisco, United States | $93.95M | 526 | Provider of data-driven marketing technology for B2B and D2C businesses |
Detailed competitors of Legolas Media
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Legolas Media
Websites that share an audience with Legolas Media (legolas-media.com).
Websites whose visitors overlap most with Legolas Media. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
adsignals.com | adsignals.com | 100% | #4,313,184 | – | |
| imagitas.com | 61% | View details |
Top companies in Advertising & Marketing Tech
3 companies that operate in the same segment as Legolas Media (Advertising & Marketing Tech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 | ||
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Frequently Asked Questions about Legolas Media
Legolas Media was founded in 2009 and raised its 1st funding round 1 year after it was founded.
Legolas Media is headquartered in New York, United States. It is registered at New York, New York, United States.
Legolas Media is a funded company, having raised a total of $6.55M across 2 funding rounds to date. The company's 1st funding round was a Seed of $1.55M, raised on Aug 2010.
Legolas Media was founded in 2009 in New York, United States, operating in the advertising technology sector. Solutions for ad insertion are provided through a platform that manages campaigns across video, television, and social media channels. Video ads are streamed on connected TV devices, with overlays integrated into content to support brand engagement. Campaign management tools are also offered to facilitate operations.
Legolas Media has 4 investors. Key investors include Undertone, Valhalla Partners, Greylock Partners, and Blumberg Capital.
Yes. Legolas Media was acquired by Undertone in June 2014.