About Lime Crime
Lime Crime is a Healthcare company based in Los Angeles (United States) founded in 2008, and was acquired by Tengram Capital Partners in June 2018. Private label brand of color cosmetics for women. The company has 23 employees. Its website limecrime.com draws about 81 thousand monthly visits. Its focus areas include Retail, Beauty Tech, Ecommerce and Color Cosmetics. Its competitors include Glossier, Function of Beauty and E.L.F Cosmetics; 2 of its 3 listed competitors have raised funding.
Company details
Lime Crime was founded in 2008 in Los Angeles, United States, and operates in the cosmetics sector. A range of products, including lipsticks, eye shadows, and nail polishes, is provided, all certified as cruelty-free and vegan. These items are distributed online through the companys website and via international retail stores, supported by a global social media presence exceeding 2.6 million followers.
- Headquarters Los Angeles, United States
- Employees 23
- Stage Acquired
- SectorsHealthcare
- Website limecrime.com
- Social X Facebook Instagram
- Acquired by Tengram Capital Partners (Jun 2018)
- Latest Funding Round$7M (USD), Debt – Conventional
Apr 2019
- InvestorsSiena Lending Group
& 1 more
- Employee Count23
- Acquired byTengram Capital Partners
(Jun 2018)
Funding Insights of Lime Crime
- Total Rounds 1
- Last Round Debt – Conventional — $7M
- First Round $7M
(Apr 2019)
- Investors Count 1
All 1 funding rounds of Lime Crime with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2019 | $7M | Debt – Conventional | – | – |
2 investors in total: 2 institutional.
Investors in Lime Crime
Lime Crime has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Siena Lending Group and Tengram Capital Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Direct lending is provided to small and mid-market companies. | 2012 | sienalending.com | Stamford, United States | |
A private equity firm focused on consumer brand acquisitions. | 2015 | tengramcapital.com | Westport, United States |
Investor details for Lime Crime
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People of Lime Crime
4 people are tracked at Lime Crime (1 in leadership, 3 in team); the tracked headcount is 23.
| Name | Role | Group |
|---|---|---|
Alicia Ruiz | Vice President of Business Development | Leadership |
Alexey Grinko | Accounting Manager | Team |
Michael Trempus | SVP, Global Sales | Team |
Lauren Shepard | Inventory Planning Manager | Team |
Complete people profiles for Lime Crime
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Timeline of Lime Crime
3 dated milestones of Lime Crime across 11 years, from founding to its latest funding, stage changes and deals.
- Founded Lime Crime is founded.
- Exit Acquired by Tengram Capital Partners.
- Funding First funding round of $7.0M.
Competitors of Lime Crime
Lime Crime has 3 listed competitors in our database, 2 of them funded. They include Glossier, Function of Beauty and E.L.F Cosmetics.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| glossier.com | 2005 | New York, United States | $266.4M | 368 | Multicategory beauty products are offered via an internet-first brand. | |
| functionofbeauty.com | 2015 | New York, United States | $166.17M | 335 | Customized skin and hair care products are provided online. | |
| elfcosmetics.com | 2004 | Oakland, United States | 339 | Multi-category color cosmetics are provided by an internet-first brand. |
Detailed competitors of Lime Crime
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- Full competitor set
- Operating metrics
- Benchmarks
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Web traffic of Lime Crime
The website of Lime Crime (limecrime.com) receives about 80.7K visits a month.
- Monthly visits80.7K
▲ 15.3% vs previous month
Websites whose visitors overlap most with Lime Crime. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| beautylish.com | 100% | 677.1K | #66,688 | View details | |
medusasmakeup.com | medusasmakeup.com | 100% | #909,091 | – | |
| meltcosmetics.com | 95% | #281,512 | View details | ||
| madison-reed.com | 93% | 571.1K | #88,948 | View details | |
makeupnet.com.au | makeupnet.com.au | 92% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 35 similar websites and full traffic analytics for Lime Crime
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- 35 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Top companies in Beauty & Skin Care Platforms
3 companies that operate in the same segment as Lime Crime (Beauty & Skin Care Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | 431 | ||
Hair coloring kits are provided via an internet-first brand. | 2013 | San Francisco, California, United States | USD 248.9 M | 247 | ||
It offers a platform to schedule & manages appointments for beauty services | 2012 | San Francisco, California, United States | USD 168.82 M |
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Related news about Lime Crime
Complete news archive for Lime Crime
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Frequently Asked Questions about Lime Crime
Lime Crime was founded in 2008 and raised its 1st funding round 11 years after it was founded.
Lime Crime is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.
Lime Crime has 23 employees.
Lime Crime was founded in 2008 in Los Angeles, United States, and operates in the cosmetics sector. A range of products, including lipsticks, eye shadows, and nail polishes, is provided, all certified as cruelty-free and vegan. These items are distributed online through the companys website and via international retail stores, supported by a global social media presence exceeding 2.6 million followers.
Lime Crime's top competitors include Glossier, E.L.F Cosmetics and Function of Beauty.
Lime Crime has 2 investors. Key investors include Siena Lending Group, and Tengram Capital Partners.
Yes. Lime Crime was acquired by Tengram Capital Partners in June 2018.